With the light of Chinese science fiction, the animation of "Three-Body Problem" has a long way to go. After several consecutive times, with the official announcement of the release of Bilibili, the animation "Three-Body Problem" was finally released.

shoulders the light of Chinese science fiction. The animation of " Three-Body " has a long way to go

After several consecutive times, with the official announcement of the release of Bilibili, the animation of "Three-Body" was finally released. Under the attention of

However, maybe it was because I waited too long or the expectations were too high. After the brief blowout of the first two episodes, it was followed by more fans' criticism. The stiff body of the characters, the plot changes, and the dark scenes have become the focus of everyone's hot discussions. #Three-Body Modeling Ugly# also once became a hot search on Weibo.

As the reputation of the later period gradually becomes released, the animation of "Three-Body Problem" is facing the danger of collapse. Now the Douban score has fallen below 7 points, which is in sharp contrast to the expectations of fans and the stunning PV of the leading PV. The ratings of

are even far behind the pixel style " My Three-Body " series that fans have turned towards before.

is controversial, and the film and television adaptation of "Three-Body Problem" has a long way to go

" Spirit Cage " production team, five years of careful polishing, it is said that it has a production cost of 150 million yuan. As a result, the controversy after the broadcast is so great that many people feel regretful.

Some people compare the "Three-Body Problem" animation with many well-known domestic and foreign games, animations, and movies, pointing out that the production company behind it is not capable of artistic painting, not being attentive, being lazy, and living up to the expectations of the Three-Body Problem fans.

However, to be fair, apart from some flaws, it is unforgivable, whether it is the action scenes, scene scheduling, or production details, it can be clearly seen that the production team has been attentive. Many B station UP hosts dig easter eggs from the series, and there are surprises everywhere.

Of course, modeling does indeed increase the level, we have to admit this. But it seems that it is biased to deny the producer's five years of efforts. What's more, even if the production cost is 150 million yuan, it will be a big question to say that it can be actually put into post-production.

Frankly, Chinese science fiction has just started, and the 2018 Spring Festival " Wandering Earth " gave us a huge surprise, but it was more like a miracle by accident. In the next four years, there was no decent science fiction film in China that could make people excited, even the " Tomorrow War" of Louis Koo, which has been sharpening his sword for ten years, will not work.

In terms of animation, there are still some Chinese creations that we can make outstanding achievements, such as "The Spirit Cage", "The Bright Moon in Qin", "The Change of Stars", and 2D such as "The Five Elements of Wushan", "The Ancestor of the Demonic Way", and "The Song of the Pillow Sword". There are also many movies, such as " Return of the Great Sage ", " Nezha: The Demon Child Comes to the World ", "White Snake: Origin 1-2", " Jiang Ziya ", "New God List: Yang Jian", etc.

has so many pearls and jade in front, and the excellent text of the original Three-Body Original work is based on this, and people have every reason to look forward to an epic Three-Body Work. However, judging from the results, the expectations of thousands of fans were ultimately missed this time.

It will take some time for the rise of China's creative industry, and Chinese animation has a long way to go. The difficulty of adapting the Three-Body Film and Television in is obvious to all. Judging from the effectiveness of the "Three-Body" animation, we can find that it is not easy to create a Three-Body Work that meets the public's expectations. It is necessary to satisfy the original fans and take care of the general public. How to achieve a balance between the two is a great test to the creative team behind it.

A work is both acclaimed and popular, and to a large extent it also depends on luck. This is true of "The Wandering Earth", "The Return of the Great Sage", and so is "Nezha: The Devil Child Comes into the World". Sometimes, the higher the expectations, the greater the disappointment; it is better to lower the expectations, and you will find surprises.

For example, the second episode of the car chase scene, some people criticized that this episode was made too Hollywood, and it was like "Fast and Furious" and was not at all oriental.

However, it is important to know that this film is for everyone. It is understandable that it should be dramatized appropriately for the sake of making the story more interesting. After all, the film crew is not doing it for sentiment, but to attract more people into the trap. Moreover, this action scene also tested the production level. The production team participated in this car chase scene and completed it well, which proved that they are confident enough in scene scheduling and storyboard processing capabilities.

Another thing worthy of recognition is that although the first season of the "Three-Body" animation only has 15 episodes, each episode is nearly 30 minutes long, which is much better than many water-filled dramas.

The "Three-Body" animation is popular, leveraging Domino's in the business world.

Regardless of external reviews, with the popularity of the Three-Body animation, the capital behind it, Bilibili and Youzu.com, have benefited a lot.

