Foreign famous big-name products have always been best-selling in China. In the eyes of some people, imported goods always carry a high-end label, but in fact, many domestic products in China are not inferior to imported goods. In recent years, domestic products have also gradually risen to seize more markets.
1949 New China was founded . In order to let the people smoke better cigarettes, the government formulated many welfare policies for cigarette factories. For a while, domestic tobacco factories flourished and developed many different types of high-quality cigarettes.
Due to the planned economy at that time, logistics and commodity trade were not as developed as it is now, so the cigarettes smoked by people in different regions were basically the brands of the province and were very cheap, only a few cents.
When the new China was first established, what cigarette brands did China appear? What are the things that were once sold for a few cents now?
cigarettes
cigarette industry has many bumps
China's earliest domestic cigarette factories are Beijing's Elephant Tobacco Company, Yingkou 's Fukou Tobacco Company, and Shanghai's Samsung Paper Tobacco Company.
Although these domestic tobacco factories have spent a lot of effort on making cigarettes, foreigners have already had very mature chains and experience in making cigarettes, domestic cigarette factories have been unable to seize the market for a long time.
At that time, foreign cigarettes, mainly based on "old knife cards", " big front door " and "Hardmen", seized more than 60% of China's market sales and became the first choice for smokers.
In order to boycott foreign cigarettes, Samsung Paper Cigarette Co., Ltd. in Shanghai has customized a large number of new products according to the public's preferences. However, due to economic and technological issues, my country's local cigarettes are developing very slowly, just like national enterprises.
It was not until after the founding of New China that my country's local cigarettes began to rise, among which the following cigarettes are the most well-known.
Hardmen
1951, China cigarettes emerged and became the leader of China cigarettes.
China Cigarette, referred to as China Cigarette, is abbreviated as China Cigarette. Because the taste of China Cigarette is extremely unique and the quality is extremely excellent, after conquering consumers, it quickly became the number one brand in China and was known as China Cigarette.
After the liberation of New China, after the Military Control Commission in Shanghai accepted the Chinese Tobacco Company of the National Government , the Military Control Commission and the company employees jointly developed cigarettes.
After months of research, the staff of China Tobacco Company produced several sample cigarettes. The staff selected the best sample cigarettes and sent them to Beijing for Chairman Mao and central leaders to evaluate.
Chinese cigarette
0 Central leaders personally commented that after smoking these cigarettes, they gave them extremely high recognition. Not long after, this cigarette was put into production.
China brand cigarettes have defeated many foreign brands in just a few years and become the leading cigarette brand in China.
The smoke smell of the Chinese brand cigarette is pure, of high quality and rich in fragrance, so in the hearts of many people, it is a representative of high-end and nobles.
In the 1950s, China brand cigarettes were even used as national cigarettes at state banquets. Premier Zhou used this kind of cigarette when he was entertaining VIP guests from five continents.
Chinese cigarette
Hundred flowers bloom and diversified
In addition to the Chinese brand cigarettes, there was also a cigarette called Hongtashan at that time, which was also very popular among smokers.
Hongtashan Cigarette is a cigarette with Yuxi Tobacco Leaf as the main raw material. The main selling points of the brand are soft taste, soft smoke and clean aftertaste.
Hongta Group Yuxi Cigarette Factory is a big mountain behind. There is an ancient pagoda standing among the green mountains and white clouds. This ancient pagoda was called the White Pagoda in the past, but was later renamed the Red Pagoda. It is precisely because of the special significance of this ancient tower that the brand of cigarettes was named Hongta Mountain after the establishment of the Yuxi Cigarette Factory of Hongta Group.
Hongtashan
At the beginning, cigarettes only had soft packaging. Later, the tobacco factory found that soft packaging was not conducive to smokers' carrying, so they improved the cigarette packaging, put hard shell paper into the packaging, and printed a large number of landscape figure paintings on the outer layer of packaging paper. Since then, cigarettes wrapped in this landscape painting have become the common memory of smokers.
The price of Hongtashan is more affordable than the price of Zhonghua cigarettes , and was the first choice of many smokers at that time. The positioning of Hongtashan Group and Zhonghua brand cigarettes is different. The cigarette is mainly consumer-oriented and based on the taste of consumers, and has developed a number of cigarette brands that are loved by the public.
60 years have passed, and Hongtashan cigarettes are still active in the eyes of everyone. We can still find this cigarette in the market today.
