was actually very optimistic about the iPhone 14 Plus model before its official release, but I didn’t expect that the trend of the industry will change immediately as soon as Apple announced its price. Because the iPhone 14 Plus is not popular in the market at all, the price of third-party channels has dropped by nearly 2,000 yuan.
in the face of this Apple industry rumors, Apple urgently took countermeasures, that is, to cut orders, iPhone 14 Plus will transfer more production lines to the iPhone 14 Pro series, avoiding the iPhone 14 Plus to form inventory and reduce unnecessary losses. The latest news now shows that Thelnformatiorn reports that with the tightening of the iPhone 14 Plus, Apple is ready to pause the production of the iPhone 14 Plus. More importantly, the Apple team will re-evaluate the market performance of the iPhone 14 Plus and develop the next generation of products according to demand. In other words, it is unknown whether the iPhone 15 series will have the Plus product line.
This is definitely not good news for Apple. In the past two years, it was developed with the mini series but it was cut off after only two generations. Of course, the reason is that the market performance is insufficient and consumers do not buy it. Now that we have transferred the mini production line to Plus, we thought the market response would be higher than expected, but unexpectedly, the popularity of the iPhone 14 Plus is not as popular as the iPhone 13 mini, which is definitely a blow to Apple. Professionals analyzed that this is not because there is a problem with Apple's positioning, but because there is a problem with product pricing. I’m afraid of a comparison of anything. It’s the best to buy the iPhone 13 Pro series at the price of iPhone 14 Plus, or you can use the iPhone 14 Pro for a little money.
However, TheInformation insists that there will be iPhone 15 Plus next year, which is an exception this year. It is the first year of Apple's product transformation that compares different parameters. Next year's iPhone 15 Plus will be upgraded with Apple A16. Compared with this year's iPhone 14 Plus, it will definitely be a big upgrade, so the market demand will naturally be different.