With the help of a series of people such as the playful, cute and intelligent heroine Su Xi and her unmotherly mother "Sister Mei", she bravely pursues her ideal of becoming "Xia Lan", and survives one of the four ferocious beasts. "Taotie" is rampant in the world, and when all l

In 2015, an ingeniously produced Chinese comic " Journey to the West: The Return of the Great Sage " became an instant hit. The gorgeous and smooth animation production and the passionate story theme made "The Return of the Great Sage" achieve an excellent reputation and unprecedented animation Movie Box Office. The high-quality "The Return of the Great Sage" opened up the Chinese comic film market with one hit. In 2016, " Big Fish and Begonia " was launched, which also achieved a double success in word-of-mouth and box office.

On August 3 this year, the Chinese comic "风语curse" launched with great force, and its reputation has exploded, and the box office has been increasing. Can "Wind Whisper", which was launched in August, carve out its own world in the summer season, a battlefield without smoke?

"Wind Curse" is a domestic original animation film. The work is mainly jointly produced by Beijing Ruosen Digital Technology Co., Ltd., Huaqing Legend (Beijing) Culture Media Co., Ltd. and others. The film is directed by Liu Kuo, with Tao Hong as the producer, and also has Bian Jiang's voice-over.

The plot of "Wind Whisper" is still the same passionate youth growth story as usual in Chinese comics. It mainly tells the story of the male protagonist Lang Ming who not only has an ordinary background but is also blind. With the help of a series of people including the playful, cute and intelligent female protagonist Su Xi and his unmotherly mother "Sister Mei". , bravely pursues his ideal of becoming " Xia Lan ", and uses the secret technique "Wind Curse" to seal Taotie when one of the four ferocious beasts is rampant in the world. The story of the growth of a hero.

The plot of "Wind Whisper" is in line with the public's aesthetic taste and the need to go to the cinema to relax and watch movies. The simple plot of the confrontation between good and evil is not simple, interspersed with laughter and tears.

Love, family affection and Lang Ming's own growth are the three obvious lines of emotional development in the film. The love line between Lang Ming and Su Xi provides the most laughs in the film, portraying love without overly promoting it, so that the relationship between the male and female protagonists is neither awkward nor distracting.

The family relationship between Lang Ming and his mother "Sister Mei" is the most touching line in the film. Lang Ming's father has been missing for many years. Lang Ming, who has no father, calls his mother "Sister Mei" on weekdays, and Sister Mei does not look like a mother. She encourages her son to rely on his sensitive hearing to cheat, and the two People often "fight" because of uneven distribution of spoils.

But in order to cure her son's eyes, Sister Mei gave money for the 2333rd time to the doctor who declared that Lang Ming was "impossible to recover." For the sake of her son, Sister Mei knew her fate but refused to accept it, even sacrificing herself to change her destiny. The unintentional touches in gags often hit the audience's heart most directly.

's sensational points are not extravagant, but hit the point of tears with just the right blow. The last one is about the protagonist Lang Ming, who is unwilling to succumb to the ordinary and pursues his dream of being a hero. This is the main thread at the core of the whole film. With his own tempering and the help of everyone, Lang Ming becomes Xia Lan, using the secret technique "Wind Whisper Spell" left by his father to defeat Taotie and protect the common people.

Xu Zheng, Wang Chuanjun, and Fang Wenshan all volunteered to support "Wind Curse". So the question is, why has "Wind Whisper" achieved such a good reputation? I think there are nothing more than these two points:

1: Long-term time accumulation and experience summary have laid a solid foundation.

In 2012, Ruosen Digital launched the animated series "Xia Lan" and broadcast it on CCTV Children's Channel. It tells the story of the young protagonist pursuing himself and becoming Xia Lan. In the same year, it was screened at the Cannes Film Festival and received rave reviews, including from Japan, the world's largest animation country. While

was successful in Japan, it also encountered resistance from the Japanese animation community. The most representative Japanese forum "2CH" posted a message: "If China produces a large number of high-level long-form animation works like "Xia Lan", The status of Japanese animation will be greatly threatened. "The distinctive Chinese characteristics and cultural traditions in "Xia Lan" are very impressive.

The spirit of "Xia Lan" in the feature-length animation "Xia Lan" is implemented in the movie "Wind Whisper" from beginning to end. After the success of "Xia Lan", Ruosen made a decisive transformation and completely eliminated the immature feeling of "Xia Lan", thus bringing about " painting", which is known as "the light of national comics" and "the first truly domestic adult animation". "The Bad Guys of Jianghu ".

"Hua Jiang Hu" series has achieved great success since its launch, with a cumulative viewing volume of 6.7 billion in the two seasons and a mass base of 80 million. Ruosen's experience and achievements in domestic original adult animation are an important prerequisite for the success of "Wind Whisper".

2: Independently developed the 3D engine "Mandala", 100% made in China animation

In the development and creation of previous animations, Ruosen independently developed the 3D engine "Mandala" that leads the new era of animation. Most animation companies produce 3D Animations often use software developed by foreign teams such as Maya, but "Wind Curse" is 100% made in China from technology to plot to animation. The cost-effectiveness of the independent software "Mandala" is combined with the expertise of hundreds of other domestic animation teams. Collaborate. "Wind Curse" truly enters the public eye with its originality, high quality and high level.

"Wind Whisper" has been released for two days and currently ranks second at the box office. In movies such as " The Richest Man in Xihong City ", "Taxi Express", "Detective Dee: The Four Heavenly Kings", he used his strength to leave his own land. "Wind Curse" not only performed well at the box office, but also achieved good reputation and reviews.

Amidst the chaos of movies such as blind adaptations of big IPs and high box office reviews and low reviews, China's conscientious Chinese comic "Wind Curse" has achieved real success. Text/Yuan Gungun