Hongtashan
Cigarette brand names in the last century are very distinctive, among which the " large-scale production " cigarettes are the most representative.
The major cigarette production is the brand of Shenyang Cigarette Factory. It was born with the founding of New China and developed with the founding of New China. After the liberation of Shenyang in 1948, this extraordinary cigarette manufacturer returned to the hands of the people.
In order to meet market demand, people readjusted their previous products and changed the original brand name from "production" to "new production", which means the first new cigarette brand after the founding of New China.
Later, China began to launch a large-scale production movement. In order to adapt to the trend of the times, the factory changed new production to large-scale production, optimized the cigarette formula, and redesigned the cigarette label pattern. This cigarette box printed with workers and farmers turning side by side has also become a common memory in the hearts of the people in the 1950s and 1960s.
Although large-scale cigarettes are cheap and have extremely high sales, they were once a hot-selling cigarettes in the three northeastern provinces and regions, they are not very competitive among other brands. Later, the cigarette factory that produces large-scale cigarettes was merged by other companies, and this cigarette lost its former status.
However, for various reasons, the brand later stopped production and withdrew from the stage of history.
major cigarettes
The 1960s and 1970s was the golden period of socialist construction . At that time, the status of women also underwent earth-shaking changes. The slogan of "Women can hold half of the sky" resounded throughout China. The state-owned Huaxin Tobacco Company also specially launched a cigarette called "New Women" for this purpose.
This cigarette has a light smell and is very suitable for women to smoke.
The cigarette box of this cigarette is beautiful orange, the cigarette box is designed in a couplet shape, and there is a short-haired woman with a military green bag on her back and a smiling face. The pattern of the cigarette is a speeding train and a tractor tillage in the fields. Both pictures of
represent the outstanding contributions made by Chinese women in production. When the cigarette was released, it was also loved by a group of female smokers. However, a few years later, this cigarette was replaced by other cigarettes.
"New Women" cigarettes
After the 1960s and 1970s, local cigarettes have gained a foothold in China. Various types of cigarettes have sprung out like mushrooms after a rain and entered people's vision. Various tobacco companies and cigarette brands have appeared in various parts of the country one after another.
Because the nature of cigarettes is very special, it is difficult for cigarettes with poor quality to gain a foothold in China, so many cigarette brands are just flash in the pan and disappear from people's sight. For example, the Lotus brand cigarettes launched by the Shijiazhuang Cigarette Factory in Hebei have experienced suspension of production.
htmlIn the late 1950s, the Shijiazhuang Cigarette Factory in Hebei launched a vertical, over-mouthed, "Lotus Brand" cigarette.Because the positioning of this cigarette is very clear and belongs to a mid- and low-end brand, and people with a little money can afford this cigarette, so when it first went on the market, the sales volume was pretty good.
However, due to various reasons, the cigarette was discontinued a few years after its release. It was not until recent years that the merchants re-produced the Lotus brand cigarettes.
"Lotus Brand" cigarette
Hongshuangxi cigarette positioning is similar to that of Lotus cigarette. It is mainly targeted at mid-range people. Hongshuangxi is a brand under Shanghai Tobacco Group Co., Ltd. and has a very deep history.
1905, in order to achieve the goal of saving the country through industrial industry, the two brothers, Jian Zhaonan, Jian Yujie, , resisted the tobacco exports from foreigners to China, and let the Chinese smoke their own cigarettes, and established the Guangdong Nanyang Tobacco Company. In 1906, the company launched the Shuangxi brand cigarette. After the reorganization of
, they successively launched Hongshuangxi brand cigarettes. The Hongshuangxi brand cigarettes have a strong fragrance and a mellow smell. After the release of Hongshuangxi, the unique taste, also attracted the attention of a large number of smokers.
hongshuangxi brand cigarettes
1975, Hunan Cigarette Factory joined the market competition and launched the popular Baisha brand cigarettes. Baisha brand cigarettes are divided into different styles such as box Baisha , high-quality white sand, soft high-quality white sand and other different styles.
The name Baisha is taken from a Baisha well in Changsha. According to legend, there is a small hill outside the South Gate City of Changsha. There is a well at the foot of the mountain, called Baihua Well. Since this well represents auspicious meaning for local people, Tobacco Company named the cigarette Baisha.
Although Baisha cigarettes are not as famous as the previous cigarettes, the cigarette has also achieved good achievements over time.
