Evaluation is an activity that electronic product enthusiasts are very concerned about. The image, audio and photography capabilities of smartphones have a very important impact on consumers' purchasing decisions. In addition to the spontaneous evaluations of some electronic enth

evaluation is an activity that electronic product enthusiasts pay great attention to. The image, audio and photography capabilities of smartphones have a very important impact on consumers making purchasing decisions. In addition to the spontaneous evaluations of some electronic enthusiasts, the objective evaluations conducted by some platform institutions based on more precise parameters are also more guiding. The significance of

evaluation not only provides reference for consumers' consumption, but also acts in reverse on electronic product manufacturers, allowing manufacturers to better understand consumers' needs, improve product quality, and guide manufacturers to upgrade product performance. DXOMARK's predecessor was DxO Laboratory founded in 2003. It started with image quality assessment. DXOMARK has accumulated rich professional knowledge in the fields of screen, audio and battery assessment. With the ultimate goal of "providing reliable, professional and meaningful product performance evaluation to every consumer", we will inspire brands, help product performance continue to improve, and serve consumers.

Recently, DXOMARK updated its smartphone testing benchmark and scoring system, with the purpose of further matching its scientific evaluation system with technical trends to more realistically reflect the current consumer needs and make the evaluation results more reference value. Frederick Gicshare, CEO of

DXOMARK, said: "At present, technological innovation around the world is in the fast lane of rapid development. The representative smartphone industry has never slowed down, but has continuously welcomed new usage scenarios of devices, new breakthroughs in technology, and new trends driven by user experience. In this process, only technologies that are truly meaningful to users can better empower users, provide benchmarks for manufacturers, and at the same time help the industry's innovative development."

has added some evaluations of photography scenarios needed for users in terms of smartphone imaging, such as photos of friends and family, low-light shooting and other common scenarios. In terms of audio test benchmarks, two new test items such as audio zoom and wind noise were added in the recording section. It should be pointed out that DXOMARK's evaluation of photography is not to measure professional shooting, but to measure consumers' daily usage experience, so the parameters weight based on daily shooting scenes of mobile phones in its evaluation criteria are greater.

These different parameter weights are highly focused on the daily use situation of mass consumers. The higher the frequency of smartphone usage situation, the higher the weight of the score. At the same time, there are many high-level models on the market. In order to evaluate which phone in the high-level models can perform better in some functions, DXOMARK has added some extreme conditions to the test.

In the DXOMARK evaluation criteria, percentage represents the frequency of use of each usage scenario in the daily life of smartphone consumers, and also represents the importance of these usage scenarios. This percentage is not fixed and will be adjusted continuously as people get used to it. DXOMARK understands consumers' usage habits through research. If the performance of mobile phones in a certain aspect can better respond or solve consumers' pain points, the corresponding part will also account for a higher percentage. In addition to conducting in-depth research on consumers, photographers, technical experts and other groups are also important references for DXOMARK to adjust the evaluation system. By communicating with them, and understanding the views and views of industry professionals on the future development trends of the industry, DXOMARK will put these views and considerations in its scoring system. The evaluation of

electronic products is generally divided into two types: one is an objective evaluation of performance, and the other is a subjective evaluation based on consumer. For DXOMARK, in order to make the evaluation results more truly reflect the specific usage needs of consumers, it is always the most important consideration from the perspective of user experience. Therefore, sensory tests account for about two-thirds, while objective tests account for only one-third. On the other hand, using sensory testing as the most important reference is conducive to avoiding manufacturers over-optimizing certain unpractical performances of the product for the needs of publicity gimmicks. Only sensory testing around specific usage needs can remind manufacturers to use the optimization direction in the right place.

and, whether it is sensory or objective test, are tested by DXOMARK engineers.Because experience has proved that engineers have a deeper understanding of the performance of the mobile phone during testing than ordinary consumers, and can conduct two-way inspections and adjustments. At the same time, whether it is sensory or objective test, the evaluation is more about performing performance tests on the functions of the device, namely the battery, audio and image of the smartphone, rather than testing the design, appearance and size of the smartphone. But in reality, these design factors will also affect consumers' choice of mobile phones in many cases.

In order to avoid the impact of different versions of operating systems on the evaluation results, DXOMARK has added a "cross-check" process to the evaluation. It will decide whether to re-check the new system based on the specific human resources situation and the judgment of system updates.

Regarding the rise of the smartphone folding screen trend in recent years, DXOMARK believes that folding screens may enter the tablet market in the future and replace some tablets. At the same time, some manufacturers may continue to increase the screen brightness of their products to enhance the reading experience in outdoor use situations, and HDR video will be an important trend.

As a company with nearly 20 years of evaluation experience, DXOMARK's evaluation business is not limited to smartphones. The screen and audio performance of car cameras are also the scope of its testing, but these products are not announced on the official website, because most consumers will not use the performance of car cameras as the main reference for buying a car. However, these evaluation products are of reference significance to manufacturers and are generally sold in the form of products. (Text/Xu Peiyan)