1. Source of funding for the Chinese College Student Volleyball League There are two forms of funding for the Chinese College Student Volleyball League, namely corporate sponsorship and social sponsorship.

1. Source of funding for the Chinese College Student Volleyball League

There are two forms of funding for the Chinese College Student Volleyball League, namely corporate sponsorship and social sponsorship. According to the survey on the sources of funding for college students' volleyball leagues, the proportion of funds for the league's special funds, league membership fees, and self-raised funds account for a small proportion of funding sources, which shows that the volleyball association has insufficient funds such as fiscal appropriations and membership income, and it is difficult to maintain the normal operation of the league. Basically, sponsorship fees can be used to achieve the normal operation of the college students' volleyball league. The economic foundation is the driving force for ensuring the normal development of the college student volleyball league, so that the league can develop to a higher level. Relying on fiscal expenditure alone is far from enough. Overall, the operating funds of my country's College Volleyball League are relatively low, which is also the main factor affecting the small scale of my country's College Volleyball League.

The funding source of the college student volleyball team in my country is mainly based on the school's allocation. The funds for college volleyball teams are mainly used in training expenditures, competition expenditures, and procurement and maintenance of venue equipment. It will also provide college student volleyball players with certain living expenses, scholarships, subsidies, etc. Most schools rarely have commercial sponsorship.

2. Source and expenditure of the American College Volleyball League

NCAA's operating system is relatively mature, and the College Volleyball League also has sufficient funds, and the sources of funds are wider. It has a stable capital expenditure and income system. This also shows that the overall competitive sports environment for college students in the United States is relatively high in marketization and commercialization.

The funding sources of the American college student volleyball team are from the following forms. First, the school allocates funds. American universities attach great importance to competitive sports. The improvement of school competitive sports level can improve the school’s honor, bring better students to the school, and improve the school’s comprehensive strength, as well as cultural research. Therefore, every year, American universities provide a large amount of funds to the volleyball team to ensure the training and learning needs of volleyball players. Second, alumni donations, the United States has a strong competitive sports tradition. Those who have succeeded after graduating from universities will donate to the school, especially competitive sports. Moreover, most professional athletes in the United States are trained from universities. After they succeed, they will give back to their alma mater and fund the development of the team. Third, ticket revenue, American college competitive sports have a strong viewing ability, and the public is more enthusiastic about watching college competitive sports. This makes NCAA's ticket revenue very considerable, and these will be included in the funding for competitive sports competitions, providing inexhaustible funds for the development of the volleyball league. Fourth, produce products and transfer licenses. American colleges and universities have a great social influence. All colleges and universities can publish books, applications, souvenirs, etc. for competitive sports, and can also prepare certain funds. Moreover, many athlete brands will cooperate with schools to produce and sell their own products through the trademarks of universities. Fifth, the distribution of interests of the NCAA League. NCAA manages all college sports competitions, conducts unified management and market operations, and activities objective income, and distributes them to various sports leagues. Overall, NCAA has many sources of funding, which effectively solves the funding problem of college students' volleyball leagues. The NCAA provides funding problems based on the interests of each member school, planning and competition situation to ensure the rationality of funding allocation.

College Student Volleyball League funding expenditure mainly includes: First, staff work and benefits, and coaching staff salary and benefits. Second, athletes’ scholarships, living expenses, education expenses, etc. Third, travel expenses and sports equipment in the competition. Fourth, travel expenses during the enrollment process.

3. Comparison of the funding sources of the Sino-US College Volleyball League

From the survey, the funding sources of the American College Volleyball League are mainly based on the NCAA's own funds and special allocations as a supplement. More funds are raised by continuously exploring the commercial value of the league itself and competitive sports. The sources of funds are more diversified and extensive. Not only are there sufficient funds provided to each team to meet the team's funding expenses, but the teams formed by the school can also make independent profits, which lays a solid foundation for the development of the volleyball team. The funding source of my country's college student volleyball league is relatively single, mainly financial appropriations but limited funding. The sponsorship fee is unstable, and the lack of good market development makes the sponsorship fee less, resulting in a tight league funding situation and restricting the development of the volleyball league. There is still a big gap between my country and the United States in terms of funding sources. my country can learn from the funding income model of the American College Student Volleyball League, and combine the current situation in our country to open up an operating model that is in line with the development of the College Volleyball League in my country, expand the source channels of funds, and increase more funds, so as to gradually diversify the sources of sports funds for colleges and universities in my country.