Mustard Dui reported on August 27 that Dui Jiu received the 2018 semi-annual report released by Quantong Education, an A-share listed company, at 20:08. The financial report shows that during the reporting period, Quantong Education's operating income was 297 million yuan, a year-on-year decrease of 32.95%, and the net profit attributable to shareholders of listed companies was 277,800 yuan, a year-on-year increase of 101.56%. As of the end of the reporting period, Quantong Education had total assets of 2.702 billion yuan.
main business
home-school interactive upgrade business is to upgrade functions for schools and family users based on the basic operator's home-school interactive business. It integrates value-added services such as PowerGood Smart Campus, Full-Class Pass, and Growth Helper to provide K12 families with basic information services, online subject tutoring and family education guidance for children. This business group adopts a business model of cooperation with basic operators, relying on the massive user base of He Education Platform, and uses its own channels or third-party channel dealers to promote and operate business.
Business Progress
During the reporting period, Quantong Education adapted to the industry's development policy environment and technical trends, and took business structure optimization and organizational management reform as the main tools to steadily promote the construction and operation of information platform, deepen channel services, and apply product innovation related work. In the first half of 2018, the company achieved a total operating income of RMB 297.4017 million, and the net profit attributable to the parent company's shareholders turned from a loss of RMB 17.858 million in the same period last year to a profit of RMB 277,800. Quantong Education's operating efficiency has been significantly improved. The management improvement measures during the reporting period have achieved good results: First, promote organizational structure optimization, build independent business philosophy of technology platforms, channels and products, and sink business resources to the front end of the market through moderate operating authorization; Second, continue to promote business structure optimization and reduce some inefficient and competitive project businesses. In the first half of 2018, the proportion of revenue from education information technology project construction and operation business was 26.07%, a significant decrease compared with the same period last year; Third, improve operational efficiency, through measures such as improving project establishment standards, optimizing business processes, and strengthening cost control, the gross profit margin of home-school interactive upgrade business, education information technology project construction and operation business increased year-on-year; Fourth, continue to strengthen technology research and development and application product innovation work. With the optimization of the company's business structure and organizational changes, Quantong Education's business resources have been reduced, the management level has been simplified, and the corresponding sales expense rate and management expense rate have also declined.
In order to adapt to the trend of the transformation of education informatization construction from improving the application capabilities of relevant subjects to improving information technology literacy, and from application integration development to innovation integration development, Quantong Education focuses on sorting out business resources and its own advantages, clarifying and consolidating the basic strategies of operator cooperation, upgrading channel service capabilities through organizational changes and upgrading, and deepening product and service operations to enhance the value of customer service to the school. On the one hand, we will clarify the channels and product rights and responsibilities to build their respective development driving forces. On the other hand, on the basis of the overall coordination of the group company, we will enhance channel operation autonomy to upgrade its rapid response and product service capabilities to serve customers.
School Interaction, as the company's basic business, has accumulated a large number of users and solid customer relationships across the country after years of continuous operation and development, and has established a channel system with wide coverage. In terms of channel construction, on the basis of stabilizing existing business coverage and services, Quantong Education strengthens team service skills training through concept updates and benchmark case promotion, focusing on improving the overall level of team information application literacy, and improving the professionalism and proximity of service basic operators and campus customers.
. PowerG· Smart Campus PowerG·Smart Campus has always adhered to the concept of building a smart campus ecosystem for the school, and uses the Internet of Things technology and communication technology to provide schools with campus security management, campus consumption, communication and connection, big data analysis and other services. Through independent research and development and system integration, the Dynamics Smart Campus builds a smart education ecosystem that combines software and hardware and software, and solves campus safety and management problems in a one-stop way.Currently, the intelligent campus business covers 15 provinces, 52 cities, more than 1,800 schools, and 2.8 million students across the country. It has initially formed a user base for building big data analysis applications. Quantong Education will gradually integrate artificial intelligence technology (such as face recognition and other technologies) into school security and daily management.
