If you ask, who has been the most outstanding star in the capital market since the financial crisis in 2008, it is undoubtedly the technology stock . Among them, several major technology companies in the United States contributed more than 20% of the index's increase , which was once considered an endless myth.
However, since this year, technology stocks represent Nasdaq and S&P , both falling from highs by more than 30%, reaching my forecast at the beginning of the year. At first, everyone thought the market was wrong, but as the technology company announced its financial reports, it was discovered that the stock price was still a barometer, although this barometer was sometimes overly sensitive.
first is Facebook , now renamed META, transforming into meta-universe and VR. The stock price fell by 68%. At present, social advertising in old businesses has declined and the transformation is still difficult to say. The meta-universe created has been ridiculed by countless people, just like the game scenes 15 years ago. The shipment volume of VR is also significantly lower than expected. The financial report was released yesterday, and it fell 20% after the market closed.
Microsoft, an old technology company. The financial report was released on Tuesday, down 14% year-on-year, lower than expected, and fell 8% after the market, with a maximum drop of 37% from a high. However, there are still no challengers in Microsoft's monopoly position, but global PC shipments have begun to decline, and fortunately, the gaming business is still unsatisfactory.
Google , net profit fell 25%, and after-hours fell 6%, together with Microsoft, it led to a 2% collapse in Nasdaq. However, the stock price fell by 37%.
Netflix, previously subscribers fell for several consecutive quarters, with the largest decline in stock price of 78%. The ceiling can be said to be quite obvious. However, in the recent quarter, subscribers exceeded expectations and the stock price rebounded. The content industry is easily affected by popular products, and it is not surprising.
and the eternal god is still Apple . The stock price fell by 30% the largest decline, and the latest financial report has not yet been released. Recently, the new mobile phone set a record for scalpers’ diving price, and many scalpers are on IP14 and are losing money.
Finally, let’s talk about Tesla . After the financial report was announced, the stock price fell by 9% at one point, and the decline from a high level reached 50%, officially halving. I have written a lot about Tesla. I thought it would be a sudden outbreak in the second quarter, but I didn’t expect it to be the third quarter. However, the reasons are the same. There are three main reasons: shipments are lower than expected, carbon points sales declined, and gross profit margin declined. At present, electric car has been in a red ocean, and it is unlikely that it will continue to have high gross profits. Tesla has announced a price cut this week.
In addition to the technology companies in the United States, we can even use four words to describe "terrible". There is a joke that Hell is on the 18th floor and these technology companies are on the 19th floor. However, there are many reasons for the decline, and many of the issues involved are not at the company level. I believe everyone understands it.
The bursting of the technology stock bubble means that in the past 20 years, the fastest-growing Internet industry has reached the ceiling, and there is no growth in both software, number of users, and hardware shipments. Now everyone is looking forward to the next terminal revolution, but unfortunately it has not arrived yet.
In addition, the European and American economies have begun to enter the early stage of recession. The first thing that is injured in the economic downturn is the advertising industry. When most companies have problems, the first thing they cut is advertising spending. Internet companies, to a large extent, rely on the monetization of traffic, and the impact is very obvious.
