The name Wu Hao may feel very unfamiliar to the younger generation, especially those born in the 2000s. Wu Hao is not seen in the popular Internet activities such as live streaming, costume performances, and cross-border networking of "Internet celebrity officials".
On December 13, the Yunnan Provincial Commission for Discipline Inspection and Supervision announced that Wu Hao was investigated for suspected serious violations of laws and regulations, and many netizens who have come from 2010, known as the "first year of Weibo", were shocked. Some netizens sighed: "If it weren't for the Discipline Inspection Commission's announcement, I would have almost forgotten that there was this official. Of course, I didn't expect that Wu Hao had been low-key for so many years, and finally returned to the public in the form of a Discipline Inspection Commission's announcement."
Wu Hao, who was a media person, served as deputy director of the Propaganda Department of the Yunnan Provincial Party Committee from October 2008 to March 2016, and served as member of the Party Leadership Group and Deputy Director of the Yunnan Provincial Radio and Television Bureau from March 2016 to the present.
He is "the first department-level official in China to open a real-name Weibo ". His personal Weibo "Wu Hao Honghe WeChat" still has nearly 1.5 million fans. Because of his style of frequent interactions with netizens, prompt responses to hot topics, boldly expressing opinions, and sometimes sharp attitudes, Wu Hao, as a "star official" and "Weibo Big V", was once in the limelight on the Internet but had mixed reputations. After the news of
was found out, some netizens ran to his Weibo to comment, some expressed regret and some applauded.
is just a matter of time passing, and few people have paid attention to his "big V" past.
became popular in one shot: organize netizens to participate in the "hide and seek" incident Investigation Team
At the end of 2008, Wu Hao served as the deputy director of the Propaganda Department of the Yunnan Provincial Party Committee and was one of the youngest deputy directors of the Propaganda Department of the Provincial Party Committee in the country at that time. This has attracted much attention from the beginning. Shortly after Wu Hao took office, he experienced a "public relations crisis", which is the nationwide " hide-and-seek incident ".
Yuxi A man named Li was detained for stealing forest logs. He was injured and admitted to the hospital in a detention center one day in February 2009, and died a few days later. The police determined that the cause of his death was that he was kicked and beaten while playing "hide and seek" and accidentally hit the wall, causing to brain damage . This conclusion instantly caused an uproar.
In order to calm netizens' doubts, Wu Hao boldly organized netizens to participate in the case investigation. Finally, 15 netizens were selected as representatives and entered the detention center to investigate the truth. However, the "Investigation Report" released since then did not receive recognition from most netizens.
Wu Hao's operation made him famous and also caused another storm in the "hide and seek" incident. On the basis of continuing to question the incident itself, netizens criticized and argued him personally. Some people thought he made a show, and some even thought that his bold actions would have uncontrollable consequences to the Yunnan public opinion environment.
Wu Hao did not slow down due to netizens' doubts. He has implemented a series of new practices in Yunnan, hiring "online voluntary supervisors", leading the "online spokesperson" system, requiring all government departments to reply to online posts in real names, and requesting the opening of government Weibo, using Weibo as a channel for direct communication with the public.
It was at this time that he opened his personal Weibo. In addition to work information, the Weibo content also has a lot of sharing of personal life. However, due to the controversy, in January 2010, Wu Hao announced that he had stopped using Weibo.
In fact, Wu Hao quickly resumed the use of Weibo. Now Wu Hao’s personal Weibo posts have 16,176 items left from March 2010 to February 2021.
once fought a wonderful "Weibo rumor-refuting" battle, and once directly angrily criticized netizens for "I won't give you a face"
Most of the time, Wu Hao's Weibo content is to publish daily work information, and as a platform to promote Yunnan, it is consistent with the idea of many officials using video platforms to promote cultural tourism and specialties.
In March 2010, Wu Hao staged a wonderful "rumor refutation" through Weibo. At that time, a post that was a general idea of an Yunnan Provincial People's Congress representative saying that "the family members of the person who died unexpectedly in the detention center should be sent to the mental hospital as soon as possible" was circulated on the Internet, and the signature was even signed as a senior reporter of a well-known legal media. Some netizens believed it and began to express their opinions fiercely. The rational netizens directly asked Wu Hao, then deputy director of the Propaganda Department of the Yunnan Provincial Party Committee, to verify through Weibo.