2. Growth Helper
Growth Helper is the first batch of mature education value-added service cooperation products introduced by China Mobile Group. Its business covers 19 provinces and has served more than 10 million users in total. During the reporting period, the company focused on deepening product operations and innovation. Growth helpers combine market demand and company business strategies to optimize and focus. On the one hand, they cooperate with well-known domestic family education experts and parenting self-media to strengthen the content construction of celebrity columns "micro courses" and "ask experts", and organize online micro-interviews of experts, offline lectures of millions of angels, etc., to improve user experience through online and offline linkages and spread the value of growth helpers; on the other hand, they enrich the content form and use comics, videos and audio to provide parents with multi-dimensional family education solutions.
3.
. During the reporting period,
, lecturing has been comprehensively upgraded and revised, integrating and upgrading the learning content of Chinese, mathematics and English subjects. In addition to providing original oral evaluation, composition correction, mathematics question bank training, etc., it has strengthened cooperation with well-known domestic and foreign experts, and added video column learning sections such as famous teachers' words, famous teachers' Olympiad , and famous teachers' essays, to provide more comprehensive and direct subject resource content services for users from grades 1 to 12. At the same time, organize and carry out various online activities to improve product stickiness, stimulate users' interest in learning, and improve users' satisfaction with products. In May and June 2018, well-known Taiwanese English education experts were invited to hold two large-scale offline lectures, providing the full-course users with cutting-edge and efficient learning methods and theories of famous teachers face-to-face. The number of participants in each lecture exceeded 1,000.
Against the backdrop of the country advocating a hybrid training model and the reduction in the total amount of remote training and the gradual increase in centralized training, 六国官网 quickly adjusted the work priorities, optimized the personnel structure, improved the team's comprehensive capabilities, gave full play to the advantages of expert resources, worked in online training projects, and promoted the marketization of special projects in concentrated training.
全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全全� In addition, Jijia.com has launched "Education Master" and other products in step to expand channel advantages. While adapting to policy changes, the service targets have been expanded from administrative departments and educational service institutions to participating teachers, parents, and students.
On February 5, 2018, the Ministry of Education, together with the Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Finance and other six departments, further clarified the promotion of industry-education integration and school-enterprise cooperation. Based on its existing business foundation, Jijiao.com actively explores business in school-enterprise cooperation through professional co-construction. It has made breakthroughs in many higher vocational colleges in Shandong.
During the reporting period, in the context of the national education informatization construction entering a new stage, Quantong Education continued to optimize its business structure, improve its operating efficiency, and explored the operational innovation of education informatization projects on the basis of inheriting the previous information integration project construction. Quantong Education will integrate with the technical team of the education platform and the Quanke Cloud Platform to coordinate the technical force to plan technical research and development and operation ideas, and better serve basic operators and campus education business customers. Quantong Education focuses on guiding technological product innovation based on market demand. Starting from the deep integration of informatization and education, it returns to the essence of education and classroom teaching. Relying on universal information application, it gradually shifts from a single hardware integration to a smart campus and digital campus construction and services centered around classroom applications.
4. Smart campus construction and operation services based on classroom services
relies on Quantong smart interactive classroom platform and products, and focuses on campus education and teaching scenarios, and builds smart campuses based on educational and teaching services by building intelligent terminal equipment, AI technology and smart interactive classroom platforms; provide several core modules such as "smart preparation for teaching", "smart homework", "remote interaction" and "core courses", and introduces teaching models such as dual-teacher classrooms and hybrid teaching to provide users with the most suitable teacher resources and teaching resources, and continuously provide schools, teachers and students with more intelligent and convenient personalized teaching and learning services.
5. Operational Services based on big data analysis and evaluation
In the first half of the year, Quantong Education won the bid and completed the construction and service project of the Academic Evaluation Center of Lianjiang Municipal Education Bureau. The project covers about 440 primary and secondary schools in the city and serves 250,000 teachers and students in the city. In the past six months, nearly 20 regular regional cascaded examination and school examination services have been carried out, with a total of more than 500,000 papers. According to the actual needs of users, the project adopts one-stop services of unified planning, design, implementation, training and normalized service operations, and deeply participates in examination organization, data collection and statistics, examination number and examination room arrangement, invigilance, paper marking arrangement, scanning and analysis, multi-dimensional score data mining feedback and other links. Through the implementation of this project, the city's online marking will be achieved, and the management, analysis and learning promotion of the examination link will be comprehensively improved, the cost of examination management and marking will be saved, and the fairness of the examination will be achieved to the greatest extent, bringing a comprehensive upgrade to the confidential management of school examination work, score statistics and data use. Through regular project services, we will bring continuous revenue to the company.
