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For a long time, cost-effectiveness has been a top hot word in the mobile phone industry. Whenever
mentions it, there are always many people who will jump out. On the one hand, strongly supports it and believes that cost-effectiveness is the essence of buying a mobile phone , but on the other hand, it strongly opposes it, believing that cost-effectiveness is the positioning of a salted fish. "Then it makes the cost-effectiveness worthless around the positioning of a salted fish."
Love is like honey, and hate is like arsenic. So why can cost-effective mobile phones make us ordinary consumers' views on mobile phones so seriously polarized. Is a weakness of human nature or a pragmatic attitude? Let’s start with the origin of cost-effectiveness.
What is a cost-effective mobile phone?
In fact, the cost-effective mobile phone of is called "Cost effective mobile phone" in English, while the Japanese is called "Traingebi Telephone", which means the official word is "equilibrium expressor". is an experience that allows ordinary people to taste the balanced various functions, so we call its cost-effectiveness a "balanced expressor".
Therefore, when you recognize the word "balance", in addition to the balanced function, there will definitely be two other words in your mind at this moment, "battery life, and this battery life is not fast charging, but battery", commonly known as battery capacity balance. in short, the cost-effective mobile phone may have poor performance and poor functions, but a high-quality cost-effective mobile phone must be based on "balance", which is that simple.
Generally speaking, cost-effective mobile phones are divided into three sub-items, low-end cost-effectiveness, mid-level cost-effectiveness and high-end cost-effectiveness . With this period of 2022, in order to better attract widespread attention, the brand has more sub-items in the traditional cost-effectiveness positioning, called "flagship cost-effectiveness". The so-called flagship cost-effectiveness is "a more crazy inclination". was originally a flagship, but in order to get widespread attention, "I began to choose to reduce the polarities of the two poles to become the flagship cost-effectiveness". There are many such mobile phones.
At the same time, there is also a positioning that has been crazy to win attention in order to win the attention of the general environment, called flagship mid-range phones. Here we should pay attention to the fact that the flagship mid-range phone and mid-range flagship are two unrelated things, so you must understand it carefully when purchasing the phone.
To be honest, it was easy to buy a mobile phone that suits you in the past, but it is very difficult now. "Because on the one hand, now there are more mobile phones, and on the other hand, because mobile phones are gradually increasing, this causes users to want this and want it, and in short, they want everything." , so the phenomenon of "positioning confusion" is naturally formed. That is, the current normal state of "positioning exists, but it is no longer easy to accurately say what the positioning of each mobile phone is", because people nowadays only have several factors to look at mobile phones, such as processors, prices, brands, functions, etc.
comes with the above objective ideas of cost-effectiveness. Let’s talk about
from a specific example. Since the cost-effectiveness mentioned earlier, is actually the real cost-effectiveness in our minds. The cost-effectiveness mobile phone of Redmi is not particularly perfect, but it is relatively slightly more functional than the cost-effectiveness mobile phones of other brands. The so-called "full of functions in is not "the essential thing of the mobile phone that most users recognize", but other functions of the mobile phone "like infrared and NFC", especially infrared functions. If you only want a mid-range phone or cost-effectiveness, then choosing Redmi is absolutely right, because most of this brand has infrared functions.
is like Redmi Note 11 Pro, what do you think? The price is 1,899 yuan, corresponding to the version 8GB+256GB, which is definitely a level that even the working party can accept.In terms of performance, the basic smooth experience is guaranteed, so it is concluded that the Dimensity 900 series is adopted. "For the Dimensity chip , we don't want to say much, because this belongs to the current level of the real-life chip", 6.67-inch SGS certification on the screen, resolution 2400*1080 (FHD+), refresh rate 120HZ, and the main camera on the photo is 100 million pixels "the landscape imaging is natural and realistic". has a 67W fast charging battery life. In fact, the key factor is other functions. However, in addition to the NFC and infrared functions, it also has a 3.5MM headphone jack, which is that simple.
So, from the Redmi Note 11 Pro, can you feel what is a real price-performance mobile phone? The answer can be difficult or easy, which is determined by everyone's cognitive level. But objectively speaking, the conditions for meeting the real fragrance cost-effectiveness are not fixed, but are mainly determined by the needs of a wide range of users. With this idea, "You can understand what real fragrance cost-effectiveness is", anyway, cost-effectiveness mobile phones are always top-notch words.
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