For Chengdu, the "gourmet capital", the 31st Summer Universiade to be held in Chengdu in June next year is not only a sports competition exchange event, but also a global showcase for Chengdu The charm of Sichuan cuisine and the world stage of a livable city.
In the afternoon of September 26, 2021, jointly directed by the Chengdu Universiade Propaganda Department, the Marketing Department, the Food Department, and the Foreign Affairs Association The “Dayun Star Catering Happiness and Good Food” jointly sponsored by Industrial and Commercial Bank of Chengdu Branch and Chengdu Branch of China Telecom Co., Ltd. Chengdu Recommended Experience Restaurant Top 100 Awarding Ceremony and Huimin Experience Month Launching Ceremony was held at Tianfu International Finance Center and announced on the spot. The list of “Top 100 Recommended Experience Restaurants in Chengdu” has officially opened the prelude of Chengdu Universiade Dining Huimin Experience Month.
Chengdu recommended restaurant experience Top100 list released
hundreds of dining highlight the culinary specialties Chengdu more balanced international flavor
Chengdu , Has always been known as the "Gourmet City" around the world. In this city, Sichuan cuisine is not only unique, but also diverse cuisines coexist and develop together. On June 26 next year, the 31st Summer Universiade will be grandly opened in Chengdu.This will be the first international large-scale comprehensive event to be held in Chengdu. It will also be a world event, a city event, a citizen event, and a competition and exchange event for university students from all over the world. When the event is coming, how can the capital of food feast the guests?
This "Great Fortune Star Catering Happiness and Good Eating" Chengdu city’s recommended catering industry’s top 100 series of experience restaurants during the “Great Fortune Star Catering Happiness and Food” event lasted 3 months. Concerned and responded, more than a thousand independent brand restaurants signed up to participate, and 50 “recommendation officers” composed of expert consultants of Universiade catering services, Sichuan cuisine masters, cultural masters and opinion leaders strongly recommended. Institutional notarization, food safety inspection and other links were reviewed at various levels, and nearly 2 million valid votes were used to determine the "Chengdu Recommended Experience Restaurant Top 100" list, which was officially announced on the 26th, and the honorary coronation was awarded at the same time.
The reporter sorted out the hundreds of restaurants that were announced on the spot, and they were not only on the list of Chengdu restaurants that are recommended to experience delicious food, but also spicy and spicy. The international flavor of diverse factions. In terms of flavor characteristics, the restaurants on the list cover five major categories: Continental, Mediterranean, Asian, Halal, and Chengdu cuisine, which correspond to the dishes served by the Chengdu Universiade Athlete’s Restaurant. Chengdu cuisine is also the highlight. 66 Chengdu gourmet restaurants, including Chinese food, snacks, hot pot, and casual meals, are on the list, occupying two-thirds of the overall list. Aiming at international flavors, many Chengdu citizens are familiar with special flavor restaurants, such as Casamosaico, Liuli Japanese Restaurant, Jiyu, and Sultan Middle Eastern cuisine. Many new Sichuan cuisine restaurants represented by Zhilan, Xujiacai, and Nantangguan have captured the appetite of a large number of netizens.Ordinary restaurants that can better reflect the fireworks and flavors of Chengdu, such as Dalongyi Hotpot, Chen Mapo Tofu, Bingge Pea Noodles, and Li Shoubaibasha, are also highly voted for the small and medium-sized restaurants that Chengdu citizens visit daily. This also explains the citizens' deep recognition of "Happy Chengdu in the Fireworks" from the side.
According to Yuan Xiaoran, the person in charge of Chengdu Catering Industry Association, this event is not a simple "preferring", it is an advocacy of healthy and civilized catering, which can be promoted for the entire catering industry. , Reference and reproducible leading norms, and then promote the upgrade of the city's catering industry, and optimize the industry's ecological service system. At the licensing ceremony, the guests also had a more vivid understanding of the international service, digital standards and sustainable development of the "Universal Star Catering" concept restaurant experience area by visiting the "Universal Star Catering" concept restaurant experience area. On-site "Great Luck Gifts" famous and special products exhibition area, from Pixian Douban, Nantaiyue, Fanshaoguang, Huantai Biotechnology and many other "Great Fortune Gifts" selected companies, including Pixian Douban paste, rice cakes , , tartary buckwheat tea and other series of Universiade "limited" snacks and delicacies, provided the guests on-site with an early adopter of the "Universal Dining Experience".
