The concept of "see the screen first when buying a TV" has always been widely circulated among the people, and many consumers even name to buy TVs equipped with imported screens when choosing.

2025/04/0506:52:36 hotcomm 1352

When we buy a TV, in addition to the price, the first thing we pay attention to is the quality of the TV. As the main body of the TV, the screen cost accounts for more than 60% of the entire machine.

The concept of "see the screen first when buying a TV" has always been widely circulated among the people, and many consumers even name to buy a TV with imported screen when choosing.

There are a lot of low-end products on the market that cost 3,000 or 4,000 yuan. They often say that they use panels of Sharp, Samsung, and LGD. But if such a cheap TV can be good at picture quality, who can buy high-end products? Today we will explore together how much impact the panel has on image quality.

International manufacturers will also use domestic screen

Currently, there are no less than 50 types of TV brands on the market, including many products that focus on screens. But in fact, there is no advantage to just working on the panel. Because no matter how you promote it, there are only a few panel factories and only so many types.

In fact, Samsung and LG, a major TV manufacturer with a complete ecological closed loop, does not only use their own panels.

is restricted by factors such as cost, market, and region. They will also purchase from some panel manufacturers in mainland China and Taiwan. For TV manufacturers like Sony that do not produce panels themselves, in addition to purchasing from Samsung and LGD, many of the panels are from non-imported panels such as Qunchuang, AUO, and BOE.

The panels produced by the same panel factory and the same production line are also divided into several levels. If a screen has passed the quality control, it is an A-level screen or a good screen, whether it is an imported screen or a mainland screen, the difference between the quantity products is almost not big.

The concept of

The quality of the picture does not only depend on the screen

Different manufacturers have different support and precipitation of picture quality technology. Even if they use the exact same panel, the picture quality style of the TV created may be completely different.

As a synonym for high picture quality, what screen does Sony TV use?

From the initial Trilon , to the first mass-produced professional 4K OLED main control monitor BVM-X300, to the glory of the BRAVIA series, the synonym for high picture quality has always been a popular object among high-end users.

Although Sony can also produce screens themselves, most of them will be used in prototypes or military and commercial fields, and will never be used in mass-produced TV models. Sony LCD TV is more of an LCD screen produced by Chinese panel factories such as Chime, AUO, and Huaxing Optoelectronics .

But in terms of picture quality performance, Sony uses domestic screens and has no doubts about Xiaomi using imported screens.

image quality chip even plays a greater role than the panel

So why is this happening? In addition to the panel, it also requires very careful configuration between the software and the screen. Japanese manufacturers like Sony have basically been deeply engaged in the industry for decades, and have decades of technical accumulation in color adjustment in terms of refined layout.

To put it bluntly, it is whether the TV image processing chip you use is good or not. If you want to have good picture quality, a good image processing chip is a must.

TV picture quality chip can process and repair image signals and images in the signal. It plays a crucial role in clarity, noise reduction, color enhancement, contrast enhancement, motion compensation , etc.

At the same time, the video signals entering the TV interface must be processed through the image engine and converted into signals suitable for their own TV playback, and corresponding optimizations can be made, which can effectively improve the picture quality performance.

What you need to note here is that we should not confuse independent image quality chip with ARM chip .

Some manufacturers have changed their concepts and promoted ARM chips as independent picture quality chips. In fact, the main function of ARM chips is only to serve Android system and video decoding. Although some ARM chips also integrate image quality engine technology, this is like the difference between the independent graphics and the core graphics on the computer and the .The research and development of TV picture quality chips is extremely difficult. It is necessary to collect a large number of front-end video materials to form a database, serve the back-end image processing chip, and then produce the corresponding image processing algorithm based on the database information.

For example, for different clarity, different code streams, different tones, and different light and dark pictures, a lot of algorithm optimization is required. To put it bluntly, it is difficult for TV manufacturers without R&D capabilities to do it.

The concept of

TV manufacturers like Sony, Samsung, LG, Hisense , Skyworth and other Skyworth have the ability to develop picture quality chips - Sony's 4K HDR image processing chip X1 flagship version; Samsung 8K Quantum processor; LG α9 TV chip; Hisense Hi-View Pro TV chip; Skyworth Chameleon AI independent picture quality chip. All of these have gathered decades of deep cultivation and research and development by manufacturers. It is simply a joke to use a screen to surpass them day and night.

is written at the end:

Excellent picture quality performance cannot be separated from the polishing and training of manufacturers. Panels are like uncarved jade. Only with image processing chip/image processing technology can excellent image quality be expressed.

does not deny that a good screen can indeed add to the image quality, but the impact of the screen on the TV picture quality is indeed not as critical as we imagined.

Get what you pay for. Friends who want to pursue the ultimate high-quality performance of TVs, a product worth two or three thousand yuan really cannot satisfy you. It is recommended to choose a TV product equipped with independent picture quality chips.

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