Inferior modeling advertised as "digital hands-on", sold 1 million in two days


Two-dimensional money is really easy to make.

On September 22, a monster animation announced at station B that the "Soul Street" IP digital figure is online. There are three models in the series, namely Cao Yanbing, Cao Xuanliang and Xu Chu Q version. manage.



As of September 23, less than two days, the series of "digital hands" sold nearly 40,000 copies, each priced at 25.9 yuan, expected to sell The amount exceeded one million.

I have to say that a production quality is the same as ’s three-year animation . It advertises the new banner of "digital figure" and the IP of "Soul Town Street". Making so much money makes one can't help but sigh at the terrible environment of the domestic pan-two-dimensional product market.



The digital figure is the area chain


According to the sharing and official introduction of the netizens who bought the digital figure, the netizen will get the 3D panoramic view and unique identification of the figure. The code, valid for life, can be donated but not resold after half a year.


Nothing, 25.9 yuan is a panorama of poor quality modeling and a bunch of numbers.


In fact, the regional chain is not a new thing for a long time. It has been used in financial accounting as early as a few years ago. When Bitcoin skyrocketed, some people thought that the regional chain had reached its end. .



But with the development of "Internet +",The regional chain has also integrated with other industries or markets, and has launched regional chain games, regional chain products, regional chain virtual coins, and even the recent meta-universe has also been touted to be linked with the regional chain.

area chain is not a complicated thing, the simplest is that several computers accumulate and record data, so that the recorded data will continue to increase, and the price difference can be generated like the commodity supply chain-"The data I record is better than yours For the perfection of the system, I will earn you a "recording fee". It’s not too much!

Because of the irreversibility and uniqueness of the regional chain, it can not be falsified and safer as a financial transaction has attracted more and more people’s attention. And pampering.

However, returning to the article itself, 's departure from the regional chain of commodity labor value itself is suspected of fraud and pyramid schemes.

While the digital figure advertises the regional chain, it actually induces netizens to think that the figure is the carrier of the regional chain. In fact, the figure has been distributed in batches for tens of thousands of points, and the netizens have exactly the same things in their hands.

The only thing that can be called a regional chain is the "unique" string of numbers.


Therefore, digital figures cannot be counted as regional chains, numbers are regional chains.


Panoramas are not new anymore


Secondly, are digital figures themselves very rare? Some netizens pointed out that when he looks at the shoes on , the seller will also provide a 360-degree panoramic view of the shoes.


I believe that when you are shopping on Taobao, some sellers will also provide panoramic images of the products for display.

This means that the full map is actually a service provided by the seller for potential buyers. It has almost no labor value in itself and is only an additional . Then what carrier is the virtual figure attached to?

The string of numbers in the area chain.

In other words, what buyers are pursuing collection value is actually the unique number. The figure is just a value-added service attached to the number, so that buyers can know what the number represents-it represents You bought an assembly line picture for 25.9 yuan.

Excluding the panorama, 25.9 yuan is worth a string of numbers.

It seems like it is too much to buy a picture for 25.9 yuan. After all, numbers have no copyright. You can use this string of numbers, and so can I.


Digital modeling is of low cost and poor quality


Third, the cost of modeling itself.

According to relevant market forecasts, the overall cost of this type of modeling will not exceed one thousand yuan, which is less than a dime for each product.

If it is personally made, the cost is lower. A cup of tea can be made in one afternoon.


The 10-minute modeling on station B

and the quality of this modeling is really unsatisfactory.

Here I want to talk about a relatively niche area-MMD animation, which is the animation of some creators who love to make 3D models, shots, renderings, etc.


"Ling Yuan" MMD animation on station B

It is not polite to say that among these free MMD models, the worst is not as wide as this "digital figure".


Animation made using the official free model of Miha Tour The original modeling of its games will also be put on station B for everyone to download for free.



Netizens only need to download a dozen MB of MMD editing software to have the original character model of "The Original God" or "Breakdown 3", which can not only be viewed in 360 degrees, Actions, animations, and even take off... ahem.


According to the logic of this figure, can Miha swim crazy?


Concluding remarks


Finally, a netizen was right. The figure itself hopes to keep virtual things. The current practice of turning the cart before the horse is really confusing.

Seeing that almost everyone is spraying digital figures, Ji is relieved.



Small dimension OL

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Part of the information is from the network author's point of view.