Text/Li Xi In today's world, waves of mutated viruses, the conflict between Russia and Ukraine continues to escalate, and unprecedented factors are violently impacting the world economy. It is a turbulent era for businesses, and entrepreneurs seem to have entered an age of anxiet

text/Li Xi

In today's world, waves of mutated viruses, the conflict between Russia and Ukraine continues to escalate, and unprecedented factors are violently impacting the world economy. It is a turbulent era for businesses, and entrepreneurs seem to have entered an age of anxiety.

Although this is the case, every enterprise has a basic need, which is to pursue "stability". If stability is broken, people will feel at a loss and then panic and suspect that the business is off track.

On this basis, you will be anxious when you find that you have no choice but to do anything about "unstability". Another manifestation of anxiety is conflict. We hope many things in life are certain. But in fact, this is not the case, and conflicts inevitably arise.

So, anxiety follows: when a company chooses too much, wants to do too much, and has too little information to control, you will be anxious.

But does the conflict originate from one's own situation or is it imposed by the outside world? More often it is the latter.

On the propagation chain, all successes will be amplified and all luck will be put in the spotlight to study. The more extraordinary it is, the easier it is to be shared, forwarded, and spread, the louder the sound, and the bigger the bubble comes. Over time, normal, popular, and less glamorous will slowly fade. Silence is the norm for most companies.

However, when we pay too much attention to those successful and glamorous companies, we will feel more and more that the world seems to be floating up, and everything is circling and rising. Everything, the further away from our daily lives, the greater the gap between them and us when they are infinitely enlarged and carved.

So, the world we perceive is pulled into an unreal hallucination, resulting in conflict and anxiety.

So, how should entrepreneurs lead companies to overcome anxiety?

For the first time, don’t be too affected by external information, but focus on the inner world of the company. Ask yourself clearly what the company wants to do and what it wants to achieve, is it really necessary for the company or "think" that the company must want under the influence of the outside world? In this era of information explosion, keeping a clear head to screen and identify information is more important than blindly expanding the amount of information. One thing to understand: too much information, choices, and possibilities are useless except to get us into anxiety.

Secondly, separate strategic thinking and implementation, and maintain focus on the current state.

In fact, to avoid anxiety interference, you must focus on it. In short, the most efficient approach is to make short-term plans, then immediately take action, and then feedback and adjustments based on the implementation results. It is just this cycle: thinking - action - feedback, keep focused at every stage and do not give anxiety an opportunity to take advantage of.

When thinking, focus on thinking and strive not to delay. Entrepreneurs can set a period of time for strategic teams, and within the time period, they must give feasible plans to avoid endlessly seeking the "best way".

You should know that all choices will have gains and losses, and there is no "best way"; if so, it is also to try to achieve the best sum in each execution process. When

is executed, focus on execution without hesitation. The worst case is that when executing, you keep thinking about other options and possibilities, and constantly ask yourself "Is this choice the best?" and "Did I make the wrong decisions" - these things should be done while thinking. Even if you find a problem, you will save it until the next paragraph of thinking. This can avoid any interference of uncertainty and reduce the chance of conflicts.

It is not easy to do these two points well. Therefore, this requires entrepreneurs to practice for a long time.

The fundamental reason why any business in the world can succeed is actually to have insight into human nature, understand human nature, and meet human needs. No matter how the world changes, human needs are not easy to change.

In this turbulent era, we must learn to become unstable entrepreneurs.

Source: Gas Station Service Guide