is about RMB 21,000.
After releasing the more affordable VIVA MIX/XL series in 2021, and through this series of more practical and cost-effective models, it has saved GOGORO's previous decline in sales to a certain extent, the series has become one of GOGORO's main products. In this year, GOGORO once again released the new model of the VIVA SUPERFAST series VIVA XL SUPERFAST to the Taiwan market.
As the VIVA XL series model, the newly released SUPERFAST still continues the large body and practical characteristics of this series of models. According to data, the total length of the car is 1845mm, with 81mm super long seats and a 26.5L storage bucket that can hold two and a half helmets, which is very suitable for daily family life.
According to the model positioning of GOGORO, the vehicle is named after SUPERFAST, which means that this car also has a good configuration, performance and high-quality riding experience. From official data, the new VIVA XL SUPERFAST is equipped with a water-cooled permanent magnet motor of G2.2, which can exert the maximum output power of 7.4kw/3,000rpm. is paired with the "chequered flag racing mode" standard in the SUPERFAST series, which can make the power more full and exciting. FLO DRIVE belt drivetrain is standard for quieter riding.
In other configurations, the new VIVA XL SUPERFAST uses 220mm fixed disc with one-way dual-piston calipers and GOGORO's SBS connected brake system. The instrument is a color LCD instrument and also has a track meter function, and makes the vehicle more sporty. In terms of the price of
, the suggested retail price of the newly released VIVA XL SUPERFAST is NT$91,980 , which is approximately RMB 21,000.
Judging from the new car color scheme and the spokespersons invited, GOGORO seems to want to win over more young user groups through this VIVA XL SUPERFAST.
But as some Taiwanese car friends said, GOGORO has released so many styles in a year, and it is actually difficult for ordinary consumers to see the difference. For most consumers, their general perception may be that if the vehicle is valued, the VIVA MIX, which is more cost-effective and priced at around 13,000 yuan, is obviously more touching; if the vehicle is valued more, the smarter SuperSport may be more attractive... And the many subdivided products here give people the feeling of "the difference between changing the shell"...
I believe that the speeches of the above-mentioned Taiwanese car friends also represent the voice of some mainland car friends who are concerned about GOGORO products. From last year to this year, many products launched by GOGORO can be said to be "changing soup but not changing the medicine." But from another perspective, it is always a good thing for consumers to have diverse choices.
I wonder how many young consumers can GOGORO attract with this young and eye-catching VIVA XL SUPERFAST?
