text/Yangcheng Evening News All-Media Reporter Zou Lizhen Photo/Respondent provided
Recently, the Ministry of Commerce conducted a comprehensive evaluation of the existing 141 national e-commerce demonstration bases. The comprehensive evaluation results of 10 national e-commerce demonstration bases, including Pazhou Artificial Intelligence and Digital Economy Pilot Zone (referred to as "Pazhou Pilot Zone"), were outstanding and praised and affirmed. Pazhou Experimental Zone is also the only national e-commerce demonstration base in Guangdong Province with outstanding comprehensive evaluation results in this selection.
In recent years, relevant departments of provinces, cities and districts have vigorously promoted the development of e-commerce in Pazhou Pilot Zone, from the introduction of corresponding policy plans to promote high-level promotion to expanding e-commerce development park recruitment and training, from the concentrated introduction of leading e-commerce enterprises to the radiating and driving upstream and downstream enterprises in the industrial chain to the entry of the e-commerce industry... The e-commerce industry in Pazhou Pilot Zone has achieved a leap forward development from dispersion to gather, from weak to strong.
Top-level design injects powerful momentum
The harvest of golden autumn comes from the cultivation of early spring. As early as 2015, the Guangdong Provincial Department of Commerce of proposed to create a Guangdong Province e-commerce demonstration base and identified Pazhou as a Guangdong Province e-commerce demonstration base. Since then, Pazhou has become a key area for e-commerce development in Guangzhou and Haizhu District .
Since then, many major plans for the Pazhou Pilot Zone have been planned and laid out for the development of e-commerce in the Pazhou Pilot Zone. In 2020, the Guangdong Provincial Leading Group for Promoting the Construction of Guangdong-Hong Kong-Macao Greater Bay Area issued the "Overall Plan for the Construction of Guangzhou Artificial Intelligence and Digital Economy Pilot Zone", proposing to vigorously develop digital trade, accelerate the development of new consumption models such as mobile e-commerce, cross-border e-commerce, and social e-commerce, and create a new format for digital economy .
In 2021, relevant departments of Haizhu District, Guangzhou City successively issued policy planning documents such as "Guangzhou Pilot Zone Pazhou Core Area Digital Economy Industry Development Plan (2021-2025)", clearly listing e-commerce as a key development industry in the Pazhou Pilot Zone under its jurisdiction, and proposing to create an industrial ecological model of "leading enterprises + upstream and downstream supporting projects + R&D + scenario application + finance" to promote the high-quality development of the e-commerce industry in the pilot zone.
After 6 years of cultivation, in September 2021, the e-commerce development of Pazhou Pilot Zone ushered in a highlight moment. Pazhou Pilot Zone was named a national e-commerce demonstration base, successfully advanced to the national e-commerce arena, and embarked on a journey of accelerated development.
Head-to-head gathering industrial clusters continue to grow
In the year since it was rated as a national e-commerce demonstration base, Pazhou Pilot Zone seized the opportunity, consolidated the foundation of the e-commerce industry in the pilot zone, and worked hard to strengthen the e-commerce industry cluster. It was praised by the Ministry of Commerce on August 29, 2022, and entered the "first echelon" of e-commerce development in the country.
reporter learned that as of June this year, the Pazhou pilot zone has attracted and led more than 6,200 e-commerce companies to settle down, and e-commerce has become the dominant industry in the region.
builds an e-commerce industry, and Haizhu District has unique ideas. First of all, in combination with the new situation and new business formats of e-commerce development, Haizhu District has built a T.I.T Creative Park led by WeChat, Dazhengchang Creative Park characterized by live e-commerce, and a number of high-quality development parks such as Haizhu Tongchuanghui, venture capital town, etc. that gather a large number of e-commerce enterprises.
At present, there are 31 industrial parks in Pazhou Pilot Zone; 420 technology enterprise incubators, including 3 national-level; 17 co-creation spaces, including 2 national-level, and the park carriers in the district are rich and diverse.
Secondly, Pazhou Experimental Zone focuses on building a complete industrial chain structure. In recent years, the Pazhou Pilot Zone has introduced and cultivated more than 50 e-commerce-related leading companies, including Alibaba , Vipshop , Yixian E-commerce , etc. More than 10 national and provincial e-commerce demonstration enterprises including Huimei Group , Dora Technology, and Teali have been cultivated in the district.
Relying on the above-mentioned e-commerce companies with outstanding characteristics and strong demonstration, Haizhu District has successfully led many upstream and downstream enterprises in the e-commerce industry chain such as Youzan Technology. At this point, the industrial chain structure has become increasingly perfect.
It is worth noting that Pazhou Experimental Zone is well versed in the ways of innovative development, leverages the original resource endowment advantages of Haizhu District, and takes advantage of the trend to form industrial characteristics.
Pazhou Pilot Zone guides traditional commercial enterprises and professional wholesale markets such as traditional clothing, beauty and skin care, and auto parts to "electrically enter the network" and promote the construction of an industrial live broadcast base. At the same time, relying on the outstanding advantages of the exhibition industry, through large-scale exhibition activities such as China Cross-border E-commerce Fair, E-commerce Product Selection Fair, New Retail Social E-commerce Expo, etc., it integrates resources from all parties, improves the competitiveness of the industry, and transforms traditional advantages into e-commerce advantages.
Improve the "soft environment" for e-commerce development
In recent years, Haizhu District has vigorously created a "soft environment" for industrial services. In 2017, Guangzhou Dora Technology, a leading e-commerce company that was attracted to the Pazhou Pilot Zone, has a deep understanding. "We are a cross-border e-commerce company. In the Middle East countries, the company's core market, there are few talents such as Internet technology engineers. China's Internet potential energy and product technology talents are the core advantages of doing business overseas." Zhao Xin, a partner of Guangzhou Dora Technology, introduced that during the company's development, we encountered the lack of Arabic talents. The Pazhou Management Committee promptly helped the company connect with Foreign Language College and the recruitment platform, and also provided free online recruitment for the company on its recruitment website for two months, providing great help to the company. Behind the considerate service of
is the complete enterprise service mechanism of Haizhu District. It is understood that Haizhu District has launched a chief service officer system to provide enterprises with full life cycle and full industrial chain services such as office site selection, commercial registration, , tax invoices, business operations, talent settlement and policy support. At the same time, Haizhu District has built the first Guangdong-Hong Kong-Macao Greater Bay Area government service center in Guangdong Province, and has pioneered the "four special services" model with special services, special windows for services, special collections for preferential policies, and special columns for information disclosure, eliminating the trouble of "running at both ends of the city" for business services.
The subtleties show skills. Haizhu District leverages the advantages of Guangzhou Internet Court in the Pazhou Pilot Zone, uses new technologies such as big data, cloud computing , Internet of Things and judicial artificial intelligence to provide e-commerce trade with extremely simplified litigation services that "no matter how to go out of the Internet"; strive for support from customs departments, simplify customs clearance procedures, shorten customs clearance time, etc., and find ways to create a "worry-free" growth environment for the development of e-commerce in all aspects.
data shows that in 2021, the Pazhou Pilot Zone achieved main business revenue of 366.85 billion yuan, a year-on-year increase of 23%. A relevant person in charge of Haizhu District said that in the future, Haizhu District will continue to increase its efforts to support the agglomeration and development of advantageous sub-industry such as e-commerce, big data, and artificial intelligence, and promote more breakthrough progress in the construction of Pazhou Pilot Zone. (For more news, please follow Yangchengpai pai.ycwb.com)
source | Yangcheng Evening News·Yangchengpai
editor | Chen Qian
proofreading | Peng Jiye
proofreading | Peng Jiye