Why do we want something the more we can’t get it?
Pandora's 's Box is a story about disaster caused by curiosity. In ancient Greek mythology, Zeus was furious after Prometheus stole fire from heaven and gave it to the human world. In order to punish mankind, he asked the fire god Hephaestus to create a beautiful girl and gave her confusing language skills and infinite charm. He named her Pandora and betrothed to Prometheus's brother Jebimetheus. At the same time, he gave Pandora a box and told her that she must not open it. Pandora could resist touching the magic box at first, but as time went by, her curiosity became more and more intense, and she wanted to know more and more what was inside the box. Driven by strong curiosity, she finally couldn't help opening the box, and the disaster in the box flew out. From then on, various diseases and disasters came to the world. This is the so-called "Pandora effect", which refers to the desire stimulated by prohibition. The more unavailable things are, the more they want to get them, and the more inaccessible things are, the more attractive they feel.
Psychologists believe that curiosity is the internal motivation for seeking novelty and difference. On the one hand, it comes from the sensitivity of thinking, and on the other hand, it comes from the love and focus on the career in which you are engaged. Reverse psychology is a psychological activity that occurs when the objective environment does not meet the needs of the subject. Reverse psychology has strong emotional overtones. The reasons for the formation of rebellious psychology are relatively complex. They include both internal factors of physiological development and external factors of the social environment. Generally speaking, rebellious psychology requires strong curiosity, an attempt to be new, or special life experiences.
There are many examples of taking advantage of people’s curiosity in life. For example, in a talent show, advertisements are often inserted when the results are about to be announced. People are highly focused and looking forward to the final results. This is often a good time to insert advertisements, which can not only increase the ratings of the advertisements, but also whet the appetite of the audience.
Another example is a promotion method often used by merchants called "hunger marketing". It will not satisfy you all at once, but will make you wander between seeing and getting. The less you get, the more you will want to buy. Maybe you don't want it, but you will pay because of curiosity.
may also have such applications in relationships between men and women. When facing a suitor, many people will deliberately hang on to the other person, not rejecting but not accepting, making you feel itchy but still not getting it. This is also taking advantage of people's psychology. The more you can't get, the more you want it.
knows this, we can be more flexible when encountering this kind of situation again, stay calm, remain unmoved, and avoid being affected by the Pandora effect. Or we can apply it in reverse to achieve the results we want.
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