October 15, 2016, among dozens of online variety shows that will be broadcast on the National Day Golden Week, "Worship, Fruity", with the theme of weight loss, is the most topical. This program was launched on October 5th, and by the 9th, the cumulative number of readings on Sina Weibo topics exceeded 110 million. Ma Dong leads, and eight "meat stars" including Wu Zongxian , Jia Ling , etc. lose weight crazily under the supervision of Liu Yan and professional coaches.
"Worship, Meat"
Weight loss is of course an eternal hot topic. Mermaid line, vest line, A4 waist, iPhone legs, and backhand touching the navel. These topics related to weight loss are constantly appearing and become hot topics. In the past, there were many variety shows and reality shows on the theme of weight loss, but there were no phenomenal programs that were paid attention to by the whole nation. "Whomage to Fellow Fruit" has got rid of the usual "hard and deep hatred" style of weight loss programs. Starting from entertainment, it combines weight loss and talk show elements.
"Weight loss is like an infectious disease. No one can survive and no one can recover." Ma Dong said that everyone in the team had experience in losing weight, which made him realize that losing weight can touch the excitement of every audience. The online response after the first episode was broadcast proved the success of this production logic. Weight loss is not the patent of fat people. It has caused waves of hot discussions on the Internet, regardless of whether it is fat or thin, and all find resonance on weight loss. "Jia Ling is losing weight, what reason do I have to slack off?" "Wu Zongxian has to lose weight for health, and it is time to urge my dad to lose belly." Such comments can be seen everywhere on Weibo .
In the TV industry, there are many teams who have done weight loss programs, and it is difficult to achieve great success. "Whomage to Fuck" was launched in one shot when the first episode was broadcast because it did the opposite. The traditional weight loss program mode is nothing more than the guests following the coach to exercise and share their weight loss experience. Their faces are ferocious and their bitterness are deep and their hatred is deep, and they promote all kinds of indomitable "positive energy" to the audience. In contrast, the first program effect of "Worship, Fruity" pursued is "fun". Ma Dong said: "It is an entertainment program, and everyone will see more or less his own shadow in it. We are not trying to call everyone to lose weight through a program, but just want everyone to see how everyone discusses and compromises with themselves during the weight loss process." Such a bowl of oil-removing "chicken soup" is obviously aimed at not only the obese people.
takes fun as the starting point. "Whoobye, Fruity" gathered eight eloquent meat stars to start a crazy training camp for weight loss. Except for Ma Dong, Jia Ling, Wu Zongxian and Liu Yan, the other guests are not big-name stars. Eight meat stars without idol burden gathered together, and everyone was relaxed and easily supported the entertainment of the show. They also opened "Worship, Fuck" into a new topic debate venue. Compared with the weight loss behavior itself, everyone's views on weight loss, goals and original intentions of weight loss, and the pain encountered during weight loss are bit by bit transformed into each person's unique "weight loss concept", which collides in the process of ridicule and sarcastic complaints, creating a new weight loss entertainment reality show model.
Source: Beijing Evening News Beiwan New Vision Network Reporter Jin Liwei
