Wang , BYD founder
of Fan Bo ([email protected])
Edited by Xu Aizhi ([email protected])
First published by YOUNG Finance (id: youngcaijing)
"5span" published an article titled Luke Span's previous weekend pictorial Suspected BYD's propaganda draft, Lu Kewen is called "contemporary Lu Xun" in the article. This controversial metaphor has aroused heated discussion on the Internet. Before the deadline for publication, the Weekend Pictorial had already taken the initiative to delete it.
165 Who is Luc Wen?
Luke Wen is a big internet celebrity.In the aforementioned BYD propaganda draft, Lu Kewen was introduced as "He is known as "contemporary Lu Xun" and dared to criticize the malignant tumor of capitalist society; his first article "The War between Renminbi and the US Dollar" received 10,000 yuan from the start. Reading volume: After establishing the studio, he achieved an average reading volume of 100,000+ in less than three months, and now his WeChat public account has an average reading volume of around 400,000."
With such an introduction, Lukewen's dare to speak vividly appears on the paper.
According to the introduction of Baidu Wiki, Luke Wen published an article about bin Laden on August 21, 2021, and an article with a wide range of remarks and the main body of the Taliban triggered Controversy. On August 22, Lukewen’s studio published an article titled "Statement on the Hate Party’s Smearing and Smearing of Himself". In addition to admitting that she "didn't express it clearly", it also attributed the fermentation of the incident to his "hate to the bone". Discrimination of people. On the evening of August 22, Lukewen's Zhihu account was banned. On August 23, his official account could not be found on WeChat, only the backup account and video account were stored.
After the country’s power cuts appeared, Lukewen again said that “the power cut is the next big country flag”. Financial war". Such remarks have been criticized by netizens. CCTV also issued a severely criticizing the "big banner theory", saying that "the big chess theory" such as this lacks empathy for the affected enterprises and residents. It only spreads to confuse the public and increase contradictions, and has no purpose. Except for manufacturing traffic,Harvesting leeks".
It seems a bit controversial for BYD.
Weekend Pictorial once invited Lu Kewen to shoot a promotional video for BYD's "Han". "Han" is BYD's main high-end model, including Cao Dewang, Yu Minhong, Yu Liang, Zhao Pu, Chen Ting, He Youjun, Celebrities such as Liu Zhiyu, Sun Mengya , Liu Hao, etc. have been promoted as the "elite owners" of this car.
Many "social celebrities" platform form the "Hantang Elite Club", BYD It is “to gather the world’s elites and pass the Han and Tang dynasties.” BYD’s executives said in an interview, “We should not only tell the story of BYD cars, but also tell the story of BYD.” “We are a Chinese brand, model The name is Qin Tang Song Yuan Han. Our LOGO and buttons are all in Chinese, and it is already'China can no longer be China', so we have to tell the story of Chinese brands."
After the 2020 epidemic, BYD's share price has continued to rise.
on August 26, after rising to the highest point of 317.3 on August 6,BYD’s semi-annual financial report released this year stated that “As of June, in less than a year, the cumulative sales of "Han" was approximately 90,000, breaking the sales ceiling of more than 200,000 Chinese new energy self-owned brand cars. The company’s benchmark products have helped the Group continue to improve its brand image.”
At the same time, the semi-annual report shows that BYD’s operating income was 90.885 billion yuan in the first half of this year, an increase of 50.22% year-on-year; it was attributable to listing. The net profit of the company’s shareholders was 1.174 billion yuan, a year-on-year decrease of 29.41%; the net profit after deducting non-recurring gains and losses was only 369 million yuan, a year-on-year decrease of 59.76%.
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