The rapid rise of the consumption capacity of the younger generation, and their voice is gradually being valued by more merchants, especially young people, who are exploring digital trendy toy products more in-depth. For young people today, the "small screen" of mobile phones can no longer fully satisfy their feelings about the audio-visual experience. The projected "large screen" can provide them with a more atmosphere and immersive experience, and the massive demand has also made the smart projector market popular.
Data from industrial research institution Luotu Technology (RUNTO) shows that in August 2022, the online sales of China's smart projection market (excluding laser TV ) were 327,000 units, a year-on-year increase of 12% and a month-on-month increase of 18%. Among them, the LCD market accounted for 68%, and sales volume increased by 68% and 13% respectively on the same month-on-month basis.
From the data, the battle for smart movie viewing is in full swing, and the huge market demand has attracted many domestic projector brands to join the market. As the leading LCD projection brand that understands young people the best, Xiaoming Projection, while understanding the needs of Generation Z's personality, has always been committed to providing cost-effective intelligent projection products to the younger generation of consumers. Let consumers feel the happiness brought by large-screen audio and video.
It is reported that Xiaoming Projector will release the Q2 Pro smart projector (hereinafter referred to as "Xiaoming Q2 Pro") on October 18 to create a flagship projection product of 1,000 yuan, and once again refresh the user experience of the 1,000 yuan projection product, bringing consumers the ultimate large-screen visual experience.
As a thousand-yuan projection brand recognized by Z generation users, since its debut in 2021, Xiaoming Projector has successively launched three thousand-yuan hit models, Xiaoming Q1 mini projector, Xiaoming Q1 Pro smart projector, and Xiaoming Q2 smart projector, integrating the most concerned needs of young people such as "cost-performance ratio", "big screen entertainment", and "intelligence", and carefully creating a thousand-yuan private theater for it, winning high recognition from the market and consumers for Xiaoming Projection.
This time, what consumption experience upgrades will Xiaoming Q2 Pro bring? It is reported that Xiaomi Q2 Pro has 800ANSI lumen high brightness, which is not only the highest brightness among the same-level products, but also comparable to the brightness of mainstream products of 2,000-3,000 yuan. In addition, Xiaoming Q2 Pro is also equipped with MEMC motion compensation technology, which supports intelligent and precise frame insertion with high-performance chip support. Users can use Xiaoming Q2 Pro to watch football games and play games to obtain silky and smooth visual effects.
In addition, Xiaoming Q2 Pro not only has a built-in 2x3W high-power speaker, but is also the only product that supports genuine Dolby Audio at the thousand-yuan level, allowing users to hear delicateness and surging, and gain an immersive sense of space. Of course, Xiaoming Q2 Pro also has intelligent picture correction technology, which can be automatically avoided immediately and ensure that the picture is complete and reduce the user's cost of use. Therefore, the multiple flagship configurations of vision, auditory and intelligence have made Xiaoming's new 1,000 yuan projection ceiling.
As a leader in LCDs of thousands of yuan, Xiao Ming is working hard to tap market potential and continuously expand his customer base. As of April 2022, less than a year after Xiaoming Projection was established, the number of users exceeded 100,000. With further hardware configuration, Xiaoming Q2 Pro once again took over Niuer's leading products at the same level, constantly setting new heights in the segmented market, leading a new wave of intelligent projection of 1,000 yuan.
The penetration of a thousand-yuan intelligent projector to the low-end price of the home market has significantly improved. Snowball V Dayin said silently: "The Xiaoming Q2 Pro, which will be launched on October 18, is excellent in parameters and configuration. If the price is set below 1900, it will be very popular and is expected to become a hot product with sales of more than 100,000 units in the first month of Light Peak Technology . From Fengmi RI Nano, Xiaoming Q1 Pro to Fengmi S5, and then to the upcoming Xiaoming Q2 Pro, Light Peak Technology's product strength continues to leap to a new level, and has changed from quantitative change to qualitative change, and has started to take off ten times."
