Auntie Xiaotang’s store photo
Third, the right position is the key to building a good tea shop!
is the first, followed by brand expression! With a good position, the brand can play its role well! In addition to those top brands and brands with their own traffic, the traffic of most regular tea shop brands is due to location selection. In other words, for a good shop, the gap between second- and third-tier brands is not very big.
is fourth, choose a brand and look at your face first!
Age of increasingly important traffic, choosing a brand should focus on which store can bring traffic and which brand can bring traffic. Brands with strong visual impact are easier to acquire customers!
is fifth, choosing a brand means choosing a product!
fancy products are useless, and the bottom line is that they are delicious and not expensive! Never use your preferences to measure the quality of a brand tea shop. You should use the taste preferences and price acceptance of target customers in the business district to predict the quality of a brand tea shop.
, sixth, product pricing is very important!
product pricing is the key! Of course, you should also pay attention to the cost rate of the product! Understand the gross profit of the brand tea shop in advance, estimate the ability of the people in your target business district to accept prices, and calculate the business situation based on the store location and whether you can make a profit. This is a safe investment!
is the seventh, don’t choose the quick recruit brand!
As for which are quick recruit brands and how to identify quick recruit brands, the content later in this book will be discussed.
