Apple company announced its latest results after the market on Wednesday. As expected by the outside world, the company achieved the first record of a single-quarter revenue exceeding US$100 billion for the first time in history.
financial report shows that in the fourth quarter of last year, Apple revenue was US$111.44 billion, a year-on-year increase of 21%, setting a record high, with earnings per share of US$1.68, a year-on-year increase of 35%, and the market expects US$1.41.
's five major business lines generally performed well. iPhone 2 sales were US$65.6 billion, a year-on-year increase of 17%, expected to be US$59.86 billion, iPad sales were US$8.44 billion, year-on-year increase of 41%, expected to be US$7.61 billion, wearable devices, home and accessories sales were US$12.97 billion, year-on-year increase of 29%, expected to be US$11.91 billion, service revenue was US$15.76 billion, year-on-year increase of 24%, expected to be US$14.85 billion, Mac sales were US$8.67 billion, year-on-year increase of 21%, slightly lower than the market's expectations of US$8.68 billion.
iPhone's strong performance is mainly due to the delay in the release of iPhone 12 , while wearable device sales are boosted by the strong performance of AirPods holiday shopping. Mac and iPad popularity has been linked to rising demand for working and learning from home during the pandemic, but Mac sales have slowed down.
-by-region, Apple revenue accounted for 64% of international sales. Greater China sales returned to a 57% increase from a 29% decline in the third quarter of last year to a $21.3 billion increase. In addition, sales in Europe, America and Asia-Pacific also achieved rapid growth.
Apple also announced a dividend of US$0.205 per share, with the equity registration date being February 8.
Apple Chief Financial Officer Luca Maestri said in his financial report that the fourth quarter's business performance was driven by double-digit growth in each product category, which drove Apple 's revenue in each region to record a record high, reaching 1.65 billion units. So far, Apple has 620 million paid subscribers. These helped Apple achieve a record $38.8 billion operating cash flow.
Apple CEO Cook (Tim Cook) said in an interview with the media that if it weren't for the COVID-19 pandemic and lockdown measures that forced Apple to temporarily close some stores around the world, the result might have been better. Cook also said that the iPhone's replacement and upgrade set a record high in China.
According to a previous survey of consumer Intelligence Research Partners LLC, the average retail price of iPhones in the United States rose from $809 a year ago to $873, due to consumers' tendency to buy more expensive versions. Although iPhone sales have continued to decline from the peak of 231 million, by increasing the average selling price, iPhone is still the main source of profits for Apple .
Among the 41 analysts tracked by FactSet, 28 analysts gave buy ratings, 10 analysts gave hold ratings, and 3 analysts gave sell ratings. Wedbush raised the target price of Apple to $175 this week, maintaining the stock's "outperform" rating. Morgan Stanley analyst Katy Huberty is optimistic about the iPhone's prospects, saying in a report released last week that the launch of the iPhone 12 was "the most successful product launch of Apple in the past five years."
Apple still has not provided performance guidance for the next quarter. Due to the uncertainty created by the COVID-19 epidemic, Apple has not provided short-term performance guidance for four consecutive quarters. As of 6:30 am Beijing time, Apple fell 2.1% in after-hours trading to $139.