It is worth mentioning that in 2019, Baisha Cigarette also ranked on the 2019 Hurun Brand List with a brand value of 9 billion yuan, and achieved the top ten achievements in the 2019 tobacco brand value list.
Baisha brand cigarettes
disappears into memories
In addition to these cigarettes, there were also many cigarette brands such as Golden Monkey Cigarettes, Guangrong Cigarettes, and Datuanjie Cigarettes. These cigarette brands have now basically disappeared from people's sight.
As an important industry in my country, cigarettes also have a certain era. For example, in terms of naming, cigarettes that appeared in different eras also have different characteristics.
htmlThe cigarettes that appeared in the 250s were mostly related to national defense, such as national defense brand cigarettes, naval brand cigarettes, and air force brand cigarettes, which were deeply loved by everyone.
The 1960s was the golden period of China's development. At that time, people were more keen on cooperative brand cigarettes and Baihua brand cigarettes. These brand names representing development sounded very good. This type of cigarette was deeply loved by businessmen and employees of private enterprises.
cigarettes
70s, people began to use place names or scenery to name cigarettes. For example, a series of corresponding brands such as Red Plum , Kaifeng's Kirin and Sunflower, Qingdao , mango, Wolonggang and other brands began to enter the market.
In addition, there are also a number of commemorative cigarettes that meet the characteristics of the times in China.
In the 1980s, Jilin Siping Cigarette Factory also produced a number of cigarettes with the "five consecutive championships" brand, recording the deeds of Chinese women's volleyball team to win glory for the country, and demonstrating the team spirit and fighting spirit of Chinese actresses to win glory for the country.
For old smokers, all kinds of cigarettes are the mark of the times, but for young men and girls in the new era, these cigarettes are extremely unfamiliar. Apart from the common cigarettes on the market, they cannot even call the names of ancient cigarettes.
Cigarettes are not only an indispensable thing in many people's lives, but also represent people's life memories and the memories of the times. Different cigarettes and different brands of cigarettes have also become unique memories in the hearts of different smokers.
Cigarettes
Now there are many cigarettes focusing on high-end brands and Sino-foreign cooperative cigarettes in China, and these cigarettes are given noble value.
In today's society where consumerism is rampant, cigarettes no longer represent only taste and cigarette brands themselves, they also represent an attitude towards life and an identity.
The cigarette market in the 195, 1970s and 1970s is different from the cigarette market today. The original intention of manufacturers at that time was very simple, that is, to let people smoke cigarettes that are easy to smoke and affordable cigarettes.
Therefore, the price gap between cigarettes at that time was not very big. There were even economic cigarettes that cost one or two cents a pack. Therefore, many smokers who have smoked old-fashioned cigarettes missed the era when cheap cigarettes were everywhere.
Cigarettes
Cigarette brands are more like a microcosm of China's development. Through these old-fashioned cigarettes, we can see the struggle and development history of China's national enterprises.
With the progress of the times, China's cigarette market has become more and more standardized and its positioning has become clearer. You can buy all kinds of cigarettes you like to smoke according to your taste.
However, although the cigarette industry has made many contributions to China's development and brought a lot of taxes from China, smokers should be cautious when choosing cigarettes when smoking cigarettes.
The main ingredients of cigarettes are nicotine , tar, nitrosamine , carbon monoxide . The nicotine in cigarettes has an extremely strong addictive effect. Nicotine will cause smokers to feel briefly excited. When smokers stop smoking, they will develop symptoms such as anxiety and irritability.
cigarettes
No matter how many cents it costs or a few hundred yuan cigarettes, it will be harmful to people's bodies.
Smoking cigarettes may make you feel short-term happiness and your spirit can be temporarily relaxed, but smoking cigarettes is absolutely harmful to health and the body.
No matter what kind of cigarette it is, there is always a sentence printed on the packaging box: "Smoking is harmful to health", which is also the most faithful advice of smokers to the general public.
I hope that smokers can try their best to quit this addictive nature brought by tobacco, reduce the frequency of smoking or quit smoking habits. No matter how easy it is to smoke cigarettes, it is just a thing for us to enjoy. The body is the capital of the revolution. Here I would like to advise all smokers not to be greedy for a moment of pleasure, which will harm your health.
Reference
50, 60s, and 70s cigarettes were only a few cents at that time!. Encyclopedia Information
The invention of cigarettes: make me happy and make me worry. Beijing Morning Post
Hurun Research Institute released "Huiju.com·2019 Hurun Brand List". Hurun Baifu