Beijing News Shell Finance News (Reporter Wang Zhenzhen) A big wave of "red envelopes" is coming. The Beijing Municipal Culture and Tourism Bureau has successively issued Beijing suburbs accommodation vouchers to consumers. The Beijing suburbs accommodation vouchers worth no more than 30 million yuan will be issued on the Qunar Travel App and mini-programs. Consumers can use it when booking Beijing suburb hotels and country B&Bs on the Qunar platform. The subsidy discount for a single order is 50% off, and the maximum subsidy does not exceed 1,000 yuan. It should be reminded that in accordance with Beijing’s epidemic prevention and control requirements, citizens are advised to arrange their travels reasonably, cooperate with rural B&Bs, etc. to carry out temperature measurement and code scanning, ventilation and disinfection measures, line up in an orderly manner, and obey the guidance. When traveling in the suburbs of Beijing, comply with local epidemic prevention requirements, pay attention to environmental protection and public health, and avoid gatherings.
In order to coordinate epidemic prevention and control and consumption promotion, meet the cultural tourism consumption needs of citizens and tourists, help cultural and tourism enterprises cope with the adverse impact of the epidemic on production and operations, and accelerate the recovery and development of the industry, the Beijing Municipal Bureau of Culture and Tourism will recently On the premise of strictly implementing various normalized epidemic prevention and control measures, a series of measures have been launched to promote consumption and help enterprises to bail out. Among them, from early July to the end of September, a total of not less than 10% will be distributed to consumers through tourism platform companies in batches. More than 30 million yuan in vouchers for accommodation in suburbs of Beijing.
It is reported that through Qunar Travel App, consumers book Mentougou District , Fangshan District , Tongzhou District , Shunyi District, Changping District , Daxing District , Huairou District , Pinggu District , When staying at hotels and country B&Bs in 10 suburbs including Miyun District and Yanqing District from Sunday to Thursday (excluding holidays), you can apply online to receive accommodation vouchers to use and deduct them.
"With the normalization of epidemic prevention and control and the recovery of the summer tourism market, the issuance of accommodation vouchers in the suburbs of Beijing comes at the right time." Gou Zhipeng, president of Qunar.com, said that the scope of use of accommodation vouchers covers There are nearly 10,000 hotels and country B&Bs in the suburbs of Beijing, including a large number of high-star hotels and boutique B&Bs, such as Gubei Water Town Hotel, Sunrise Oriental Kempinski Hotel Beijing , Walnut Courtyard, etc.
"The most popular business districts for hotel bookings in the suburbs of Beijing are located in Huairou , Miyun , Pinggu , Yanqing , etc., especially for students on summer vacation, parent-child families on annual leave, and retired elderly groups. Beijing The issuance of suburban accommodation vouchers is expected to further promote a stronger recovery in Beijing's tourism market. The platform also encourages consumers and businesses to strictly abide by epidemic prevention and control measures. "Gou Zhipeng said that as universities and primary and secondary schools begin to enter the summer vacation, Beijing The tourism market has quickly entered the recovery stage. On the Qunar platform, in the first week of July (July 1-7), hotel bookings increased by 21% compared with last week, an increase of 12% compared with the same period in 2019, and also exceeded the bookings during the same period in 2021. Judging from the current order volume of Qunar, Beijing ranks among the top 4 popular hotel tourist cities and the top 3 popular tourist tourist cities in summer.
According to reports, Qunar.com has deployed a core team of 200 people to provide guarantee for this Beijing suburbs accommodation voucher project; it has selected nearly 10,000 accommodation companies that meet accommodation standards, and announced event participation specifications and requirements for accommodation companies. Ensure that participating hotels and country B&Bs are legal and compliant; strict risk control measures have been set up to prevent illegal activities such as malicious brushing and cheating, and severe penalties will be imposed on irregularities such as abnormal prices; merchants will be punished for false transactions and abnormal prices. If consumers cause losses, Qunar.com will advance the payment. After consumers receive the coupon and make a reservation, they can cancel the reservation without loss within the corresponding rules of the hotel.
predicts that after the consumption coupons are launched, the traffic peak of Qunar Travel App will significantly exceed the daily level. Qunar.com has already made technical preparations and personnel support work such as server expansion and customer service training in advance.
editor, Li Zheng
proofreader, Lu Qian
picture, interviewee provided picture
