Speaking of the wine coming out of the foot of the imperial city, I think wine friends should know Hongxing Erguotou . As an "evergreen tree" among my country's liquor, Hongxing Erguotou decided not to use the first pot of wine, but became famous only with the second pot of wine, and became an extremely popular wine at that time. Especially in the mid-to-late 1990s, he was found in any place where he was selling wine.
However, although Red Star Erguotou has won the hearts of many wine friends with its low price and high quality, it has become the "civilian wine" in the minds of wine friends, attracting many more groups of wine friends, leaving an extremely deep impression on them.
However, this situation did not last long. With the birth of Niulanshan, no one expected that just such a wine was caught by Hongxing Erguotou off guard. In just a short time, the market share of the liquor that Hongxing Erguotou had previously occupied was seized by this wine.
In fact, the reason why Niulanshan can shake is that the Red Star Erguotou, which has been in the market for more than ten years, is actually a large part of the reason that in addition to the simple and clear appearance of this wine, there is another reason that when this wine is drunk, it is actually far less intense than the Red Star Erguotou. On the contrary, the taste brought by this wine is softer and more comfortable.
Although in the eyes of many people, compared with Red Star Erguotou, Niulanshan basically has no status in the southern market because its taste is really soft. Such a taste is actually impossible to be accepted by Southern wine lovers who often drink strong wines. For them, Niulanshan is not as good as Red Star Erguotou.
However, although Niulanshan does not have many markets in the southern market, this wine actually has a high status in the northern market. Not only does it have a high status, but its soft taste is also popular in the northern region. There are many wine lovers in the north than in the southern region. Their eating habits are actually very different from those in the southern region. This is also the reason why so many wine lovers like Niulanshan.
Speaking of this, I think many wine lovers will definitely ask, is also a "Beijing wine". Compared with Niulanshan, Niulanshan is better. Why is this?
One: The nature of wine is different, Hongxing Erguotou tends to be strong, while Niulanshan tends to be soft.
After all the time, the concentration of a wine is very important for a person. Some people like strong concentrations when drinking, while others prefer soft ones when drinking.
Although Hongxing Erguotou is developing in front of Niulan Mountain, as a grain wine, the alcohol concentration of this wine is relatively strong compared to ordinary wines. In the southern region, many wine lovers may like this wine, but in the northern region, this may not be the case.
Second: As the number of young people increases, many young people prefer to drink Niulanshan.
In fact, part of the reason why Red Star Erguotou is surpassed by Niulanshan is that when this wine is drunk, the wine tastes strong, which ultimately leads to this wine not being very accepted by the market. The reason why young people say this is because nowadays, young people don’t like strong ones when drinking, while Niulanshan’s wine is softer. This is why Niulanshan has surpassed Red Star Erguotou in recent years, because the quality of this wine meets the choice of wine for young people when drinking.
The third: high cost performance.
Many people like to choose white wines with higher cost performance. Although Hongxing Erguotou is good, the taste of Hongxing Erguotou is actually not something that many people can accept, but Niulanshan is different. Niulanshan has high cost performance, and the quality and taste of wine are acceptable to many people.
Nowadays, among the liquors, there are many high-quality liquors because of the increasingly fierce competition. As for the current liquor market, this one is the most cost-effective. This one is called "Moutai" by wine lovers. Yuande imitation Taiwan wine .
This wine originates from the Chishui River in Maotai Town, Kweichow, which has the "River of Wine". The winery is less than a few hundred meters away from Moutai Distillery .
For the use of raw materials, this wine uses high-quality red tassel glutinous sorghum on the banks of the Chishui River. It selects grains and throws them into the brewing pond, supplemented by the "Wine River" river. It took more than 160 processes to brew. The 7-year cellar was finally displayed on the table .
The wine of this wine is as bright as amber, with rich hops, very thin lines and a strong aroma. The wine can be smelled even not far away when the wine opens. When you enter
, the wine body is mellow, elegant and delicate, and has a strong sense of salivation. Many fragrances such as fragrant, grain, and fruit are progressing layer by layer. After drinking it, the mouth is full of strong fragrance.
The fourth: good market planning.
In many people's opinion, in the liquor market, if a wine is well planned, it may sell better.
But if a wine is not well-marketed, it may not be well-made.
- written at the end -
This issue is over. See you next time!
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