htmlOn September 10, the 2021 China (Chengdu) International Sports Services Trade and Equipment Expo (hereinafter referred to as the "Sports Expo") press conference was held in Chengdu. It is reported that the 2021 Chengdu Sports Fair will be held at the Chengdu Century City New International Convention and Exhibition Center from October 28 to 30, 2021. The exhibition has five major exhibition areas, including the sports public service exhibition area, the youth exhibition area, the sports industry integration + exhibition area, the personal health consumption exhibition area, and the sports consumption exhibition area. With the help of the "exhibition-led exhibition" approach, four major types of activities will be held during the 2021 Chengdu Sportswear Fair: industry high-end forums, industry special conferences, public experience activities, and exhibition theme scene display activities.
press conference site
Create a "one-stop sports consumption service carnival"
Accelerate the formation of a new economic model integrating sports and industry
Under the new development pattern of "domestic circulation as the mainstay, domestic and foreign dual circulation", it is time for the "14th Five-Year Plan" "In the first year of the new era, sports industry policies are promising. The China Sporting Goods Industry Federation has joined hands with the Chengdu Sports Bureau and the Municipal Expo Bureau to focus on the sports consumption and service market with broad development prospects and work together to promote the sports industry. High-quality development, deepening exchanges and cooperation between sports and education, health, science and technology, tourism, entertainment and other fields with "linkage effects", accelerating the formation of a new economic model of "sports-industry integration", and promoting the construction and development of new scenarios and new models of sports consumption. The upgrade demonstrates the important role played by the sports consumer market in expanding domestic demand and maintaining growth.
According to Red Star News reporters, 2021 Chengdu Sports Fair will be held at the Chengdu Century City New International Convention and Exhibition Center from October 28th to 30th, 2021. The exhibition has a total of five exhibition areas, including the sports public service exhibition area, youth exhibition area, sports industry integration + exhibition area, personal health consumption exhibition area, and sports consumption exhibition area. The display categories are rich and diverse, and the theme activities are exciting. By creating a new scene of sports services, all-round It runs through elements of Chengdu, highlights Chengdu’s characteristics, displays surging new consumption formats, and strives to build it into a “one-stop sports consumption service carnival”.
With the help of the "exhibition-led exhibition" approach, four major types of activities will be held during the 2021 Chengdu Sports Service Fair: industry high-end forums, industry special conferences, public experience activities, and exhibition theme scene display activities. Among them, high-end forums and industry conferences such as the "China Youth Sports Development Exchange Meeting", "Sports Consumption Pilot City Experience Exchange Meeting", and "2021'Resource Sharing·Integrated Development' Supply and Demand Docking Service Platform Public Welfare Training and Exchange Conference" not only strengthen and enhance the influence and penetration of the exhibition in professional market segments, more accurately connect exhibitors with relevant channel resources, and provide new business opportunities for enterprises to open up the southwest market. At the same time, in order to give full play to Chengdu's unique location advantages as a "world famous event city" and one of the first batch of "national sports consumption pilot cities", the theme activities of "Chengdu Citizen Sports Week", children's skateboard competitions, simulated golf, etc. will also be introduced during the exhibition. Public experience activities such as Frisbee coach training and theme scene display activities in the exhibition area attract the participation of local sports enthusiasts and build a communication platform that integrates mass sports and niche sports on the same stage.
Linkage between a world-famous event city and an international convention and exhibition city
Boosting the construction of an international consumption center city
Wen Jia, deputy secretary-general of the China Sporting Goods Industry Federation
The Chengdu Municipal Sports Bureau said at this press conference that in recent years, Chengdu has successfully applied for hosting Major events such as the 2021 Universiade, 2022 World Table Tennis Championships, 2023 Asian Cup, 2024 Thomas and Uber Cup, 2025 World Games; new sports landmarks such as Dong'an Lake Sports Park and Phoenix Mountain Sports Park have been built; with major events The project has promoted the transformation and upgrading of the city's economy. In 2020, the total output value of the sports industry will exceed 80 billion yuan. It is planned to build a 16,900-kilometer Tianfu Greenway to become a new ecological position for citizens to participate in leisure sports. With the creation of new sports consumption scenarios as the main focus, Actively promote the construction of sports service complex, and successfully selected into the first batch of national sports consumption pilot cities.
In line with Chengdu’s sports development path, Chengdu Sports Services Association takes sports services and sports consumption as its core positioning, promotes sports consumption mechanism innovation, policy innovation, model innovation, scene innovation, and product innovation, develops new formats in the sports industry, and releases new momentum for sports consumption . Hosting the Chengdu Sports Games is an important way for Chengdu to seize the opportunities of consumption transformation and service industry upgrading, and to cultivate and expand the sports consumption market. It is a practical need for the construction of a world-famous event city and an international convention and exhibition capital. It will help our city build a national sports consumption The pilot cities provide important platform support and effectively promote the construction of international consumption center cities.
The Chengdu Municipal Expo Bureau stated at the press conference that in recent years, Chengdu has closely focused on the goal of being an international convention and exhibition capital, focusing on industrial ecological agglomeration, factor resource sharing, internal and external market connectivity, basic function optimization, and city business card creation to promote the basic capabilities of the convention and exhibition economy industry. and industrial chain levels continue to improve, and Chengdu Metropolitan Exhibition continues to expand its new global competitive advantages. In the next step, through long-term operation and continuous cultivation, we will strive to build the Chengdu Sports Association into a permanent IP of Chengdu's characteristic original sports service trade, continue to attract global sports element resources, and further enhance the international visibility and industry influence of the Chengdu Sports Association. Help it gradually grow into a national-level, international exhibition platform.
press conference site
Sportswear Conference is scheduled to be held in Chengdu, which is not only an in-depth promotion of the sports manufacturing industry in the new era to accelerate its extension to the service industry, but also Chengdu’s active exploration to build an international consumption center city. It is foreseeable that the successful holding of the 2021 Chengdu Sportswear Conference in the golden autumn season in Sichuan and Sichuan will clearly reflect the consumer industry chain in various fields and tracks of Chinese sports, and comprehensively reflect the sports industry in the "National Fitness Era" The emerging development trend of the industry - China Sporting Goods Industry Federation joins hands with Chengdu Municipal Sports Bureau and Municipal Expo Bureau, based on sports consumers, the three parties work together to create a new sportswear concept for the industry and the whole society that is different from the traditional concept The grand event will not only promote the upgrading of China's sports consumption market, but also provide a huge impetus for the high-quality development of China's sports industry in the future.
Red Star News reporter Li Bo Pei Han Photographer Liu Haiyun
Editor Bao Chengli
(Download Red Star News and get prizes for reporting!)
