htmlFebruary 14 is a dog abuse day. Uncle Mao, as a member of the "single dog", can only spank and spank with his friends in front of the computer alone on such a day. Well, there are a few news today. 1. The National Development and Reform Commission has adjusted the oil price again, which is no longer news for Uncle Mao, who has just filled up the oil a few days ago. 2. The brother of the current leader of an East Asian country was killed in Malaysia . Since the source of the news comes from the Korean media, there is still doubt about this news. The third news is a complete and big news, and the two European car companies, "PSA and OPEL", have announced a merger!
Original link: http://www.autonews.com/article/20170214/COPY01/302149958/psa-confirms-its-in-talks-to-buy-opel-from-gm?X-IgnoreUserAgent=1
[Valentine's Day, PSA and OPEL announced their marriage. The above is a screenshot]
For the breakup and reunion between car companies, if you want to write an article, you can almost publish one. Today's merger of these two companies has caused a lot of fluctuations in the auto market. Why? Because in China, the longest-name automobile manufacturer in history may be born - " Dongfeng Peugeot Citroen Opel Automobile Co., Ltd.".
First, let’s give a brief introduction to the two car companies. Let me introduce OPEL first. OPEL is called Opel in mainland China and Opel in Taiwan. German Opel is a subsidiary of the United States' General Motors Automobile Company and is a window for General Motors in Europe. It was founded by Adam Opel, namely Adam Opel, and has a history of more than a hundred years.
【Olip insignia】
PSA's full name is Peugeot Citroen Group (French: PSA Peugeot Citroen) is a French private automobile manufacturing company owned by Peugeot Automobile Company , and owns two major automobile brands Peugeot and Citroen. On February 19, 2014, its partner in China, Dongfeng Company acquired a stake and became its shareholder. After the transaction is completed, Dongfeng, the French government and the holding company of the Peugeot family will become PSA's largest shareholder, with the three parties holding approximately 14% of the shares respectively.
[The first joint venture hatchback produced by Shenlong- Fukang ]
As early as 2012, OPEL's parent company General Motors signed a cooperation agreement with PSA. The two parties will promote the global strategic cooperation between the two parties, work together to carry out four major new car projects, and build a joint procurement organization. This alliance structure consists of two pillars: one is the shared car platform, parts and modules, and will start to cooperate in the fields of small and medium-sized cars, multi-purpose cars and crossovers in advance; the other is to jointly establish a global procurement joint venture, and the two companies will still maintain independence and sell vehicles under their respective brands and distribution network systems.
Compared with the EMP platform that everyone is familiar with PSA, OPEL's platforms may not be so familiar with. Buick and Chevrolet's Regal, Yinglang, and Copache models all share the same platform as OPEL's models. Buick's new Regal and Opel Insignia are from the Epsilon II platform, Buick Excelle XT is the same platform as Opel Att , Chevrolet Copache and Opel Andra are the same platform, and Chevrolet hybrid models Voranda and Opel Ampera are the same platform. Since OPEL's models overlap with GM's model product lines, although OPEL is an imported model, its brand influence is not enough to support the price difference between it and GM's models on the same platform, OPEL had to officially withdraw from the mainland Chinese market before January 2015.
So, what changes will the marriage between PSA and OPEL bring to the market?
Uncle Mao believes that there will be the following points:
1, PSA has made up for its shortcomings in powertrain. Currently, PSA has a maximum displacement engine in China with only 1.8T, and its flagship model C6 is only equipped with two engines, 1.6T and 1.8T. It is really difficult to match its flagship model's status in terms of powertrain.
[Dongfeng Citroen Flagship Model-C6]
Now OPEL's 2.0T engine can be provided to PSA legitimately. Dongfeng, as a PSA shareholder, can also start production of this 2.0T engine in China through authorization. It can not only be equipped on Dongfeng Citroen C6, but also on Dongfeng Peugeot's flagship models in the future and Dongfeng A9 and other models.Moreover, the 1.4T engine currently equipped with Buick, Chevrolet and other models can also be provided to Shenlong through authorized production. Shenlong may have a variety of turbocharged engines such as 1.0T, 1.2T, 1.4T, 1.6T, 1.8T, 2.0T, etc. In the future, the "heart disease" that has plagued Shenlong for many years will be solved in one fell swoop.
2. Platform mutual sharing. This is also one of the initial directions for General Motors and PSA to cooperate. Most of the models produced by PSA in China are from the EMP platform.
【OPEL Crossland from the CMP platform】
OPEL's newly launched Crossland and Grandland are also from PSA's CMP platform. It can be said that there are no problems with both parties in platform sharing. The only question now is what kind of mask will Crossland and Grandland be listed in China.
3. What identity does OPEL enter China again? Mainland China is now a market that no car company can give up. Although OPEL reluctantly withdrew from the Mainland China market in 2015, that was because OPEL had become a "scattered rib" in General Motors' hands at that time. Now, after OPEL and PSA have married, it is very likely to enter China again as a joint venture with Dongfeng. After all, its engine is an attractive cake, and its new model can use Shenlong's production line to save Shenlong's not-so-full production capacity.
4, embarrassing DS. After Dongfeng acquired a stake in PSA, DS's position in China became increasingly awkward. At present, PSA's latest EMP platform is only put into production in Shenlong. Changan Peugeot Citroen still uses the relatively old PF2 platform. Although DS has new models to be put into production, compared with the EMP platform flexible operation, PF2 is still old.
[May be the domestic DS7CB produced by Changan Peugeot Citroen]
The best ownership of DS, Uncle Mao personally believes that it is sold to Dongfeng. After all, Shenlong is the biological son of Dongfeng, the major shareholder of PSA.
5, SAIC, which is also slightly awkward. As a change of GM's fate, SAIC also faced an embarrassing situation after OPEL and PSA's marriage. At present, most of SAIC-GM's models are introduced, and most of these models are developed by OPEL. Whether the introduction of models will be smooth in the future may depend on Dongfeng's expression. After all, Dongfeng is the major shareholder of PSA. The above five points of
are all personal speculations of Uncle Mao himself. If there are similarities, it is a coincidence. If you have your own opinions on the marriage between PSA and OPEL, please leave a message and everyone will discuss it.