[Don’t think all chain stores are the same] Confidential files of fried chicken restaurants reveal the mystery of the finger-sucking milky fragrance?
Taiwan’s most popular fried chicken bucket
KFC is not the most popular American fried chicken restaurant in Taiwan. Friends in Taiwan know that the most popular is Fat Daddy’s American Fried Chicken introduced in this article; in 2020, Fat Daddy’s is in Beibeiji ( There are more than 110 branches in Taipei + New Taipei + Keelung ) areas, while KFC only has about 60 stores.
Fat Daddy took Taiwan’s Internet food topic by storm around 2014. Probably every blogger has written about it. Some people have praised it, while others have been indifferent to it. Why did it become so popular? Many people put forward their own opinions. Some students even submitted their semester reports to their teachers. It was really popular at that time. If you want to have a bite of Fat Dad’s fried chicken, you may not be able to get it if you make a reservation. You can’t grab it if you want. Can't get it.
Writing articles on the Internet is basically just to gain popularity. Is TinTin going to do the opposite today and make a fool of yourself? Of course not. I have been doing interviews recently for my new book, and unexpectedly I interviewed a certain Fat Daddy branch, which answered some little secrets in my heart. And no one has mentioned it on the Internet, so I will take this opportunity to share it.
addresses two questions. First, where does the milky aroma come from? Secondly, why are the quality of Fat Daddy’s stores so different?
Why can fried chicken be so popular? At first, people who thought it was delicious all said the same thing. The ones that were more commonly compared were KFC, another Taiwanese fried chicken restaurant, Ding Gua Gua, or another well-known Taiwanese snack: salted crispy chicken .
I don’t talk about personal subjective impressions such as taste. Fat Dad will be very popular. One of the reasons is that has corrected the shortcomings of fried chicken in fast food restaurants . KFC and the top fried chicken will be fried in advance and then kept warm. In the box, although the salted crispy chicken is from a street vendor, it is fried half-cooked first and then fried again .
These two methods will make the fried chicken meat become dry and not as rich and juicy as freshly fried chicken; the outer dough will also harden under the irradiation of the heat preservation lamp and make it difficult to eat. The fat dad ordered and then fried it , which retains the juicy texture of the chicken and makes the dough crispier and more delicious. However, this approach often makes customers go crazy waiting for food. This problem is solved after a lot of online and phone reservations, or looking for delivery.
Another feature is that Fat Dad’s fried chicken smells like ’s unique milky flavor , which was ’s first innovation at the time! Many people love this, and not many people hate it. Almost all bloggers have made a fuss about this, and many media have asked the founder what his exclusive formula is. Of course, they won't tell them, nor would any other industry. (Haha)
here brings up the first question: Where does the milky flavor of come from ?
However, when I was interviewing other restaurant chefs, I accidentally heard that there is a kind of spice that can do it. An additive for certain Western-style desserts. The food industry calls this spice "natural milk-based extract." The simplest example comes from three-in-one coffee . Cheap three-in-one coffee does not contain milk powder, but it brews milk. It is very fragrant; or the milk powder from some manufacturers has a particularly strong aroma. The above two are added with similar spices.
There are many kinds of spices in this category. As for which one is suitable for frying? What is the secret of the founder of Fat Daddy? With direction, those interested in imitating should soon be able to find the right recipe.
As for the production process of "natural milk-based extract", the general situation is as follows:
uses lactic acid bacteria to ferment milk. After fermentation, cream, protein enzyme, and lipase are added. After repeated concentration processing, the concentration of aroma substances is increased by 100 to 500 times to obtain natural milk-based extract. With certain changes in the steps, spices with different aromas such as fresh milk, cheese, and cream can be obtained. These are all re-products of food, and adding fried chicken powder will not cause food safety problems.
The second question is to complain, why is the quality of Fat Daddy's stores so different ?
This problem is divided into three aspects. First, maybe people who were eating chicken were in different moods ; secondly, stores had mixed skills, . Fat Dad claimed to have exclusive flour coating technology, and most of the stores were franchise stores, so the technology The difference is excusable; the above two reasons can be easily understood by kneeling, and there is no need to elaborate.
So what I want to say is the third reason of , which is also the secret that most people know about and " fried chicken is really different from ".
This trick is actually easy to understand. Some people may find it strange, why are the prices at Fat Dad’s branches different and not the same price? Maybe people will make up their own answers, such as the cost of each alliance leader is different, so the pricing is different. In addition to this reason, another reason is that the purchased chickens have "different sizes and specifications."
Some people must be surprised and say, "How can this be different?" Yes, the case is indeed not that simple. Each store can decide whether it wants a larger chicken drumstick or a smaller chicken drumstick according to its own cost. As for the different sizes of chicken, the thickness of the breading and frying time will be different. If the employees of each store only make fried chicken according to the SOP, it will definitely have an impact on the quality.
Another interesting thing to mention is that if you are used to eating at a certain branch, when you go to other branches to order food, you will find "Why are the menu contents different?" Because each store is a franchise store, in addition to the main meals, dim sum and classic fried food You don’t have to sell all items. You will also see unexpected products in some branches, such as ice cream. As long as they do not conflict with the items on the menu, franchisees can sell the products they want.
Is there a fried chicken restaurant near your home? Do you think it's delicious? Welcome to leave a message and communicate together.
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