CCTV.com News: At present, the European energy crisis is getting worse and worse. Electric blankets, heaters, and heat pumps have become new choices for many European families to keep warm in winter. Home appliance companies in Cixi, Zhejiang, Yiwu , Shunde, Guangdong and other places have also ushered in a wave of orders. In Cixi, Zhejiang, although the peak heater production season has ended, many merchants are still rushing to make orders.
In a heater production company in Cixi, Zhejiang, the reporter saw that heaters were being finalized and assembled on the workshop production line. The person in charge told the reporter that there are 4 production lines in this workshop, and all of them are currently rushing to make heaters orders.
It is understood that the orders produced by heater companies are currently all supplementary orders from customers, and this situation is very common in Cixi heater companies this year.
According to Ningbo Cixi Customs data, from January to August this year, Cixi heaters exported 3.35 billion yuan, and increased by 26.3% year-on-year, of which, exported EU 1.53 billion yuan, an increase of 55.2% year-on-year. These heating products exported by Cixi are generally priced at US$8 to US$10 per unit.
Heater is cost-effective. Enterprises seize opportunities and innovate to explore overseas markets.
The difficulty in winter caused by the European energy crisis has made Chinese heating product manufacturers usher in a "hot spot", but with the changes in supply and demand relations, how long can such a market last? How should companies continue to expand their overseas markets?
Du Wanli is the head of a foreign trade company in Cixi, Zhejiang. When the reporter met him, he was negotiating with a purchasing docking person from a European and American supermarket. He told reporters that many European and American customers have found him recently and hope to purchase heaters.
Du Wanli told reporters that the reason why so many buyers have come here is that the heating equipment made in China has certain advantages in terms of performance, safety and price. In an interview with
, industry insiders told reporters that this wave of heating products supplement orders may only be a temporary market for many Chinese manufacturers, but it will still bring some changes to the heater industry. Many companies have begun a new round of product research and development, hoping to take this opportunity to further expand domestic and foreign markets.
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