NBA The Washington Wizards star guard's first adidas-endorsed shoe emphasizes his quickness, speed and fashion-forward style on the court.
adidas officially releases the first pair of signature shoes jointly launched with John Wall – J Wall 1. Designed for the NBA's Washington Wizards star guard, this new shoe is inspired by John Wall's unique style on the court and features a sleek, bold design that showcases his avant-garde style off the court. In the exclusive interview with the J Wall 1 designer, you can also learn that this design is based on many of John Wall’s personal characteristics.
“It’s beyond words that adidas helped me launch the J Wall 1 series and have my exclusive logo just after completing the best season of my NBA career.” Wall said. "I'm really lucky to have my exclusive series. I think my fans will love wearing these shoes to play. Not only do they have great colors and materials, but more importantly, they can match me off the court." For private wear. ”
’s new John Wall exclusive logo will be featured on his exclusive shoes and clothing for the first time. The exclusive logo is based on John Wall's initials 'JW' as the design subject, 'J' is based on his famous cross-over as the concept, and 'W' represents his fast playing style and superhuman ability on the court. The cross-over element also represents John Wall's off-court style, from a fearless top player on the court to a big boy who is approachable, informal and knows fashion sense in private. In addition, the 'JW' logo also pays tribute to his father, John Wall Sr., who passed away when he was nine years old.
Catering to John Wall's superhuman speed and aggressive playing style, the J Wall 1 midsole uses full-foot adiprene+ to provide excellent feedback shock absorption, comfort and excellent energy transfer from heel to toe. The full-length FITFRAME on the side provides more upper support, allowing John Wall to launch every explosive cutting attack on the court. The unique Air Mesh mesh material provides excellent comfort and breathability, and is overlaid with rip-stop plaid for enhanced durability.
In addition to performance, J Wall 1 expresses John Wall's personal style with numerous detailed designs. Including the first appearance of John Wall’s exclusive Logo, which is prominently placed on the tongue and body of the shoe with Cross-over design inspiration. The outsole is designed with a map of the United States and the word 'Wall' across the soles of the left and right feet, highlighting that Washington, DC, as the capital, is connected to every NBA city on the map, and important landmarks in the United States, such as the Washington Monument, are marked on the map. , the Statue of Liberty in New York, the Grand Arch of St. Louis, the Golden Gate Bridge in San Francisco and the Space Tower in Seattle, representing John Wall's many fans all over Washington and the United States.
At the same time, John Wall and adidas are also collaborating with Footlocker, a well-known sports channel in the United States, to launch J Wall 1’s new TV commercial ‘The Process’. In the ad, John Wall's friends praise his latest J Wall 1 shoe and say he's about to embark on a new career path - win a championship, marry the girl he loves, retire the No. 2 jersey from the team and start his own brand The sports bar named after it finally launched replica shoes.
adidas on his personal Facebook fan page.
Posted by John Wall.
J WALL 1 home color gray and blue / launched on November 4th
J WALL 1 away red and blue color / launched in early December
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Source: kenlu
