On July 4, 2022, Huawei officially released the trendy flagship for young people- Huawei nova10 series. Based on the strong technical strength of Huawei imaging, Huawei nova10 series brings a breakthrough upgrade experience in mobile imaging functions. With unique design aesthetics, powerful performance and breakthrough imaging experience, it interprets the new "10" generation of trendy flagship mobile phones. Let every Nova star record their life as much as they want, express themselves, tell their own stories and be their own protagonists.
The front-facing imaging system is re-innovated, reconstructing the front-facing imaging experience
Huawei nova10 series inherits the nova front-facing shooting genes and Huawei's imaging technology strength, creating a new generation of front-facing binocular stereoscopic vision imaging system, achieving a new generation of Huawei front-facing imaging The pinnacle.
Huawei nova10 Pro is equipped with the industry's first front-facing 60-megapixel full-focus tracking dual camera. The front-facing ultra-wide-angle lens has the industry's highest 60-megapixel, equipped with a 100-degree ultra-wide angle, 1/2.61-inch outsole, and supports 4K image quality. Excellent resolution and sensitivity lay a solid foundation for front-facing photography of exquisite portraits.
The front of Huawei nova10 Pro is also equipped with the industry's first portrait close-up lens, which supports 2x optical zoom and up to 5x digital zoom. With the front ultra-wide-angle lens, it achieves a super zoom range of 0.7x~5x, bringing a full focal length An excellent front-facing shooting experience that is most in line with the natural perception of the human eye.
In addition, Huawei nova10 Pro has the industry's first front-facing QPD full-pixel precision focusing technology. Compared with ordinary PD focusing, QPD full-pixel precision focusing will call all pixels to participate in focusing, achieving 100% focus density without the need for additional PD points. Perform brightness compensation to greatly improve the overall performance of focusing, and you are not afraid of focusing in dark light. With the support of closed-loop motors and dual AF autofocus capabilities, Huawei nova10 Pro can achieve fast and accurate focusing in different brightness environments, different complex texture scenes, different distances and postures.
Innovative front-facing and rear-facing shooting, all-scenario high-quality portraits can be captured by raising your hand
Huawei’s nova10 series relies on the powerful front-facing binocular stereoscopic imaging system and rear-facing flagship imaging capabilities to comprehensively bring an innovative and upgraded portrait shooting experience, satisfying Users can take full-scenario portrait selfies to achieve beautiful and high-quality portraits at any time.
Based on the front-facing 60-megapixel full-focus tracking dual camera, Huawei nova10 Pro brings a portrait shooting experience in which both reality and distance are the protagonists. When taking a group photo with multiple people, you can use the 0.7x zoom to widen the field of view and include more people in the picture; when taking indoor portraits or street photography, you can use the 1x zoom at the wide-angle focal length to obtain more portrait details while taking into account normal facial features. Proportion: When taking selfies by a single person, you can use the 2x zoom of the classic portrait lens focal length to fully display facial contours and skin texture details, achieving a portrait effect that is close to the real look and feel of the human eye. When photographing facial details such as eye makeup, you can use the meticulous 5x zoom to vividly present facial details such as eyes, lips, earrings, etc. With the support of QPD full-pixel precision focus and closed-loop motor, it can also achieve close focus shooting as close as 14 centimeters, and the meticulous beauty in daily life can be recorded one by one.
Huawei nova10 Pro uses a hair-level blurring effect comparable to that of a DSLR. No matter where you are, users can perform precise blurring the moment they click to take a photo. The atmosphere is full while retaining a complete and detailed portrait. With the cooperation of the full-link P3 wide color gamut and AI textured portrait algorithm, the performance of all scenes such as forward light, backlight, and high dynamics has been greatly improved. It helps users easily capture large-scale portraits with delicate skin, three-dimensional faces and delicate luster with just one click.
inherits the strong imaging capabilities of Huawei Imaging. Huawei nova10 series is equipped with a super-sensing imaging unit at the rear, equipped with a 50-megapixel RYYB super-sensing imaging lens, an 8-megapixel ultra-wide-angle macro lens and a portrait blur depth-of-field lens, and is equipped with Huawei's flagship RYYB The super-sensitive color filter array effectively improves the image performance of low-light shooting and brings dark details that exceed the perception of the human eye. With the AI texture skin algorithm and pixel-level reconstruction technology, bright facial details are presented under different lighting conditions; thanks to QPD full-pixel precision focusing and zero-lag shutter technology (ZSL), Huawei nova10 Pro can perfectly capture skateboarding The "fleeting" excitement during high-speed movements such as layups and layups allows users to become the focus of the frozen moment, bringing a shooting experience where both motion and stillness are the protagonists, leaving behind beautiful pictures with clear images and rich details.
has an exclusive "video shooting team" to create your protagonist's story.
