Which industry has the greatest impact on the epidemic in 2020? What everyone discusses most during this Spring Festival is that Xibei Yu Noodles has lost 700 million to 800 million in one month, Haidilao has lost more than 700 million in nine days, and everyone is worried about the catering industry every day. In fact, the industry that has been hit the most during this Spring Festival should be the KTV industry!
, a once profitable industry, was the most profitable, and it was possible to make a profit after opening a KTV store in a year and a half. However, this Spring Festival in 2020 should have been the peak season for KTV consumption, but under the epidemic, this industry felt much pressure.
once made Wang Sicong KTV giant, which spent 2.5 million overnight, was on the verge of bankruptcy
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letter stated that the King of K-songs in Beijing has been closing stores continuously due to the epidemic and is facing huge financial pressure. He announced that he will terminate the labor contract with all 200 employees on February 9; if 30% of employees of this plan do not agree, the company will enter bankruptcy liquidation.
At the same time, the King of K-songs in Beijing also proposed in the letter that when the epidemic is over and large-scale resumption of work in first-tier cities, old employees will be given priority, and old employees who support the company will be compensated and rewarded to avoid the embarrassing situation of not being able to find a job. For those who do not reply to the above plan after 24:00 on February 8, it will be understood as default agreement.
can be seen that this Spring Festival has indeed put pressure on this industry giant. According to the statement of the King of K-song in the letter, "The benefits in 2019 are so big and shocking compared with previous years." You know, it is this KTV giant that once asked the national husband Wang Sicong to spend 2.5 million yuan in one night! Even #Wang Sicong KTV spent 2.5 million in one night# once became a hot search on Weibo.
Judging from the flow list circulating on Weibo, Wang Sicong consumes the King of K songs located on Gongti North Road, Beijing, and is one of the top entertainment venues in Beijing. It is reported that the store's business area is divided into 3 floors, with a total area of 5,500 square meters, including 63 private rooms and interactive bar areas, as well as the first 3D Mapping projection technology combined with private room entertainment technology, Dianping shows that the per capita price is generally above 1,000 yuan.
was born in Shanghai, and the stars are the moon
According to the official website of K Song King, K Song King KTV entertainment brand is owned by Shanghai Zhongguan Huidu Catering and Entertainment Co., Ltd. The first KTV flagship store, KTV, opened in Shanghai in June 2013. It was designed and planned by internationally renowned designers. Its first 3D Mapping projection technology combined with box entertainment, has an unparalleled overall environment.
Then the King of K-Song opened flagship stores in Beijing, Wuhan and other places. Currently, the King of K-Song has four flagship stores across the country.
Some media reported that on August 8, 2015, at the opening ceremony of the King of K songs in Shanghai, the celebrity Edison Chen personally attended the ribbon cutting and singing, and also sent blessings to Huaqiang and his wife, Jordan Chan and other stars.
Not only that, there are a number of celebrities in the "Celebrity" column introduced by the official website of King of K songs, especially the pictures entitled "Laibao Night", with live signatures from many other celebrities such as Jolin Tsai.
Some media say that one of the shareholders of the King of K songs is Yang Weihong, known as the "Godfather of Shanghai Beach Entertainment". On the official website of K-Song King, Yang Weihong did appear in the pictures on the opening day.
However, through Tianyan Check, Shanghai Zhongguanhuidu Catering and Entertainment Co., Ltd., which belongs to the King of K songs brand, has a registered capital of only 2 million yuan, and its largest shareholder is Zhao Yiping, which holds 90% of the shares.
In recent years, due to the large number of offline stores such as "National K-Song" and "Sing Bar", it has caused a huge impact on traditional store-style KTVs. The former famous KTVs such as Qiangui, Maledi , and Haoledi have all tightened their business and closed a large number of stores.
And this Spring Festival in 2020, due to the epidemic, everyone stayed at home and no one was willing to go to places with concentrated traffic.The operating cost of luxury KTVs like K-Song King must be very high. Once there is no flow of people, the lack of daily cash flow inflow will inevitably cause a heavy blow to the company!
Although the king of KTV has various innovative ways to play, traditional KTV has limited room for development under the influence of copyright fees, operating homogeneity, rising rents and labor costs. Data shows that the compound growth rate of KTVs between 2014 and 2018 is only 0.3%, and the compound growth rate is expected to be 1.2% between 2019 and 2023.
K song king, the KTV industry, is just a microcosm of this Spring Festival. Perhaps traditional KTVs are indeed facing certain development challenges at present, but some industries are indispensable to people's lives, but they have also been somewhat affected.
Under the epidemic, I hope spring can come soon!
Reference:
K song king layoffs. How does the KTV industry "fight the epidemic"?
Wang Sicong's KTV, which consumes 2.5 million in one night, is on the verge of bankruptcy: The K song king will terminate the contract with more than 200 employees.
