As a water purification franchise agent, we have this problem every day: Why are so many houses being renovated, but no customers are willing to buy your products? Today, the editor of Kefeller is here to talk to you about how to increase the order rate of water purifiers and how to effectively publicize them. Learn these tips to take your business to a higher level.
01Use the circle of friends
We often see many people doing micro-business on mobile phones. They can sell goods and make money by browsing the circle of friends every day. In fact, if you want to sell water purifiers through WeChat Moments marketing, the most important thing is to have good copywriting. This is the most important publicity link. However, many of our Kefeller agent friends are not very good at editing Moments copywriting, and many of them are still at the lowest level of "pictures plus price". A good copywriting may bring a different feeling.
A Moments Good copywriting can bring great results.
Such as: 3980 You can’t buy a kidney, but you can buy an “external kidney” and a Kefeller water purifier to protect your body.
02 Influence others through details
What we mentioned above is copywriting. Next, let’s take a look at how to influence others to buy goods through details?
It is very simple. You can do it through these methods:
1. Use herd mentality : Accurately mark "how many people have bought your water purifier, which can inspire others to follow suit and buy water purifiers.
2. future binding method : When you want to persuade others to accept changes, don't let them change immediately, but put the changes to a certain period in the future, which will be easier to accept. For example, you bought a Kefeller water purifier just for You buy health in the future.
三, mantissa method The reason why the pricing of ".99" is effective is because it makes the numbers to the left of the decimal point have a gap in magnitude, such as 1999 and 2000, which gives customers a different feeling , one is more than one thousand, and one reaches two thousand.
03 Cultivate customer loyalty
To do business, you must have a group of loyal customers, that is, fan customers, so how to cultivate them? It can be divided into the following points:
1, improve service quality: remembers that there is no best, only better. Whether it is pre-sales service or after-sales service, we must meet the highest standards in the industry.
2, provide benefits: should always provide some benefits to valuable customers. For example, give away A set of filter elements and other extra things. These things may be fine for us, but the customer will feel different. He will feel that you value him. This customer's viscosity will help you in the future. It is more convenient to develop users.
3, establish a membership mechanism: This is the core link. The membership mechanism means that you recognize his value and give him corresponding membership treatment. For example, hold regular customer appreciation meetings, etc. Learn these three Click to increase the transaction rate and it will become very simple.