It is reported that the hundreds of on-site restaurants announced on the spot will be recognized by Chengdu citizens as a group of popular celebrity restaurants in the later period and will be promoted by Chengdu citizens. Universiade and Universiade’s direct publicity platform and experience terminal, including Universiade theme promotion songs, “Universal Gifts” famous specialties, Universiade official charter, “Universal Star Catering” guide map and many other products will be available in The restaurant displays and presents the brand elements of the Universiade in every scene and corner of the city, further leading the social trend of "supporting the Universiade, participating in the Universiade, and contributing to the Universiade" gradually becoming fashionable and commonplace.
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currently,The Executive Committee of the Chengdu Universiade is in accordance with the municipal party committee and government’s goal of “seeking competition, yingcheng, , Xingye, and benefiting the people”, taking the Universiade as an opportunity to comprehensively improve infrastructure, urban functions and external image, and give full play to the international The reversing effect of the competition has led to the acceleration of the transformation and upgrading of related industrial chains and service chains.
"The restaurant selected by the “Top 100 Recommended Experience Restaurants in Chengdu” is the largest restaurant in the category compared to other types of restaurants. The characteristics and differences are that it has the internationalization, quality and youthfulness that match the Universiade, which can represent the average level of the Chengdu Universiade catering service concept and model after the city’s catering industry is promoted and replicated." Chengdu Universiade Executive Committee Market Talked to Wang Caihong, a member of the Party Leadership Group and full-time deputy minister of the Food Management Department. According to reports, in order to ensure the professionalism and fairness of the recommended results, the Market and Food Department has assembled various forces from universities and colleges, industry associations, expert chefs, and cultural masters in the early stage to launch the "Top 10 Recommended Experience Restaurants in Chengdu". It has formulated comprehensive and comprehensive guidance requirements from ten aspects including legal operation, food safety, service quality, professional skills, health and nutrition, anti-waste, green environmental protection, brand characteristics, development concepts, and cultural exchanges, and organized and carried out related Industry training is expected to provide reference for the development of Chengdu restaurants with higher requirements and stricter standards.
"We attach great importance to this restaurant recommendation. It is the honor and responsibility of local catering companies to directly participate in the preparation of world-class events, especially the sponsor’s " The content of "Top Ten on the List" can be regarded as a'best remedy' for catering companies that are in the process of transformation, and the peers agree with each other!" One of the restaurants on the list, Huangcheng Kong Linglong, general manager of Mother Administration Company, told reporters.For example, the healthy nutrition and green and sustainable concepts advocated by this event selection are the general trend of the development of the entire catering industry. In the future, people’s attention to food, including packaged foods, beverages and restaurant dishes, will no longer only emphasize deliciousness, but will be more eager. Continue to move towards human health and environmental friendliness. "Imperial City Mom is also reviewing herself one by one in accordance with the contents of the "Top Ten", which undoubtedly provides a direct direction for our next operation and development."
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"According to the work requirements of the Chengdu Universiade Executive Committee for the operation of Saiying City, the Market Food Department is based on the catering service guarantee function of the Universiade, taking the Universiade as an opportunity, focusing on the city's catering industry chain and service chain to continue to strengthen the chain." Wang Caihong Said to reporters. Focusing on Universiade catering services, the Marketing and Food Management Department has successively released 4 batches of Universiade catering service opportunity lists, attracting 113 local companies to register and participate, encouraging and guiding more than 40 local companies to serve the Universiade through sponsorship, donations, etc., nearly 10 Chinese time-honored brands and Sichuan (Chengdu) famous snack products entered the Universiade Village restaurant menu, and simultaneously guided local industry associations to establish a new group meal committee, catering supply chain and new retail committee, bringing together more than 130 industry leaders to give full play to The reversing effect and brand effect of holding international competitions will continue to expand the effective investment landing of the city's catering industry, strengthen the market players, and empower brand value.
"Especially our series of evaluations of classic catering services for athletes in international competitions based on the catering services for athletes at the Chengdu Universiade, effectively establishing a direct exchange and dialogue between international first-class catering service providers and local catering companies Platform.” The relevant person in charge of the Market and Food Department said that during the series of appraisals, representatives of the industry and enterprises will be organized to observe and learn on the spot, in order to make the Universiade with a higher standard, more standard and more international level. “Chengdu Smile "The catering service model is promoted to the industry.
