China Economic Weekly—Economic Network News Xiaomi founder Lei Jun said on social platforms that Tesla entered the electric car industry more than 10 years earlier than Xiaomi. Some people think that Xiaomi has missed the time window to enter the electric car industry. . I don't agree with this. The competition has just begun. I think Xiaomi still has many opportunities.
Previously, at the Xiaomi press conference in August, Lei Jun revealed that Xiaomi Automobile will use a full-stack self-developed algorithm to support autonomous driving. In Lei Jun's view, "Xiaomi's opportunity lies in autonomous driving." Lei Jun believes that autonomous driving is the key point in the decisive victory of smart electric vehicles.
In response to this, some netizens said: "I am quite looking forward to it. I will consider the price appropriately." "I can't even make a mobile phone well, I will only make gimmicks every day." "Let's do , Xiaomi mobile phone first, and then say no?" "No Wrong, the core technology lies in car-machine control, which is smarter and safer to occupy the future market." "Support Mr. Lei's car manufacturing, it's really worth looking at the cost-effectiveness, and it should feel good."
Xiaomi’s car manufacturing process has always attracted much attention.
On March 22 this year, Xiaomi disclosed in the 2021 fiscal year report that the scale of Xiaomi’s car manufacturing R&D team has exceeded 1,000 people, and the first car will be mass-produced in the first half of 2024.
8 In August, Lei Jun released the live video of the road test of autonomous driving technology for the first time in Xiaomi's annual speech, and claimed that "Xiaomi will enter the first camp of autonomous driving in 2024." According to reports, the first phase of Xiaomi’s autonomous driving project has invested 3.3 billion yuan in R&D, and the scale of its exclusive team has exceeded 500 people.
August 28, Lei Jun also posted a photo of himself and Xiaomi’s self-driving test car on Weibo, and wrote “Have you seen our self-driving test car on the road?”
About the model of Xiaomi’s first car and There are also many speculations about pricing. Some media reported that Xiaomi's first car will be a sedan, with a price limit of more than 300,000 yuan. Other media reports said that Xiaomi may not launch only one model for the first time, and it is likely to launch a series of models in the price range of 200,000 to 300,000 yuan.
For the price of Xiaomi cars, in the Mi Fan Open Day live broadcast on April 6 last year, Lei Jun mentioned that he launched a vote on Weibo titled "What do you want Xiaomi cars to make about the price?". It shows that among the 17,000 votes, nearly 70% hope that the price of Xiaomi’s first car will not exceed 150,000 yuan, and less than 10% hope that the price will be above 300,000 yuan.
New Media Editor: Cui Xiaomeng
First Interview: Cui Xiaomeng Second Interview: He Yingxi Third Interview: Zhou Qi