According to Southern Metropolis Daily on March 16, 2010, on March 14, Wu Hao learned about this and verified it with the Yunnan delegation of the National Two Sessions. He learned that no representative had proposed such a proposal, so he directly called the signed reporter for a second verification and determined that the post was rumored. At around 8 pm on March 14, he refuted the rumors through Weibo and received the support of most netizens. In an interview with Southern Metropolis Daily, he said: "I am the online spokesperson of the Yunnan Provincial Party Committee. Some local governments also have online spokespersons, but they do not use real names, which sometimes makes people feel lacking confidence."
But what impressed netizens with Wu Hao was not only the freshness of officials' "weaving scarves", but more because Wu Hao's Weibo speeches are often "not like officials at all."
Also in March 2010, Wu Hao posted his "donated wages" action on Weibo, but did not create a "one-sided" support situation in the rumor-refuting incident.
At that time, , in the southwest region of encountered a severe drought. Many netizens and celebrities across the country made donations. Some netizens called Wu Hao to ask if he had donated. On March 25, 2010, Wu Hao posted a Weibo: "Report to friends: The unit called and paid the salary. I asked him to go back and receive it or send it to Beijing? I haven't been on the job this month, and I feel embarrassed to get it. I asked my colleagues to donate it to fight against drought. The salary for a month is more than 5,000 yuan. In addition to the previous three donations, a total of more than 7,000 yuan has been donated."
Netizens did not "show up thumbs up", some praised him, some questioned his salary was too high, and some netizens directly said "hypocrite".
There are many people scolding me, and Wu Hao will also fight back. When he responded to a well-known netizen who questioned his "sham show", he deliberately typed the word "Fen" in the netizen's name as "don't". Wu Hao said: "Second brother, I really don't want to swear with you anymore. If you say you show off, just show off. If you say you are clumsy, just say you are clumsy."
In a debate with a netizen who repeatedly questioned him, Wu Hao's words were a little fierce: "Are you shameless? You are shameless? You are shameless everywhere. I won't give you any more than you. I won't give you a face, I will piss you off! Haha!"
Wu Hao's strong personal style on Weibo has made him controversial. Supporters say he has a straightforward personality, while doubters say he has "lost his identity" and "disrespectful netizens."
"Weibo Big V" is gradually fading, and enters the public vision of . The Commission for Discipline Inspection has announced
For many years since then, Wu Hao has been active on Weibo. There are many incidents that triggered the Internet's explosive points, such as the establishment of the "Internet Criticism Award" to be awarded to netizens.
On August 13, 2011, Wu Hao posted a "Stories of Soliciting Opinions" form, and wrote "I have been working in Honghe Prefecture for half a year. Recently, the Organization Department conducted a poll on me, and the questionnaire was no problem. After recycling, it summarized 8 positive opinions and 4 suggestions and feedback to me (none of the criticisms yet)."
On December 22, 2011, Wu Hao made an annual report on Weibo. As of 15:30 on December 26, Wu Hao published 19 performance reports, including promoting Honghe culture and building a tourism brand.
In October 2011, Wu Hao announced his license plate number "Yun G99099" on Sina Weibo . In 2013, the media reported again that at this time, Wu Hao said in an interview: "I took the initiative to ask the comrades from the Propaganda Department to post on Weibo. Everyone is welcome to expose my public bus for private use."
With the development of mobile Internet technology, more diverse social forms have emerged, and Weibo's status in the social platform matrix has gradually decreased. "Weibo Big V" Wu Hao seems to be inadvertently and is less "popular".
On March 31, 2014, Wu Hao posted a Weibo post: "I haven't updated Weibo for many days, so I asked online: Where did Wu Hao go? Rumors have also come: Rules? Haha, how come people who abide by the rules are ruled?"
Xiaoxiang Morning News reporter found that Wu Hao's Sina Weibo account "Wu Hao Honghe Weiyu" was last updated on February 22, 2021. He published a hidden poem he created. In previous Weibo content, Wu Hao also occasionally posted his family life on Weibo. But the activity and attention are incomparable to those days.
On December 13, 2022, as soon as the news of Wu Hao being censored and investigated was released, the media highly unanimously mentioned his former "Weibo Big V" and "China's First Generation Internet Celebrity Official", and reviewed some of his widely circulated remarks at that time, such as "It takes a demeanor to face criticism from netizens", "The more public the information is, the more cute the government", "put yourself in the sun", etc.
But this round of dissemination did not seem to attract the attention of many netizens, nor did it make him "become popular" again. The "Wu Hao Honghe Weiyu" page shows that there are only 203 new fans in the past 7 days.
Xiaoxiang Morning News reporter Ren Wanwan
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