Expressing yourself wonderfully through video has become a normal life for nova stars. Therefore, Huawei's nova10 series not only innovates in portrait shooting, but also integrates the five major video creation elements of focus, lens movement, color correction, sound collection, and editing to create an exclusive and practical video shooting team for users.
The focus is the transmission of image information, and when faced with the complex shooting environment in video creation, the ability to grasp the focus is particularly important. Huawei nova10 Pro has front-facing dual AF autofocus capabilities and supports front-facing 0.7x~5x zoom video shooting. Users can adjust the zoom factor to achieve a moving lens effect, clearly capture the details of people's expressions, or better display the scene and enhance the video atmosphere. sense and enhance the creative experience. At the same time, the rear portrait tracking function can lock the user during video creation and let the focus intelligently follow. Even if it is temporarily blocked, the user will still be the protagonist when he returns to the camera, eliminating the trouble of repeatedly focusing during creation.
Huawei nova10 Pro is equipped with a close-up dual recording function, which can use multiple lenses of the mobile phone to shoot at the same time, achieving a multi-lens shooting experience of front + front, front + back, and picture-in-picture. In the front-facing close-up dual recording, the front-facing camera image will be displayed in the form of a small picture-in-picture window, allowing users to control the shooting effects of the two images at the same time. Beauty bloggers can maintain a regular appearance while meticulously Show off your facial makeup, earrings and other details; travel bloggers can show off their fashionable outfits while recording the beautiful natural scenery behind them, greatly improving the shooting efficiency of self-media creators.
adheres to Huawei's three pillars of imaging and creates the pinnacle of Huawei's front-facing imaging
nova 5 debuts the front-facing super night scene function, nova 6 creates a front-facing ultra-wide-angle dual camera, and nova 7 Pro's front-facing dual-focus tracking camera , nova 8 Pro's front-facing Vlog video dual lens, to nova 9 Pro's front-facing binocular stereoscopic vision imaging system, each generation of nova adheres to Huawei's roadmap of imaging technology innovation, leading the front-facing mobile through solid imaging capabilities Image development continues to refresh young people’s image social experience.
As the pinnacle of Huawei's new generation of front-facing imaging, Huawei's nova10 series relies on the strong technical strength of Huawei imaging to continue to explore the field of front-facing imaging. 0.7X - 5X ultra-wide zoom range, front-facing QPD full-pixel precision focusing and many other industry-breaking imaging technologies turn many users' ideas for front-facing images into reality, giving users a surprising and pleasant shooting experience. It allows users to create high-quality works more freely in the era of image social networking, record themselves, express their personality, and share their beautiful life.
releases new brand Huawei Imaging XMAGE, breaking new heights in mobile imaging
On July 2, 2022, Huawei officially released a new brand: Huawei Imaging XMAGE. With continuous R&D investment and technology accumulation, Huawei has established itself in mobile imaging capabilities and continues to pioneer industry innovation. He Gang, chief operating officer of Huawei Terminal BG, said, "Huawei Imaging XMAGE will be the exclusive logo of Huawei Mobile Imaging, announcing our innovation and maturity in the imaging field, and will also represent our continued breakthroughs and commitment."
Huawei Imaging's strategic investment mainly revolves around the three dimensions of technological innovation, shooting experience, and imaging culture. The technological innovation and shooting experience innovation represented by Huawei Imaging XMAGE mainly revolves around the fields of optical systems, imaging technology, and image processing.
A richer experience in mobile photography is a common demand among consumers. The official release of the new brand Huawei Imaging XMAGE marks Huawei's confidence and investment in the field of mobile imaging and is also a unique commitment to global consumers. , will also continue to promote the development and progress of the mobile imaging industry through technological innovation.
has not forgotten its original intention since the birth of nova, with the mission of interpreting the youth and vitality represented by nova stars. Persistent technological exploration has created a high-looking tool for nova stars in the era of social media. Today, the number of nova stars worldwide has reached 200 million, and the nova series has become the best choice for young people. Officially released, the nova series will also open a new chapter in the protagonist's image together with nova stars, witnessing a new era of "new 10th generation, exceeding expectations"
Huawei nova10 series will be officially launched at 10:08 on July 8, 2022. There are four colors to choose from: "Color No. 10", "Golden Black", "Provence" and "Qijing Forest", among which Huawei nova10 128G version is 2,699 yuan; Huawei nova10 256G version is 2,999 yuan; Huawei nova10 Pro 128G version is 3,699 yuan; Huawei nova10 Pro. The 256G version is priced at 3,999 yuan, so stay tuned.
