2021 China International Famous Wine Expo·Wuliangye's 25th 1218 Consultation, Co-construction and Sharing Conference will be held in Yibin City, Sichuan Province.
The wine is filled with wine fragrance. At Wuliangye Airport, high-speed rail station, hotels, streets and major landmarks, the colorful wine cultural landscape has been laid out, and we are welcoming and greetings to visitors from all directions. The theme landscape integrating geographical indications and cultural symbols, Wuliangye’s eight ancient wine shops, Wuliangye’s classic product wine bottles, Chinese traditional wine bottles and other wine elements landscapes create a strong festive atmosphere. The brand-new Wuliangye Industrial Park has many road flags and is full of brilliance, conveying Wuliangye's development concept of "co-discussion, joint construction and sharing", creating a solemn and enthusiastic harmonious scene.
Innovation is the keyword of this grand event. As an annual industry event, this expo is themed "Yibin, the wine capital is fragrant and intoxicated by the world", and takes "internationalization, specialization, branding, and regionalization" as the direction, highlighting the three major characteristics of internationality, heroes and digitalization. Adhering to the principle of "being closer to consumers and better serving partners", leading enterprises and leading brand Wuliangye will add and upgrade to hold 9 series of activities, with many highlights and exciting opportunities, and will attract the attention of the industry and the market.
On December 15, the top national chief liquor tasters will gather in Yibin to attend the 2021 China Liquor Association Chief Liquor Tasting Annual Meeting, tasting three aged Wuliangye old wines for the first time, and use the professional level of the tasters to lead the public to experience the beauty of old wines, enhance the public's awareness of Chinese liquor, and appreciate the beauty of famous wines.
On the same day, the Wuliangye special event for "Home Old Wine" to find folk old wine appraisal and evaluation will gather old wine enthusiasts and collectors from all over the country to share the old wine collection stories and show the quality, scarcity, spiritual and artistic value of old wine. During
, the 25th Wuliangye 12.18 Super Fan Festival will upgrade its creativity, with the theme of "Thousand Miles of Mountains and Rivers, Poetry and Wine Meeting", creating a "Cloud Travel" mini program and a "Poetry and Wine Travel" micro-variety show. At the same time, through micro-recording interviews, Li Jiaqi, Weiya live broadcasts and other forms, and strive to create an exclusive festival for Wuliangye fans.
On December 18, the 25th Wuliangye 12.18th 12.18 Consultation, Co-construction and Sharing Conference, as the "barometer" of the liquor industry, will arrive as scheduled. The conference is themed "New Era, New Journey, New Actions" and is held in the cloud live broadcast mode of "1 main venue + 27 sub-venues", which will show Wuliangye's high-quality development achievements and future development plans in 2021. The number of participants, attention and influence will reach a climax again.
Make friends with drinks, and the grand event will begin. The "Wine Capital" Yibin and the "strong fragrance of a great country" Wuliangye are welcomed by the upcoming corporate event, urban event and industry event with sincere feelings, deep expectations and thoughtful preparations. (Reporter: Huang Zhiling)
(China Daily Sichuan News Agency)
Source: China Daily Network
