iPhone14 after the price reduction of the standard version exceed the sales volume of iPhone13?
is difficult because the price of iPhone 13 is indeed very pleasant when it comes out; while the starting price of Apple this year is 5,999 yuan, so it does not have an advantage. If the price of iPhone 14 is the same as that of iPhone 13 mini last year, it may still have a good sales performance, but it is still difficult to surpass the iPhone 13 series?
The reason is that the sales volume of iPhone 13 was very high. In the early years, many people wanted to change their phones. Basically, they had already changed at this time. They used a sickle to cut leeks, and leeks would not have such a rapid rise! There must be at least a 3-5-year buffer period! Otherwise, sales will definitely be difficult to increase! There are two reasons why
is not optimistic about sales!
Major environmental factors, due to epidemic and other factors, everyone is tightening their belts, and the frequency of changing phones is decreasing. In fact, iPhone phones are no exception!
, and Apple's appearance has not changed much. The standard version of iPhone 14 is iPhone 14 and iPhone 14plus. The selling point this time is not that strong. Except for the large-screen version of iPhone 14, it is difficult to leverage some Apple fans to switch from iPhone 13 to iPhone 14. If this cannot be done, the sales will definitely not be increased!
. I keep changing my phone every year. Many users are Pro and Pro max models. Generally, users who buy the standard version are frugal, and I hope to use it for a longer time after buying it! So there is no such opportunity in the iPhone 14 series!
Second, I don’t know about other regions, but in the Chinese region, the release of Huawei mate50 series will definitely become a resistance for Apple to become a god, because Apple once snatched away a lot of Huawei markets. Now that Huawei’s production returns, it will inevitably have an impact on Apple’s mobile phone sales, which is also a difficult thing to avoid!
Although it was reported two days ago that the decline of iPhone 14 and iPhone 14plus is twice that of iPhone 13 and iPhone 13mini; however, its starting price is high, so it is difficult to enter the 4,000-yuan lineup after the price reduction. There are also reports that Apple wants to raise the price of the iPhone 14 series! Just by combining these two factors, it will be difficult for Apple to break through! What do you think about this? Welcome to follow my entrepreneur Li Meng to communicate with me!
