Smart home
Open a new blue ocean of consumption
Smart home
Open a new blue ocean of consumption
"In the future, the finely decorated houses you buy will come with whole-house intelligence, while the delivery of finely decorated houses in the past ended. In the era of smart, delivery of houses is just the beginning. The software is constantly upgraded, and it is always new and never out of time." Huawei Consumer Business CEO Yu Chengdong once said this at the Huawei new product launch conference. In fact, this is true. The current development boom of smart home is heating up.
# Introduction
Preface.
In the early years, real estate provided "moving in with a bag", and in the face of the broad development space of the smart home industry and the huge bonus hidden behind it, In recent years, more and more real estate companies have entered the market to create supporting smart homes for their finely decorated houses.
smart door locks and smart security, as entry-level products, have gradually developed into standard products for fine decoration houses. smart switches , smart lighting, smart curtains , etc. drive the quality upgrade of housing, and smart toilets and smart home appliances help the intelligent development of bathrooms and kitchens.
But these are just to increase the added value of the house. The standard scenarios are relatively simplified, and the user's in-depth experience has not been significantly improved. It meets the current entry-level intelligent experience needs of users, allowing users to "useless theory" of smart homes, and deeply feel the basic intelligent scenes through a practical whole-house intelligent experience.
Next, the thinking faced by real estate developers is to link smart home systems to achieve a new leap in whole-house intelligence, to fuel the transformation from "selling houses" to "selling quality", and to realize system intelligence.
Among them, real estate developers such as Poly, Vanke , Midea Real Estate are constantly delivering satisfactory answers!
#Real Estate and Smart Home
Developers and smart home.
▲Intent map, for reference only
1
Poly
Poly
From the first in the industry to launch the "full life cycle residence system" in 2016, to timely capture the health concept in 2020, upgrade the launch of "full life cycle residence system 2.0 - Well Jihe Community".
021 continues the product concept of "no Well" and launches a new 5-dimensional aesthetic value product with "le, beauty, essence, wisdom, and health" as its core value - Hemei hardcover and Hequ Landscape. In the process of exploring China's living model and R&D accurate standards, Poly polishes product strength with a more refined granularity, constantly iterating and upgrading and leading the product trend.
In some hardcover projects, Poly upgraded its smart home system, supporting one-click triggering scenario mode, mobile phone remote control, extended voice control, integrated control panel and other scene customization, bringing a future life that controls everything.
. Intelligent scene switching, home access operation panel, let all life scenes intelligently control
. Whole-house smart home system
(1) Six-in-one smart super silent door lock:
In addition to the conventional four-in-one function, the owner can also unlock the lock on the mobile phone by Bluetooth or voice, making it more efficient and convenient to go out;
door lock is also a doorbell. If a guest comes to call the doorbell, you can connect to Xiaoai classmate to notify it. Even in a remote bedroom with a doorway, you can hear and listen to unlock the lock with voice, saving trouble;
anti-theft level C-level lock core, which is more at ease when you go out;
opens the lock and turns on the lights and curtains, and from then on, say goodbye to the dark lights, which is warm and considerate.
▲Intent map, for reference only
(2) Whole-house smart lighting
can be controlled voice, and owners can also use their mobile phone to remotely control the lighting brightness, so that the body eager to rest does not have to run back and forth;
bathroom design can be induced to turn on the lights, and there is no need to touch the darkness when you wake up in the middle of the night (only public bathroom configuration);
multi-scene light switching, setting different lighting atmospheres for the main scenes in life. Owners can use the control panel to set one-click modes such as movies, parties, and leaving home, or they can set them according to their own preferences.
(3) Smart curtain
links smart home system, can manually, voice and mobile control switch ;
mobile phone without any pole adjustment, owners can accurately control the amount of light entering to ensure the sunlight and privacy in the house;
can Turn on
▲Intent diagram for reference only
(4) Smart smoke sensor, gas alarm
When gas leaks and the smoke concentration reaches the threshold, the sound and light alarm and the linked mobile phone alarm inform the danger.
(5) Intelligent security reconnaissance
senses the movement of the human body, remotely links the mobile phone alarms in real time, so that you can understand the situation at home even in a distance.
▲Intent map, for reference only
2
Vanke
Positioned as "urban and rural construction and life service provider", Vanke has always adhered to long-termism and sustainable development, and one of its detailed roles is the "better life scene teacher".
In terms of product , Vanke focuses on developing healthy human settlement technology, upgrading the health product system, and put forward technical indicator requirements and perfect solutions in terms of intelligence.
Under Vanke's smart home control system , security protection, lighting system, temperature adjustment and even various smart homes can be controlled through the same smart voice panel. The light, darkness, cooling, ventilation and airtightness in the space can be maintained at a level that makes every family comfortable through simple instructions.
▲Intent map, for reference only
At the moment when people are unprecedentedly concerned about environmental air quality. The PM2.5 monitoring sensor specially sets the details in Vanke Intelligent System to measure the content of air inhalable particulate matter in the environment and open the fresh air haze removal system at any time.
. Of course, the future conception is not only the parts that have been realized in front of you. The use of wisdom is the foresight and thinking about life. At this level, Vanke thinks more. Starting from the nearest life dimension, we use intelligent methods to care for all aspects of elderly care, childcare, safety protection, healthy housing, environmental purification, etc., and these huge and meticulous work is being carried out bit by bit.
