Solar street lights do bring convenience to the elderly in rural areas
(There are store screenshots in this article as evidence, which can withstand investigation.) The author Lin Hai has discovered that the solar street light market is chaotic since 2020, and some unscrupulous manufacturers pretend to "serve the new countryside" ,"help Under the guise of "strengthening rural revitalization" and "the state provides subsidies to encourage purchases", they target rural farmers and falsely advertise solar street lights with actual lighting power of less than 50 watts to 800 watts, 1,000 watts, and 2,000 watts. Watts... This year, many manufacturers have falsely boasted 6,000 watts, 8,000 watts... There is no bottom line in exaggerating and promoting to deceive rural people.
False label 8000 watt case 1
According to Lin Hai’s observation: This type of solar street light ( solar garden light ) with false wattage is generally not dared to write out the configuration parameters when sold in online stores. Of course, there are also those who want to make money and are bold. People who dare to mark it (can be searched online). For solar street lights that are falsely rated as 8,000 watts, the maximum board capacity is only 50 watts. The actual battery capacity is only about 30ah (the battery is inside and cannot be seen by everyone, so the water is deeper here). The actual power released by the LED lamp beads may also be 30 watts. about. There are well-intentioned and professional people who can calculate and reply to the comments based on the formula. If you want to verify it accurately, you can buy it and test it.
Anyone with a little common sense will not believe that there are 8000-watt solar street lights for rural areas on the market? Lin Hai found many such stores in some online platform stores, and they are also common in offline physical stores in some counties, towns and towns in rural areas.
Unscrupulous manufacturers exaggerate the wattage, raise prices, disrupt the market environment, and deceive rural elderly online and offline
In May 2021, Lin Hai returned to his hometown of Sichuan in northern Sichuan. The 70-year-old Uncle He in the village asked me about purchasing 5000-watt solar street lights. , asked me to help choose one with better quality. The old man said that his relative bought a 5,000-watt integrated solar garden light (also called integrated solar street light) when a manufacturer entered the countryside to promote solar street lights. But the brightness effect is not as bright as the 40-watt one next door. Why is this? The reason is simple, this product is falsely advertised! I was really shocked when I heard that there were 5,000-watt solar street lights in the world. How big of a solar panel and battery would a 5,000-watt solar street light have? (Please do some calculations if you are interested in replying) Most of the older generation of farmers lack cultural knowledge and do not understand electricity knowledge at all. People who have just graduated from junior high school also know that 5000-watt solar street lights must be blown. I immediately warned the elderly in the village not to be deceived. The actual lighting power of the 5000-watt lamp was only about 30 watts.
Lin Hai has been paying attention to agriculture, rural areas and farmers in the past few years, but he also learned professional knowledge about electricity and has some understanding of it. When regular and conscientious manufacturers participate in new rural construction projects through bidding, the most powerful solar street lights used by the government for main roads in towns and villages are only about 100 watts in actual power. Most of them can only install them due to capital cost issues. 40 watts to 60 watts.
I can say with certainty that more than 90% of the solar street lights ( garden lights ) in the civilian market today are manufacturers with a power of more than 300 watts, but they are exaggerating!
Falsely labeled 2400 watts Case 2, this company is brave enough to label the parameters as
Instead of focusing on improving product quality and serving customers, it relies on false claims of wattage to deceive Customers raise prices to make money in the short term
To find out, from July to October 2021, Lin Hai visited some manufacturers in Guangdong and Zhejiang and other places, and found that this false standard phenomenon is not uncommon among small and medium-sized manufacturers. E-commerce It's even worse in business.
Because most of the products in this industry are non-standard products and there is no unified standard, many manufacturers in the industry will use false standards due to competition. For the same configuration, if you say it is 1000 watts today, I will say it is 2000 watts tomorrow; and then he blows it up to 8000 watts... After that, it is not surprising that the wattage gets higher and higher. For fear of being reported and complained, many manufacturers dare not mark the wattage directly on the lamp housing, let alone in the manual.
Some smart manufacturers rely on increasing the number of lamp beads to deceive rural farmers.If you configure only such a large solar panel and battery, even if you add hundreds of more lamp beads, your power reserve will only be so much. How long can it last? However, when making a choice, some buyers think, wow, there are so many lamp beads, the wattage must be high, and they must be good! I bought it on impulse, but after I bought it and installed it, I could only turn it on for two or three hours at night. If it was winter, it might turn off in half an hour!
As the wattage of lamp beads increases, the battery capacity and photovoltaic panel wattage should also increase accordingly. Assume that a 60-watt lamp is equipped with a standard 100-watt photovoltaic panel and a 60ah battery. An 8,000-watt solar street light requires about 150 square meters of photovoltaic panels. How large an area can the poles afford? The battery needs to be 9000ah, so how big is the casing to hold the battery? It is simply impossible to produce this kind of solar street light.
