Just before, we reported that the whiskey auction of Distillers One of One raised £3.1 million for youth charities. Many unique lots in this auction have attracted the attention of whiskey lovers or collectors. A charity auction can be said to be a perfect ending.
In recent years, whiskey auctions have held countless events. It can be said that the value of whiskey has increased significantly to the naked eye. Reports about its appreciation have never stopped. Some people may wonder, is it almost over?
However, the facts tell you that it will not stop there, it will continue to appreciate. Dawn Davies, one of the largest buyers of The Whisky Exchange, said that by 2022, the price of whiskeys over 0 years will be three times the current highest value, and the price of ordinary whiskeys will also rise sharply.
First of all, the main reasons for this situation are as follows: During the epidemic lockdown, the distillery had a blank period and could not be distilled or matured into whiskey, which would lead to a decrease in output of in the next few years and affect the Scotland's whiskey export market.
In addition, the supply chain shortage caused by Brexit has led to a significant increase in the time cost of manufacturers .
First of all, there is a shortage of HGV (heavy truck) drivers. This is a crucial part of the supply chain transport products. Not only the transportation of raw materials or the transportation of products, HGV is indispensable.
The epidemic has caused the UK to cancel 30,000 HGV driving tests, and the UK's Brexit has also caused a large number of foreign workers to leave the UK, because the law makes it difficult for them to return to the UK to work.
So this results in an order of 100,000 HGV to be completed in the UK, so delivery time from any region outside the UK is doubled, and in some special cases the shipping cost will be 10 times higher than before.
Douglas Liang's CEO said it now takes about 6-8 weeks from placing an order to bottling, and some even more, it can be delayed until 16 weeks to complete. Even though Douglas Liang had his own bottling equipment, the time to transport materials and other external goods (such as glass and corks) still delayed the process.
At the same time, the demand for whiskey is increasing sharply, and the imbalance between supply and demand is increasing. Due to the current lifting of the epidemic, hotels and bars in the UK have restarted. People who have been holding back their entire period of the epidemic lockdown can't wait to go to the bar to have a glass of wine, which has led to a sharp increase in demand for spirits.
This imbalance between supply and demand will lead to a sharp increase in whiskey prices in the next three to four years. For the previous wine model priced at around £100, it will increase by up to £300, and even ordinary models should increase by about 10%.
In fact, this price increase has long been around. Recently, Bin Suntory just issued a press release saying that it will increase the retail price of current high-quality whiskey, including all products such as Yamazaki, Shirasu, and Shi. Bin Suntory said this move is also to expand production capacity.
We can also see through the table that the rarer the wine model and the higher the year the price increase will be. In addition, Bin Suntory also increased the price of imported scotch whisky brands such as McAllen, Grandfield, and Baifu into the Japanese market.
There are many different opinions about the reason for Bin Suntory's move. Some people do not agree, and some people maintain a wait-and-see attitude. No matter what the reason for its price increase, at least this matter is a foregone conclusion.
The demand for single malt whiskey has continued to rise in the past few years, but the supply of the distillery has not kept up. Now sales are facing a surge in growth, and supplier delivery issues have entered a crisis stage. The wineries will even ask each other for help with whether there are any extra glass bottles or corks, which shows that they are helpless.
In addition, there are fewer and fewer wooden barrels led by Shirley buckets, and the cost of wooden barrels has also increased accordingly, which will push up the price again.
And with the arrival of holidays such as Christmas and New Year's Day, demand will further increase. The accelerated unbalanced supply and demand has caused many wine products to rise in prices. Legavelin's price has risen by 10 pounds since last Christmas in 2016. Whether the problem of a sharp rise in price of
will really happen. However, there are many similar voices in the industry. It is already a signal that the difficulty of logistics, customs and authorities in dealing with this load situation is a signal. We will also bring you news at any time if the price of whiskey will change in the future.
© Drinking Life is the most popular whisky vertical field platform in China. It won the Whisky Magazine Whisky Industry Awards China Region (Icons of Whisky China 2019) Best Whisky New Media Award. provides the audience with the latest and most professional whiskey information in the world at the first time.
