According to Bloomberg Mark Gurman, the Apple product launch date this year is scheduled for September 7 (it is expected to be in the early morning of September 8th Beijing time), and Apple usually holds large-scale events in early September. Due to the COVID-19 pandemic, this event will also be broadcast live online.
According to reports, the models to be announced at this exhibition include: basic version iPhone 14, new large-screen iPhone 14, iPhone 14 Pro and iPhone 14 Pro Max. The Pro phone may undergo some software/hardware upgrades as there are rumors that the phone is equipped with the next-generation A-series processor.
At present, some store staff have been asked to prepare for the launch of some product on 9 on September 16, which is likely to be Apple's latest ATM.
During this event, it was reported that Apple will announce an update to Apple Watch, including new and higher-end rugged models and improved Apple Watch SE. The company is also reportedly developing the next-generation AirPods Pro, which may come with lossless audio support, a new entry-level iPad that can abandon the headphone jack, and so on, so Apple may showcase many of the products to be released in the future at the show.
As of the moment, Apple has not responded to the leak yet.
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