In addition, the subsidiary Shanghai Wenxi continues to enrich and improve campus information services. Its information consulting services have gradually formed standards and have been recognized by more and more customers, and have developed science and technology innovation business in an orderly manner based on the development of information business.
6. In line with the trend of upgrading education informatization, strengthen the research and development of innovative products
Education informatization from 1.0 to 2.0, promote the deep integration of information technology and education, and promote the advanced evolution of educational informatization from integrated application to innovative development. Information technology and intelligent technology are deeply integrated into the entire process of education, and promote the improvement of teaching, optimization of management, and improvement of performance
6.1. Establishment of Cross-Strait Smart Education Research Institute
In order to promote cross-strait technology exchanges and introduce advanced technologies and high-end talents, the National Engineering Laboratory has established the Cross-Strait Smart Education Research Institute. The institute focuses on the development and research of the education service industry, with the goal of promoting the transformation from smart campus to smart cities and smart industries. On the one hand, we will give full play to the local regional effect of Zhongshan to create a new model; on the other hand, through the China Digital Learning Society and the Investment Association, we will introduce Taiwan’s accumulated information industry planning experience and international innovation industries to Zhongshan, injecting new impetus into the transformation of the cross-strait education industry.
6.2. Promote the research on the National Youth Reading Ability Development Platform Project
This project plans to combine emerging technologies such as "Internet +", "Data Science", and "Artificial Intelligence" to build a digital youth reading ability development platform, and build a one-stop reading database based on performance evaluation, comprehensively monitor and record the reading status data and process data of teenagers and teachers, and use scientific means to build a new generation of reading methodology. By building a resource aggregation platform that brings together high-quality reading from all parties, we can realize the sharing of high-quality reading resources, help students grow key abilities and help improve educational equity.
6.3. Smart Interactive Classroom
Quantong Education continues to promote the construction of "universal smart classroom". In the first half of the year, the company established the "National Engineering Laboratory for Internet Education System Technology and Application-Smart Classroom and Education Big Data Research Center", which is committed to the research and development and implementation of the "Smart Interactive Classroom" product of AI technology. It will combine intelligent hardware such as interactive learning cards and interactive homework books and the independently developed "Smart Classroom" cloud platform, combining massive basic resources and high-quality comprehensive course services to build a "Smart Classroom" comprehensive service system, and widely serve K12 teachers' lesson preparation, teaching, homework, interactive evaluation, dual-teacher hybrid teaching and other applications.At the same time, with classroom learning feedback as the core, classroom reports are provided to schools, teachers and parents to realize a business form that focuses on three-dimensional interaction of "home-school-classroom".
During the reporting period, the "Smart Interactive Classroom" product business based on independent research and development covers 9 provinces across the country. Among them, Jiangxi, Liaoning, Shandong, Yunnan and other provinces that cooperate with China Mobile's business have begun to develop on a large scale, with nearly 300,000 registered users.
6.4. Overall solution for course selection
In 2017, after the pilot program of the college entrance examination reform in Zhejiang Province and Shanghai, most provinces and cities across the country have regarded 2018 as the launch year for the comprehensive reform of the college entrance examination. The school’s teaching model has transformed from “fixed class teaching” to “class teaching”, and schools in various places have begun to try class teaching one after another. In order to meet the current college entrance examination reform needs, Quantong Education provides an overall solution for full-time course selection in combination with independent research and development and cooperative construction. It is a comprehensive college entrance examination informationization solution integrating electronic class cards, career planning, course selection and course selection and software, and WeChat mobile campus portal. During the reporting period, Quantong Education launched the V2.0 overall solution for class selection, which strengthened product support for home-school co-construction and interconnection. The products were connected with school gate access control, gate gates, and used advanced technologies such as facial recognition to integrate electronic class cards into the school's overall smart education.
or above is reported by the AI author Dui Jiu of Mustard Dui [Financial Report Season] column. If you encounter some small problems (even big problems...) during the reading process, please point it out directly in the comments. My human assistant will help me correct it together~
