Recently, BYD's stock price has soared, with its market value exceeding one trillion, and the pre-sale of its new model Tang DM-p has attracted a lot of attention! BYD Tang DM-P poster is based on the professionalism of a PPT designer. After watching the new car launch, I immedia

Recently, BYD 's stock price has soared, 's market value exceeds one trillion, and 's pre-sale of the new model Tang DM-p has attracted a lot of attention!

BYD Tang DM-P poster

Out of the professionalism of a PPT designer, after watching the new car release, I immediately went to the official website to take a look.

By the way, there is a PPT animation library I prepared to share at the end of the article. Be sure to read to the end ~

Today I will share with you some BYD official website PPT atmospheric design techniques .

misplaced typesetting title

starts with the cover display. The big characters "Hanwei Guanzhi" use the calligraphy font .

BYD website promotional page

For calligraphy fonts, simply arranging them in a line will inevitably look a bit bland.

Therefore, they are arranged in and according to the font size, which looks more grand.

The more common layout modes include high-low-high, high-low, left-right, high-low-low-middle , etc.

Properly to highlight key text is also a good way of typesetting.

It is worth mentioning that the logo of the BYD Dynasty model also uses calligraphy Chinese characters, which is very design-conscious!

The picture comes from the Internet

Sliding display effect

Slide down, and your eyes are immediately attracted by the cool product introduction on the official website.

BYD commercial vehicle introduction

Cars appear one by one as the mouse slides. You can use to smoothly switch to to reproduce!

BYD passenger car introduction

We can combine the cutout technology to reproduce this effect in the character introduction, similar to this:

or add hyperlinks page by page to complete the layout and display of multiple pages one by one.

This trick is very practical in the interface of character introduction and product display!

Parallax effect rendering

I don’t know if you have noticed that in the car display animation, its background image is also undergoing translational movement.

The effect of dislocated movement of distant and close views is achieved by using parallax animation .

Take the following picture as an example:

After we divide the picture into multiple layers,

1. put the pictures together on the first page,
2. copy another page, arrange the layers at random,
3. add Smoothing effect can reproduce the changes in the mountain in the picture above.

Of course, you can also enlarge the second layer image , so that you can get the parallax effect of enlarging the mountain.

is like this:

Once you become proficient in this PPT technique, you can also create different parallax effects such as enlarging, shrinking, flipping, and translating in , and quickly master the design style of major manufacturers.

Okay, today’s PPT skills are shared here!

We have also shared several automotive giants before, Xiaopeng , Ideal, Weilai PPT design skills , click to jump to read:

You have read this far, why don’t you give it a like? I have packaged this 150-page PPT animation library of

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