Source: Jiaohuidian News Client Jiaohuidian News This year's Spring Festival holiday is still affected by epidemic control, but the sunny weather on the holiday and the policy dividends of "foreign staying and spending the New Year's subsidy" have stimulated citizens' enthusiasm

2025/07/1422:36:41 hotcomm 1790

Source: Jiaohuidian News Client

Jiaohuidian News This year's Spring Festival holiday is still affected by epidemic control, but the sunny holiday weather and the policy dividends of "foreign staying and spending the New Year's subsidy" have stimulated citizens' enthusiasm for travel. "Changzhou people travel to Changzhou" has become the mainstream of the market, and the cultural and tourism markets in the entire district have shown a good trend of "booming supply and demand". According to statistics, during the seven days of holidays, the district received a total of 600,000 tourists, achieving operating income of over 100 million yuan, of which the 5A-level scenic spot Global Dinosaur City received 380,000 tourists and achieved operating income of 35 million yuan. In order to attract customers, all cultural and tourism enterprises have tried their best to show their magical powers and increase promotion and publicity efforts. Special cultural and tourism experience activities have emerged one after another, and online and offline activities are exciting, achieving the expected goals of safe, orderly, civilized, peaceful, and prosperous development of the holiday culture and tourism market in the whole district. The Global Dinosaur City Night Culture and Tourism Gathering Area held a large parade for welcome to the new year, blessings for blessings, ace projects, theme performances, New Year's red envelopes, idiom puzzles, CCTV Spring Festival Gala Animation Mascot Landing Exhibition and other activities. There are also major online live broadcast columns such as Dinosaur Park Strictly Selected Goods, Dinosaur Science Encyclopedia, Dinosaur Cultural Variety Show, Project Monitoring, Dinosaur Baby TV series, which have been broadcast on online live broadcast platforms such as Dinosaur Park Douyin and Taobao. The number of viewers reached 3.208 million, and 8.66 million yuan in people-friendly subsidies were issued, benefiting more than 50,000 consumers.

Jiangnan Global Port held a New Year's Eve New Year's Eve New Year's Eve, and the word "Fu" for Spring Festival couplets are free to send; New Year's greetings cattle on the first day of the New Year, and the dragon and lion dance give red envelopes; Peach Blossom beef on the third day of the New Year, and Valentine's Day limited; Big stomach beef on the fourth day of the New Year, and 100 get 100 gets for catering; the fortune-telling cow on the fifth day of the New Year, welcome the God of Wealth, New Year's parade, and red envelopes; there are also activities such as Global New Year's Carnival, online discounts and benefits, which drive online consumption amount by 1.52 million yuan.

Changzhou Museum held the "Ox Turns the World - Xin Chou (Year of the Ox) New Year's Zodiac Cultural Heritage Exhibition", "The Art of Fire - Huangshi Charcoal Exhibition", and the "Taurus Comes in 21 Happy" New Year's Educational Activities, etc., bringing tourists a great New Year cultural gift full of ox flavor. Online exhibitions such as " Piling My Li - Qian Weicheng "Su Shi's Picture Scroll of the House"" and "Oriental Smile - Maijishan Grottoes Art Exhibition" have remained popular. The live broadcast event of "Museum Congratulations to the Spring Festival" was unprecedented, with 523,000 viewers clicked, meeting the high-quality and multi-level spiritual and cultural needs of citizens. Changzhou Cultural Center held in Dino Water Town "Intangible Cultural Heritage Festival, Culture Enters Ten Thousands of Homes - Folk and Folk Art Exhibition", which brought many programs such as dragon and lion dance, face change, revolving lantern, diabolo, stubborn cattle play old farmers, and large sedan chairs, making this New Year more culturally. Correspondent Xie Jiani

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