sugarsugar published on 2014-09-29
channel: Advertising
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This short advertising video endorsed by Jay Chou for TiinLab, through its unique musician career record, restores the radio process of those familiar music, interpreting commercial attributes, while demonstrating its serious and handsome side.
The style of this film and the literary and artistic advertisements recommended by this site are both based on the characters and interpreting the works. However, the picture lacks a sense of age and exquisiteness and exquisiteness, and the publicity attributes are also clear, but it has a relatively accurate grasp of the character's charm.
Under the refreshing color tuning, using clear editing techniques, several scenes of Jay Chou's radio were flexibly switched. With ulterior motives, I chose several relatively lifelike sounds, which not only included the tranquility of the park in the early morning, the swaying of the indoor wind chimes, the contest on the court, the hustle and bustle of the city night view, and the rustling writing sounds. It slowly stringed up through the timeline to promote the product itself, and also let people understand the simple process of the radio work, and relive the classic songs.
In addition to this film, the brand launched the following short advertising video of Taiwanese industrial design masters Xie Rongya and Jay Chou, which expounded life philosophy from a distance. Through split screen and symmetrical composition, the fine polishing of the product itself is combined with the application process of the spokesperson, and the product is coated with a layer of popular literary and artistic sacred clothes.
attached to Xie Rongya