Some manufacturers are doing OEM for channel dealers, and the channel dealers will promote it online and offline. When the manufacturers blow 300 watts or 600 watts, the channel dealers will expand the false claims to 10 in order to compete in the market. 00 watts, 5000 watts, 8000 watts... if the actual lighting power is 30 watts, blow it to 1000 watts, you can sell dozens or hundreds of yuan more; blow it to 8000 watts, if you can successfully fool customers, you can sell several yuan more per lamp. One hundred dollars.
At present, due to the implementation of the national rural revitalization strategy, many rural areas are engaged in lighting, and there are unlimited business opportunities for solar energy in rural areas. Solar street lights do not require electricity bills and do not require wires for installation. They are safe, reliable and easy to operate, and are very popular among rural people.
At present, solar street lights are mostly divided into categories according to the needs of rural people: solar street lights, solar garden lights, solar indoor lights, solar column lights , solar wall lights and so on. No matter how it is classified, it is a combination of four core components: solar panels, batteries, controllers, and LED lamp beads. Nowadays, in the field of solar street light manufacturing, the technology is very mature. Whether the quality is good or bad mainly depends on whether the manufacturer uses conscientious accessories and materials.
The introduction of new energy into rural areas is a great thing worth promoting, but many people have started speculative businesses.
False labeling 2000 watts case 3
False labeling in market advertising is so serious, why do so few people report, complain, or claim
Since the market is so chaotic, why do buyers rarely report, complain, or claim? After visiting rural areas, I summarized the following 5 major reasons:
1, solar street lights, even if they are falsely labeled, they can at least provide lighting and will not endanger people's lives. Even if they complain, they may not be taken seriously, so most farmers buy them. Later, even though he knew he had been deceived, he chose to remain silent.
2, the manufacturer took a step back and left no data evidence in the instructions and labels. Most of these products do not have trademarks and it is difficult to find the authentic source. There is no label or identification, and there are many similar products online. How can you say that you bought it from him?
3, these manufacturers have never thought about becoming bigger and stronger or building a brand, they just want to seize the opportunity to make quick money. After a year, register a new company and continue the scam. When selling, they may promise a "5-year or even 10-year warranty"; but when you come back to them after a period of time when you discover problems, they have already changed their appearance, making it difficult for you to complain.
4. Generally, products with such false bids are not allowed to participate in formal project bidding, because there are parameter requirements in the bid, and there are professional people to evaluate the bid. If you speculate on it, you may get involved in a lawsuit. Most of the customers they target are rural farmers. Farmers lack education and do not understand professional identification, let alone how to make complaints and reports.
5, farmers buy it and take it home. After the installation is completed, even if problems are found through comparison with neighbors or villagers, they still need to be removed from the wall or pole. Nowadays, most of the people left behind in rural areas are old people who don’t know how to install and disassemble. They have to trouble young people in the village to help. If they don’t want to owe a lot of favors, they have to buy a pack of cigarettes or give some money. After taking it off, it has to be packaged and sent back to the merchant. Express delivery in rural areas is inconvenient, and it costs tens of yuan to send it to cities and towns. Maybe the merchant will find some excuses to deny it. Therefore, those who have been deceived think about it and admit it themselves.
Virtual label case 4
When rural people buy solar street lights, they must pay attention to the following three points:
Nowadays, there are thousands of solar energy manufacturers nationwide. There are strong and conscientious companies here that insist on building brands, but most of the unscrupulous ones are small companies. When purchasing, rural people not only listen to the bragging of merchants in advertisements, but also pay attention to the following three points:
1, whether the product carries its own trademark or clearly identifies its manufacturer's name. To determine whether the trademark and company have been legally registered, you can check online first. If there is a registered trademark and company name, they dare to fake it, and it will be easier to track complaints or claims later.
2, when the manufacturer's store introduces the product, does it have its own formal product model and code, and does it clearly indicate the product's core parameters such as solar panel voltage, power generation wattage, battery capacity, and lamp wattage. With these parameters, find a knowledgeable person to calculate the actual lighting power and lighting duration.
3. If you purchase online, when you receive the goods, open them promptly to check whether there are stamped certificates of conformity, instructions and after-sales commitment letters; confirm whether the product model and number are consistent with those introduced in the store. Lin Hai, the author of
, suggests that before purchasing, rural people should go to the village to see other farmers who have installed solar street lights, compare them and choose the one that has been used for the longest time and has the most satisfactory effect, and first see the actual use effect of others before asking. Purchase channels!
What is being installed in this picture is an actual 60-watt solar street light
Postscript to this article: Lin Hai does not intend to cause chaos to the industry. In reality, there are still many conscientious manufacturers who hope to build long-lasting brands. They are actually making products. Really It serves the vast rural areas. I hope everyone can make products and do business with conscience!
Here, Lin Hai also called on the relevant national quality inspection and supervision departments and relevant standard-setting departments, as well as solar product-related industry associations to join forces to standardize the industry as soon as possible. This is not only to prevent rural people from being deceived, but also to help the industry continue to develop healthily and play a positive role in the construction of our new countryside! Let new energy bring real benefits to rural people’s production and life!
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