As Bilibili’s most heavily invested and largest domestically produced work in recent years, the “Three-Body” animation has taken on the important task of attracting new customers, promoting activity, and improving performance. In terms of investment promotion, the "Three-Body" animation has attracted 34 advertisers including Changan Automobile , HP notebook , ROKID , and Nanfu html.

On the Bilibili platform, in addition to giving the three-body key exposure position, related second-generation activities are also in full swing. Starting from the 5th episode of the Three-Body animation, you need to purchase a Bilibili membership to watch it. In terms of pricing, the minimum price for a major membership is 15 yuan/month. Based on weekly broadcast calculations, if you want to watch the first season of Three-Body Animation, you need to spend at least 45 yuan.

Some people in the industry said that with the popularity of Three-Body Animation, the adoption of a member-paying viewing model is expected to increase the number of large members of Station B. In terms of

stock price , on December 8, after Bilibili announced the launch of the three-body animation, Bilibili Hong Kong stock immediately rose by 16.85%; Bilibili US stock also rose by 16.99% within two trading days.

holds the rights to the Three-Body Problem and plans to use the Three-Body Universe to leverage future commercial monetization. YOOZoo Networks also did not miss this carnival of Three-Body animation. As the animation started airing, the stock price of Youzu Networks also rose. Within two trading days, it rose 7.64%, with a total market value of 8.774 billion yuan.

In addition to Bilibili and Youzu.com, Yihua Kaitian, the production company behind Three-Body Animation, has also attracted a lot of attention in the market. This original animation production company headquartered in Wuhan has received 6 rounds of financing from 2015 to the present, including Sanqi Interactive Entertainment , Tencent Investment, Bilibili and other investors. In March this year, Yihua Kaitian completed hundreds of millions of yuan in Series B financing, with a valuation of nearly 2.5 billion yuan and a promising future.

However, with the gradual release of the Three-Body animated series, especially the precipitous drop in word-of-mouth, the stock market has become more pessimistic. From December 12 to 17, the Hong Kong stock price of Station B fell from HK$197.1/share to HK$178.7/share, a drop of nearly 10%; Youzu Network also fell from 9.59 yuan/share to 8.57 yuan/share, a drop of 10.63%.

seems to show a unanimous bearish trend from netizen ratings to capital performance. However, these are short-lived. Regardless of the B website , or the behind-the-scenes Youzu Networks and Yihua Kaitian, the launch of the "Three-Body" animation is something worth celebrating. . The superficial gains and losses can be calculated, but the far-reaching impact behind it and its value and significance to the future development of the Trisolaran universe are immeasurable. Anyone who hopes to participate in the commercialization of Three-Body IP will benefit from the current experiment in film and television adaptation. For Bilibili, it may only be a matter of time before the "Three-Body" animation becomes profitable; the relevant person in charge of Bilibili also expressed that it is confident that the cost will be recovered.

Conclusion:

For Trisolaran fans, this film and television adaptation can be regarded as the first official launch of the Trisolaris universe. Although many people are not satisfied, it finally gives us new expectations for the future of the Trisolaris IP. Next, Tencent 's drama version of "The Three-Body Problem" is also on the horizon. Although the schedule has not yet been determined, with the support of CCTV, I believe the popularity will not be low.

Over in the United States, the first season of Netflix 's "The Three-Body Problem" is said to have been completed and is in intense post-production. Regarding the Netflix version of The Three-Body Problem, those who have watched the trailer have continued to question and complain about it.However, one thing we have to admit is that their special effects level will definitely surpass that of the country.

"A great science fiction work like "The Three-Body Problem" must be done by the Chinese, and it must be destroyed in the hands of us Chinese." Faced with the public's doubts about the Three-Body Problem film and television adaptation, the former CEO of Youzu Pictures, Kong Ergou said.

If the first half of the sentence is full of ambition, then the second half of the sentence seems too "childish". It's really stupid to have poor ability and not willing to let capable people trade. The copyright of Santi has been silent for so many years. In addition to the limitations of Chinese production technology, it is probably inevitable that the narrow thinking of some people is at work.

Of course, now it is given to Yihua Kaitian. Judging from the current episodes and ratings, there are indeed many things that need to be improved.

Of course, only 3 episodes have been aired so we will sentence the death penalty to the "Three-Body Problem" animation. It's a bit too hasty. You might as well give it some time to see if there is a possibility of a reversal of reputation in the future.

No matter what, the huge explosion of the "Three-Body Problem" animation fully demonstrates people's high expectations for Chinese science fiction and "Three-Body Problem". The three-body world is gradually revealing its true appearance, and we also look forward to the day when the three-body IP value is fully activated.