Apple announced today that it will carry out a series of updates to the App Store. If approved by the court, this will resolve a class action lawsuit filed by a US developer. The terms of the agreement will help the App Store bring better business opportunities for developers, while continuing to provide a safe and reliable trading platform that is loved by users. Apple thanks the developers for their feedback and ideas that helped reach this agreement, and respects the ongoing court proceedings.
Apple said:
This agreement states that developers can introduce users to their purchase options outside of the iOS App; increase the number of price points that developers can provide for subscriptions, in-app purchases, and paid apps; and Set up a new fund to assist qualified American developers. For a long time, Apple is committed to improving the App Store into a better trading platform, and these updates represent the latest chapter in this effort.
"The App Store has been an economic miracle since its inception; it is an extremely safe and trustworthy platform for users who want to obtain App, and it also provides an excellent platform for developers to innovate, prosper and grow. Business opportunities." said Apple Fellow Phil Schiller, who presided over the App Store-related work. "We are grateful to the developers who have worked closely with us to reach this agreement. This agreement will help the App Store achieve its goals and help all User benefits."
provides more flexibility and resources for small developers
Through fruitful dialogue, Apple and Cameron et al v. Apple Inc.’s developer lawsuit reached an agreement. protocol. This agreement confirms the 7 key tasks that Apple and small developers are concerned about. They have been submitted to the judge who presides over the case and are awaiting her approval.
- Apple and the developers recognized the success of the App Store Small Business Program,And agreed to maintain the current structure of this plan for at least the next three years. Companies with annual revenues of less than US$1 million will continue to benefit from commission discounts, while larger developers will need to pay Apple App Store standard commissions for App purchases and in-app payments.
- App Store search has always been designed to help users find the apps they are looking for more easily. At the request of the developer, Apple agrees that its search results will continue to be based on objective characteristics such as downloads, star ratings, text relevance, and user behavior signals. This agreement will keep the current App Store search system as it is for at least the next three years.
- To help developers reach customers more flexibly, Apple will state that developers can use email and other communication methods to share payment information with users other than iOS App. As always, developers don’t need to pay Apple a commission for any purchases that occur outside of their App or App Store. Relevant communications must be approved by the user and ensure that the user has the right to opt-out.
- Apple will also expand the number of price points that developers can use for subscriptions, in-app purchases, and paid apps from less than 100 to more than 500. Developers can continue to set their own prices.
- Apple will reserve the option for developers to apply for reconsideration for unapproved apps on the grounds of unfair treatment. Facts have proved that this is a successful mechanism. Apple agrees to add content to the App review site to help developers understand the mechanism of the appeal process.
- In the past seven years, Apple has provided a lot of new information about the App Store through apple.com. Apple agrees to create an annual transparency report based on these data to disclose detailed data on the App review mechanism.Including the number of apps rejected for various reasons, the number of disabled customer and developer accounts, objective data related to search requests and results, and the number of apps removed from the App Store.
- Apple will also set up a fund to assist small developers in the United States, especially in the context of the continuous impact of the new crown epidemic in the world. Qualified developers must accumulate total revenue of all apps published in US stores not to exceed 100% during each calendar year in which they have an account between June 4, 2015 and April 26, 2021. Ten thousand dollars-this includes 99% of American developers. Details about this fund will be disclosed in the future.
