People's Daily Online, Beijing, December 3 (Reporter Liu Jia) On November 30, the "2018 Third China Tourism IP Summit Forum" was held in Shanghai under the technical guidance of the China Tourism Academy, Lv Mama , and Jingyu Group. The end. At the meeting, Lvmama launched a new brand of "travel now, pay later" to provide an innovative travel experience of "travel first, pay later", create a tourism ecological "community of destiny", and break the existing barriers between tourists, travel agencies and destinations in society. The problem of trust crisis promotes the healthy development of the industry.
Lvmama "Travel Now, Pay Later Integrity Alliance" launch ceremony
Lvmama Group Vice President Huang Chunxiang, China Travel Bank President You Xiang, Shanghai Jinyue International Travel Service Chairman Xu Liansheng, and Jiangsu Wufang International Travel Service General Manager Zhao Jianlan were present at the meeting Participated in the launch ceremony of Lvmama’s “Travel Now, Pay Later Integrity Alliance”. At the same time, Chen Qun, Vice Mayor of Shanghai, Wang Zhixiong, Vice Chairman of the All-China Federation of Industry and Commerce and Vice Chairman of the Shanghai Municipal Committee of the Chinese People’s Political Consultative Conference, Dai Bin, President of the China Tourism Academy, Hong Qinghua, founder of Lvmama and Chairman of Jingyu Group, and representatives from all over the country More than 1,000 guests including the heads of major scenic spots, hotels, and travel agencies, as well as Shanghai mainstream media, witnessed the event.
In 2017, the average number of domestic trips in China was 3.7 times, and the number of outbound trips was as high as 130 million. Tourism has become a daily consumption necessity for residents. However, group tours, one of the main ways to travel, have problems such as forced consumption and sky-high prices that have emerged from time to time, plaguing the entire industry and consumers, causing tourists to have a crisis of trust in the tourism industry and destinations. To this end, Lvmama is the first in the country to implement "travel first, pay later" in terms of IP innovation in travel methods. "Easy go, easy pay" (easy go, easy pay) is an innovative travel experience of "play now, pay later" provided by Lvmama for qualified users. This kind of tourism experience is based on mutual trust, mutual supervision, and coordinated development among members of the "Tourism Ecological Community with a Shared Future", forcing the entire supply chain and the overall tourism business environment to become better.
Huang Chunxiang introduces "travel first, pay later"
Huang Chunxiang, vice president of Lvmama Group, introduced that "travel first, pay later" is not only a payment method, but also a process of product innovation, service innovation and process reengineering. Lvmama creates products through three "selections" of selected partners, carefully selected overall hot products, and selected travel guide standards to ensure that tourists have a more secure and secure overall travel experience.
You Xiang, President of China Travel Service Bank, said that the "travel now, pay later" product provides impetus for calling for an honest society. The parade director also said that "travel now, pay later" has positive significance in forcing the reform of the tourism market, promoting the transformation and upgrading of the tourism industry, and further promoting the upgrading of tourism consumption.
Lvmama’s “travel now, pay later” product is now online and is currently in the trial operation stage. As long as tourists book the “travel now, pay later” product, they can enjoy a new travel experience of traveling first and then paying when they are satisfied when they return. At the same time, Lvmama provides six major service guarantees and establishes a "travel first, pay later" guarantee and compensation standard. It also establishes corresponding policies to address industry violations that are worried about in the six major aspects of group travel, including hotel accommodation, meal standards, and shopping. Compensation standards, promising to compensate if dissatisfied, so as to eliminate tourists' doubts about group tours and travel easily and worry-free.
In addition, Lvmama’s “travel now, pay later” users can also enjoy three exclusive benefits, such as exclusive VIP one-on-one service, free travel accident insurance and exclusive gift pack coupons worth 666, to create the ultimate service and vacation experience for tourists.
Hong Qinghua said that "travel now, pay later" has broken the previous business model of the tourism industry and created a tourism ecological "community of destiny", based on mutual trust, mutual supervision and coordinated development among community members, with reference to tourists' wishes. Improve the quality of supply chain and tour guide services. Based on the original intention of "let tourists walk freely and with dignity", Lvmama hopes to redefine group tours to reduce users' travel concerns through the launch of "travel now, pay later", solve the trust crisis in the tourism industry, and reshape the new tourism industry. Credit system.