▲Intent map, for reference only
3
Midea Real Estate
In the smart home, Midea Real Estate is serious and more confident.
Mide Group As a representative of smart home, it has been researching in the smart home sector for more than 50 years and has developed an intelligent ecosystem. After 4 iterations, it has been innovatively used in the real estate sector.
Since launching the 5M smart health community strategy in 2015, Midea Real Estate has delivered 70,000 smart homes. Currently, Midea Real Estate Smart Home has been iterated to version 4.0, and Smart Community has also been updated to version 3.0.
In terms of smart homes, some Midea's hard-decorated projects have introduced three major systems: smart Internet of Things, smart security, and smart energy saving, which can set up a variety of life modes such as day, night, living room, and kitchen.
▲Intent map, for reference only,
smart air conditioners, smart TVs, smart toilets, smart sweepers, smart washing machines and other smart home appliances have become standard equipment for the whole house. Lights, door locks, curtains and clothes drying racks , etc., from small adjustments to position angles and large functions, all of which solve the daily living pain points of residents. In terms of
AI community, the project brings seven major creative and intelligent systems, including outdoor waterproof sockets, community direct drinking water, physical mosquito repellent system, WIFI coverage, background music system , face recognition system and information release system to life scenes.
#Brands and smart home
Brands and smart home.
In the post-epidemic + inclination era, if you want to gain a foothold, you must speak with real strength. The internal circulation of the real estate industry is not only the real estate developers, but the entire chain.
With the rapid development of the smart industry and the transformation and upgrading of real estate, smart home brands are also frequently released.
However, for developers, when they start to consider smart home products that are well-decorated, they will intentionally screen out some flashy and intelligent products. Judging from the procurement list released by developers, they generally pay attention to and prefer the practicality and stability of smart homes.
For most ordinary consumers, when it comes to smart homes, the first impression is that "form is greater than demand". The complex operation interface, independent systems, and a single interaction method make the public's expectations for smart homes disappear through repeated attempts.
In this situation, smart home brands undoubtedly need to show their true skills, and the two-pronged approach of "appearance + practicality" is an inevitable trend.
User experience is the first priority of smart home. If you rely solely on gimmicks and not polish your experience, smart home will only be labeled as "small ribs". Humanized experience means high comfort and personalization. It is not difficult to understand from the literal meaning that home products are for the convenience of users.
▲Korle Selected Water Movement Shower System
Take the bathroom smart shower for example. The experience of the shower product will give users a more intuitive feeling, which includes providing excellent product experience and quality and material in life inertia.
Does the shower product on the market bring the ultimate experience exist?
On a certain product, we can get a possible answer!
subverts tradition and is becoming the mainstream of bathroom design. Traditional bathrooms are mainly monotonous white. With the development of the times, people's aesthetics are constantly changing, and color elements are also profoundly affecting bathroom design. Without the courage to inject large areas of colors into the bathroom space, then colorful bathroom items are a good attempt. and its 6 colors can perfectly incorporate color elements into the bathroom space, which is versatile and high-end, meeting the basic needs of young people for appearance today.
▲Korel Selected Water Movement Shower System
No matter what product, complex operation interface is often one of the main factors that discourage consumers from withdrawing.Look at its interface again. adheres to less is more, has a simple and intuitive appearance, and the image logo indicates different functions. . You only need to adjust the water type, temperature and mode on this panel to enjoy a refreshing mood in midsummer, stay away from the "emotional heatstroke" in summer, experience a warm water bath in the cold winter, and abandon the "hazy chill" in winter!
▲Korle Selected Water Movement Shower System
Apart from its appearance and operation panel, its innovative design and intelligent design are the top priority!
Nowadays, busy work and physical and mental fatigue are the norm for most people, so days off have become the expectation of urban people's life. SPA is an excellent choice for relaxing body and mind. However, for "lazy cancer patients", going out is a challenge. If you can enjoy the "SPA"-level spa experience at home, it is not great! At this time, it can stand up and speak again. 's innovatively researched oval body spray can be used to relieve muscle soreness. The water flow simulates point-and-kneading massage. You can enjoy the SPA-level massage experience at home without going out.
▲Kolle Selected Water Movement Shower System
And its intelligent design helps you to free up your hands and complete customization of voice settings. It can remember your preferences for water temperature, water flow, showering methods, etc. in your heart. can get different experiences after get off work, after fitness, or before going to bed, allowing the shower to experience pleasure MAX.
▲Korle Selected Water Movement Shower System
From this product, it is not difficult to see that compared to those so-called show-offs, it cares more about the user's real experience.
And it comes from the well-known Kohler Selection - Water Movement Shower System (click to view the original text to learn more details)
▲ Kohler Selection Water Movement Shower System
#Conclusion
Epilogue.
In the environment, intelligent home has become a life attitude. Smart products can simplify the complexity, giving space design greater inclusiveness and unique personality, and enhancing the experience of every detail of life. The combination of appearance and intelligence in residential design, the upgrade from "beautiful clothing" to "beautiful clothing + smart clothing" is a new paradigm for future life.
For real estate developers, only by integrating smart homes and adhering to an open trend can we win the market and the hearts of the people.
For smart product design brands, if you want customers to "buy, buy, buy, buy, buy, buy, and keep thinking about user experience.
For the public, isn’t it good to liberate your hands, choose scenes, smart homes, enjoy life, and be an “elegant lazy person”?
