Keep the temperature and enjoy a wonderful journey
On June 28, 2022, CITIC Bank Credit Card Center and Marriott Travel and Enjoyment Home held an online press conference. The two parties announced the official issuance of the first Marriott joint card in China - "CITIC Bank Marriott Travel and Enjoyment Home Co-branded Credit Card", bringing high-quality travel experience and value-for-money services to Chinese members. This joint card is a UnionPay single-coin card with three levels, bringing cardholders a series of colorful benefits to Marriott Travel Home members, including accelerating the earning of Marriott Travel Home points to exchange for free accommodation experiences including 30 outstanding brands around the world and over 8,000 hotels. At the press conference, Zhang Fan, assistant to the president of CITIC Bank Credit Card Center, Li Yusheng, president of Marriott International Group Greater China, Bart Buiring, chief marketing officer of Marriott International Group Asia Pacific, and other representatives from both sides attended the conference and were full of expectations for the first joint credit card of Marriott Travel Home in China that was launched this time.
Recently, with the improvement of the domestic epidemic prevention and control situation, the overall tourism consumption market has further recovered, and user travel demand has increased, and the domestic tourism market will usher in a new situation of gradual recovery. According to the data center of the Ministry of Culture and Tourism, during the Dragon Boat Festival holiday in 2022, the number of domestic tourism travel nationwide reached 79.61 million, which was restored to 86.8% of the same period in 2019 by comparable caliber. According to the "2022 Dragon Boat Festival Holiday Travel Consumption Report" released by Tongcheng Travel , domestic hotel booking room nights rose by 31% compared with the May Day holiday during the Dragon Boat Festival holiday. As this round of epidemic is controlled, the domestic business travel and tourism market is expected to usher in a further recovery during the summer.
This time, we will work with the award-winning travel plan of Marriott International Group, Marriott Travel Enjoy Home, to achieve strong alliances and cross-border cooperation. It is a positive measure for CITIC Bank Credit Card Center to adhere to the business philosophy of unbounded openness, continue to expand the "business and travel +" ecosystem, and boost consumer confidence through rich business and travel consumer rights and preferential activities, and help the domestic tourism market recover. As one of the earliest banks in China to issue business travel credit cards, CITIC Bank Credit Card Center has built the largest and most complete business travel business management system in the industry after years of accumulation and continuous optimization, with the advantages of closed-loop business travel chain and has continued to maintain its leading position in the industry for many years. At present, in the business travel cooperation ecosystem, CITIC Bank Credit Card has built a "business travel +" ecosystem including airlines, OTA platform, and travel vertical partners, with more than 16 million business travel customers.
"CITIC Bank Marriott Travel and Enjoyment Home Co-branded Credit Card" is the first product launched by the two parties. It has three levels, namely Gold Card, Jingyi Platinum Card and Platinum Card. It aims to provide multiple membership benefits to different consumers such as Millennial , family travelers and business people. After successfully applying for a joint credit card, the gold card holder will automatically become a Marriott Travel and Enjoyment Family Premium Silver Card Member and receive 5 cumulative premium class membership valid nights; the Jingyi Platinum Card holder will automatically become a Marriott Travel and Enjoyment Family Premium Gold Card Member and receive 10 cumulative premium class membership valid nights and 1 night free accommodation reward (valued up to 12,500 points Marriott Travel and Enjoyment Family Points); the Platinum Card holder will automatically become a Marriott Travel and Enjoyment Family Premium Gold Card Member and receive 15 cumulative premium class membership valid nights and 2 night free accommodation rewards (free nights are worth up to 35,000 points Marriott Travel and Enjoyment Family Points). When spending an annual consumption of RMB 500,000, you will also be upgraded to a Marriott Travel and Enjoyment Family Platinum Card Member and receive an additional 1 night free accommodation reward (valued up to 35,000 points Marriott Travel and Enjoyment Family Points).
At the same time, Marriott Travel Home has also launched limited-time benefits. Apply for a joint credit card of CITIC Bank Marriott Travel and Enjoyment Home from June 28 to August 31, 2022, and within 3 months of successful application, if the gold card holder spends over RMB 10,000, he or she can get 5,000 points of Marriott Travel and Enjoyment Home Reward Points; if the Jingyi Platinum Card holder spends over RMB 20,000, he or she can earn 15,000 points of Marriott Travel and Enjoyment Home Reward Points; if the Platinum Card card holder spends over RMB 30,000, he or she can choose to accelerate becoming a Marriott Travel and Enjoyment Home Reward Points or get 50,000 points of Marriott Travel and Enjoyment Home Reward Points.
In addition, cardholders can enjoy a 10% discount on spending at Marriott Travel Home ® home boutiques; they can enjoy a 10% discount on catering when spending at Marriott Travel Home China; they can enjoy a 10% discount on room rates when staying at Marriott Travel Home China (including all direct hotels and some franchised hotels). At the same time, users of this joint card can also obtain multiple guarantees and service rights such as flight delay insurance, aviation insurance, airport and high-speed rail station VIP rooms provided by CITIC Bank Credit Card, allowing cardholders to easily achieve worry-free travel.
Regarding this joint cooperation, CITIC Bank Credit Card Center stated that it will work with Marriott Travel and Enjoy Home to issue the first joint credit card of the brand in China. The two parties will fully integrate the user rights system interoperability and extension of business and travel consumption scenarios, so as to achieve direct matching of credit card levels and Marriott Travel and Enjoy Home membership, jointly seize the opportunities for the recovery of the tourism industry, fully mobilize the advantageous resources of both parties, and bring high-quality travel experience and financial services to Chinese travel users and Marriott Travel and Enjoy Home members. At the same time, we also look forward to jointly providing power and confidence for the domestic tourism consumption market, and bringing a "warm" travel consumption experience to the majority of business and travel customers with rich business and travel consumer rights, preferential activities and high-quality services, and enjoy a wonderful journey! Mr. Wu Zi-Passage Vice President of Greater China Marketing and Sales,
Marriott International Group, said: "As a travel plan that includes 30 hotel brands around the world, Marriott Travel Home aims to create a unique and diverse travel experience for members. This time, Marriott Travel Home has established a partnership with CITIC Bank , which has in-depth insights into Chinese consumers. The two parties jointly launched three Marriott Travel Home® CITIC Bank joint credit cards, aiming to meet the needs of Chinese consumers to enjoy more rights in different payment scenarios. We also look forward to continuously inspiring members' travel spirit through this joint credit card. , enrich the travel experience of travelers, and explore more travel destinations with Marriott Travel Home. "
CITIC Bank Credit Card Center, Marriott International Group and Marriott Travel Home Travel Plan for the first time cooperated to issue joint credit cards. Based on the leading advantages of both parties in the financial and travel industry, this cooperation will further improve the CITIC Bank Credit Card "Business Travel +" ecological system, build a closed-loop operation of the business travel chain, form an ecological pattern of co-creation and win-win for multiple parties, and provide high-quality travel experience with differentiated and refined full-process services, and create a "warm credit card" brand.
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