Apple accounts for 70% of the domestic high-end phones
According to the latest statistics from IDC, the market share of high-end phones above US$600 in China reached 13.3% in the first half of 2022, which continued to achieve growth compared with last year, and the source of this growth is the iPhone.
iPhone series supports battery percentage
Apple today pushed the iOS 16.1 developer preview version to iPhone users. Netizens found that the four full-screen iPhones that could not display the percentage of battery before have all supported the percentage of battery after upgrading. It includes the following four models: iPhone XR, iPhone 11, iPhone 12 mini, iPhone 13 mini.
Apple's official website crashed
On September 15, Apple's official website crashed, showing "Instruction error". After testing by reporters, it was still impossible to open as of 12 noon, and Apple has no response to this.
Analysis of the market share of Apple iPhone in China
According to the statistical analysis of the "2022-2025 China Smartphone Market In-depth Analysis and Investment Prospects Forecast Report" published by China Academy of Technology Industry Research Institute, the
report shows that the global smartphone shipments in the second quarter of 2022 decreased by 9% year-on-year, while the market share of Apple iPhone was 17%, a year-on-year increase of 3%. The share of Samsung mobile phone also increased to 21% with the same magnitude, while the market shares of Chinese manufacturers Xiaomi , OPPO and vivo fell to 14%, 10% and 9% respectively.
data shows that despite widespread supply chain problems and economic headwinds affecting the technology industry, the demand for iPhone 13/Pro is surprisingly flexible. Apple analyst Kuo Mingchi believes that it is expected that Apple's iPhone 14 series demand will maintain momentum, especially considering that after Huawei exits, Apple will dominate China's high-end 5G smartphone market.
How to sell the smartphone market in total
Strategy Analytics Data shows that during China's "6.18" online shopping festival, the total sales of smartphones were 14 million units, a year-on-year decrease of 25%. Shipping volumes of Chinese brands such as Xiaomi, OPPO, and vivo have all declined, but Apple's iPhone sales remained relatively stable.
Market research agency CINNO Research data shows that in July, the sales of smartphones in mainland China were about 22.1 million units, a month-on-month decrease of 4.8% from June and a year-on-year decrease of 17.7%, a month-on-month decrease of both month-on-year and year-on-year decrease. Terminal market demand continued to be sluggish, setting the worst monthly sales in July since 2015. In July, except for Apple, mainstream domestic Android brands showed negative growth year-on-year, among which vivo/OPPO fell significantly, down 34.7% and 33.3% year-on-year, respectively, Honor and Xiaomi fell 12.1% and 17.5% year-on-year, respectively. Apple benefited from the continued strong market performance of the iPhone 13 series, and the sales of the Top 5 brands only increased year-on-year.
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