"Great Fortune Star Catering" Citizens feel more red-span celebrity sharing experience month is officially launched _strong4span28 span4span
"3, 2, 1! Start" accompanied by many guests on the stage pushing the starter pusher to the predetermined card slot position, and the LED screen on the stage, marking the "Great Fortune Star Dining Happiness" "Haoshiguang" Chengdu Recommended Experience Restaurant Top100 Huimin Experience Month has officially kicked off. In the next month, with the National Day Golden Week as the breaking point, we will continue to provide citizens and tourists with the "Gift Pack" of Universiade cuisine.
"This recommendation activity is a win-win situation for the city, for businesses, and for citizens." Chengdu Universiade Catering Service Consultant, famous Bashu cultural scholar, folklorist, Sichuan cuisine culture The communicator, and also served as the "recommendation officer" of Chengdu's Recommended Experience Restaurant Top100 Event, Mr. Yuan Tingdong told reporters. In the restaurant recommendation process, in addition to considering the quality and characteristics of the restaurant itself, it is more important to have a public reputation. According to the event plan, the listed companies have improved their own development and brand exposure in the process of participating in the recommendation, and are willing to show their sincerity to give back to the society and benefit the citizens. "This is actually sharing the dividends brought by the Universiade.”
It is understood that after the completion of the licensing ceremony, Chengdu’s recommended experience restaurant Top100 "Five Ones" gift packages will also be distributed to all listed restaurants, including the host There are 5 major aspects such as party exclusive identification, comprehensive financial service system, smart restaurant construction subsidies, all-media brand marketing, and Internet platform display and promotion area. At the same time, the 100 restaurants on the list will also start from National Day and run through October. Collectively launch a series of themed activities such as discount promotions and preferential benefits for the general public to create a new consumption scene of "Universal Canal + Gourmet", so that the results of the activities will truly benefit the people and benefit the whole people. At that time, including the "Great Canal Benefits Meals and Gourmet Gold" Week" theme welfare activities, "Hundred Flowers Blooming in October" 720H Food Assembly Order, "Dayun Star Catering Happiness and Good Food Light" digital consumption coupons, "Star Restaurant·New Scene·New Experience" digital smart restaurant out of the street Show, "Dayun Star Catering·Happy and Good Food" Super Brand Day, "Dayun Food DOU Wonderful" Douyin Challenge, "Dayun Rivers and Lakes·Food Tastes" fun map out of hundreds of restaurants and other rich themed cuisines The event will continue to meet with citizens and tourists, and consumers can follow relevant event information in real time and get relevant offers in time through the listed restaurants, ICBC, China Telecom, Meituan, Ele.me and other platforms.
is not just a catering service. Under the unified deployment of the party group of the Executive Committee of the Chengdu Universiade, the five major benefits of the Universiade brand, environment, venues, culture, and service are quietly penetrating all aspects of Chengdu citizens’ lives. Chengdu recommends the other two instructors of the Top100 series of experience restaurants, the Chengdu Universiade theme promotion song collection activity led by the Press and Publicity Department of the Universiade Executive Committee, which lasted 9 months and covered 23 provinces, autonomous regions, municipalities and special administrative regions across the country The total number of works collected in 14 countries and regions including the United States, Britain, Japan and Australia reached 2723. The "20 Chengdu Universiade Theme Promotion Songs" will soon be sung in Chengdu and around the world; The publication-"Compilation of Chinese and English Public Signs for the 31st Summer Universiade in Chengdu 2021" has been officially unveiled recently.More than 4,000 "Universiade entries" and "Chengdu entries" have been imported to provide direct "translation services" for Chengdu citizens to tell "Chengdu stories" to international friends.
A Universiade should allow the general public to see the changes in the city, share the dividends of the event, and find the sense of honor and belonging of "Chengdu people". As far as Chengdu is concerned, the Universiade is shared by all people and the world. More citizens and enterprises need to share the achievements of the Universiade and the opportunities of the times. According to the relevant person in charge of the Market and Food Department of the Executive Committee of the Universiade, it is necessary to focus on the requirements of "high-standard competition, high-quality operation, high-level development, and high-quality benefits for the people", and continue to promote the Chengdu catering industry to follow closely. The city’s infrastructure construction, urban function improvement, and external image enhancement steps will accelerate the transformation and upgrading of the catering industry chain and service chain, improve quality and efficiency, and earnestly enable Chengdu to become a city of competitions and gourmet food. Tell the story of the Universiade in China, Sichuan, and Chengdu in the new era, and jointly write the chapter of the era of "Happy Chengdu in the Park City Fireworks under the Snow Mountain".
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