Cover News Reporter Lei Qiang
The shaping and construction of cultural creativity is inseparable from the general social mobilization under the new development concept. Chengdu cultural and creative enterprises continue to seek new development in new industrial technologies, and are inseparable from the continuous efforts of the political and business circles in the new industrial track. On October 14, the "Tianfu Cultural and Creative, Jinxiu Cloud" Chengdu Characteristic Cultural and Creative Park Promotion Activity and Enterprise Roadshow, guided by the Propaganda Department of the Chengdu Municipal Party Committee (Municipal Cultural and Industry Office), and sponsored by the Chengdu Cultural Industry Development Promotion Center and Chengdu Tianfu Cultural and Creative Financial Technology Co., Ltd., was held at iQiyi Trend Culture Store, which injected surging potential energy into the development of Chengdu's cultural and creative industry.
Focus on the actual needs of park enterprises and strengthen the cultural and creative incubation and cultivation capabilities
Cultural and creative parks are known as "industry incubator". In Chengdu, more and more cultural and creative entities rely on the spatial carriers of industrial development to benefit from the cultural and creative parks. Among them, it is inseparable from the entrepreneurial team's sense of technology and creativity, and it is also inseparable from the empowerment effect of policy guidance. Rongcheng has shown a diversified and differentiated modern cultural and creative development new atmosphere. During the
event, the organizer focused on the "near-term benefits of enterprises", "financial support needs", "policy support needs" and other enterprises paid attention to the needs of the park enterprises. According to the needs of the enterprise, they jointly established long-term service support channels in the cultural and creative park to help the settled enterprises provide growth potential and help the characteristic parks further develop brand awareness and incubation service cultivation capabilities.
Sides in the context of the new round of technological and industrial revolutions in an early era, the digitalization, intelligence, scenario-based and branding of new cultural and creative industries is the general trend. Many institutions and startups have shown new styles in the project roadshow docking link, and also provided surging potential energy for the development of Chengdu's cultural and creative industries.
Cultural and Creative Connect continues to "loan" for enterprises to "sweet"
In the promotion session of this event, Tianfu Cultural and Creative project director Qishu gave a detailed introduction to "Cultural and Creative Connect" and "Tianfu Cultural and Creative Cloud". "Tianfu Cultural and Creative Cloud" adheres to the concept of "doing cultural and creative things, and taking cultural and creative clouds", and strives to build a "industrial capital highland and cultural and creative information highland" with a national position and an international perspective, and helps Chengdu build a world-famous cultural city.
"Cultural and Creative Communication" is a loan interest subsidy and low-cost financing product initiated by the Propaganda Department of the Chengdu Municipal Committee of the Communist Party of China, and the risk capital pool is shared. At present, the platform focuses on government services and investment and financing services, and provides enterprises with full life cycle services for publicity, loans, financing, incubation and listing through three major sectors: financial support, industrial information, and investment and financing, and truly cultivates and supports a group of local benchmark cultural and creative enterprises in Chengdu.
As of now, "Cultural Creative Connect" has issued letters to support more than 330 enterprises, with a total support amount of more than 3.1 billion yuan and a subsidy of more than 22.76 million yuan.
In the first three quarters, more than ten companies have settled in iQiyi Fashion Culture Square
Since this year, in order to further optimize the functional layout of the city's cultural and creative industries, the Chengdu Municipal Cultural and Creative Industry Office and the Municipal Bureau of Culture, Radio, Film and Tourism took the lead in formulating the "Chengdu Municipal Cultural and Creative Industry Park, Cultural and Creative Characteristic Block, and Cultural and Creative Characteristic Village (Community) Recognition and Service Management Measures (Trial)" and identified a number of Chengdu Municipal Cultural and Creative Industry Parks, Cultural and Creative Characteristic Blocks, and Cultural and Creative Characteristic Villages (Communities).
iQiyi Fashion Culture House is the first iQiyi cultural and creative industry park in China. It focuses on the iQiyi cultural and creative ecology and layouts industries such as film and television, entertainment, music, MCN, and introduces iQiyi ecological resources to provide traffic, technology, funds, super IP and other industries for the cultural and creative team to settle in.
In the first three quarters of this year, the cultural and creative financial roadshow activity has helped iQiyi Fashion Culture House invite eleven cultural and creative enterprises. In this event, the two companies signed a contract to settle in iQiyi Fashion Culture House.
roadshow projects are different and diverse, connecting with Chengdu cultural and creative industry chain resources
Chengdu cultural and creative industry chain resources are gathered, cluster advantages are highlighted, and the cultural and creative industry more reflects the characteristics of gathering scenes and diversification. During the corporate roadshow session, entrepreneurial elites from blockchain, mobile games, music and film and television fields connect with the opportunities of Chengdu’s cultural and creative industry, constantly enriching the substantial connotation of building a circle and strengthening the chain of Chengdu’s cultural and creative industry, and also injecting new hope into regional economic development.The judges also commented on the creativity and development concepts of the relevant projects and persons in charge, and brought on-site and online audiences and investors to comment on the experience in concepts, tracks, operations and maintenance to all aspects.
Next, the organizers will continue to promote the construction of industrial parks, explore more high-quality cultural and creative enterprises to join the development trend of Chengdu’s cultural and creative industry, strive to build a western cultural and creative highland, build a comprehensive platform that integrates creative talents, financial support, and industrial capital, connect with industrial resources, connect with industrial chains, and promote the construction of a circle and strong chain of the cultural and creative industry.
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