Huawei P50 Pocket’s new colors are launched
At the Huawei nova10 series and full-scenario new product summer launch, two new Huawei P50 Pocket colors, Yun Jin White and Azure Blue, are launched. The spliced design of glass and high-grade plain leather has a sense of light on one side and texture on the other, showing nobility and elegance. The upgraded hyperspectral analysis technology and mirrored smart shooting experience continue to write the beauty of technology, and the dual improvement of appearance and strength make it possible. Huawei P50 Pocket (P50 treasure box) has become the most trendy fashion item this summer.
The double-sided fusion of light and texture, breakthrough design beauty
Breakthrough innovative folding technology, not only makes Huawei P50 Pocket fold seamlessly, Slim, yet delicate, stylish and elegant. This time, Huawei P50 Pocket once again innovates in aesthetics and launches a unique fashionable splicing design, which combines two completely different materials, high-end skin-friendly plain leather and glossy mirror-textured glass, on both sides. After unfolding, it forms a unique mix and match effect, with texture on one side and light on the other, making Huawei P50 Pocket more than just beautiful.
Huawei P50 Pocket brings two new colors after gilded gold, crystal white, and obsidian black: brocade white and azure blue. Huawei P50 Pocket integrates the genes of Chinese classical aesthetics. The azure color is one of the celadon glaze colors in ceramics. The azure blue color presented by the shiny mirror-textured glass is like the sky after the rain has cleared up; the high-end plain leather texture The sky is blue, like endless blue waves. Yunjin White, on the other hand, is bright and moist, and on the other hand is elegant and classic. It condenses the essence of Chinese silk craftsmanship and is an ingenious combination of Chinese silk culture. The collision of clouds and brocade creates a flowing and dreamy light aesthetic, where elegance and atmosphere coexist, and subtlety and delicacy coexist.
hyperspectral imaging system, discover the beauty of images
hyperspectral super imaging system is an innovative result of Huawei's exploration of advanced imaging capabilities, creating a deep integration of technology and art. The hyperspectral imaging unit it contains consists of a 40-megapixel primary color camera. It consists of a 13-megapixel ultra-wide-angle camera and a 32-megapixel hyperspectral camera, a 10-channel multispectral sensor, a hyperspectral fill light, and a laser focus sensor.Based on the powerful imaging of the P series, the hyperspectral super imaging unit can allow Huawei P50 Pocket to discover details beyond visible light and participate in image fusion to provide more layered photos; the hyperspectral super imaging unit can also perform imaging It captures detailed information and provides clearer and more accurate image restoration capabilities. When more spectral information is sensed by the hyperspectral super imaging unit, Huawei P50 Pocket has stronger scene environment perception capabilities and can intelligently identify scenes, bringing Better shooting experience.
Huawei P50 Pocket has also been upgraded with a unique mirroring smart shooting function. When mirroring smart shooting is turned on, the internal and external screens display the framing screen at the same time. The photographer and the person being photographed can preview the shooting effect in real time on the framing screen. The picture in your eyes is the picture in his mind.
Innovative interaction with smart external screens, perceiving the beauty of experience
In summer, many consumers are worried about being sunburned by strong light , so they need to always pay attention to the intensity of ultraviolet rays in the environment. The hyperspectral imaging system of Huawei P50 Pocket not only has powerful performance in imaging, but is also a powerful "assistant" in skin beauty management, which can help us detect the condition of our skin. The environmental ultraviolet detection function can help users detect ultraviolet rays in real time and provide consumers with targeted sun protection suggestions. The sunscreen detection function allows us to quickly and intuitively find out whether the sunscreen on the face is evenly applied. The AI skin measurement function is different from ordinary skin measurement software in that it can deeply detect the skin condition through the hyperspectral super imaging unit. If you operate according to the intelligent voice prompts, a skin measurement record will be generated, and our corresponding care suggestions will be provided based on the measurement results.
Huawei P50 Pocket smart external screen can achieve an innovative interactive experience. It can operate major functions such as notifications, schedules, music, weather, and payment without unfolding it. Through the universal card, you can get the information and services you want more quickly. The external screen of Huawei P50 Pocket provides many third-party services, as well as convenient functions such as convenient travel and express service cards, providing users with a high-quality user experience.
After turning on the super privacy mode, users can prohibit applications from using the camera, microphone and location information when folding their mobile phones, and they can be restored after unfolding, making it convenient and safe to operate. Huawei P50 Pocket also has a 4000 mAh battery and supports 40W Huawei super fast charging, which can be charged anytime and anywhere, safely and quickly. With the support of Hongmeng smart communication, Huawei P50 Pocket supports four-network collaboration and three-network concurrency, bringing a smooth and fast network experience.
There is humanistic spirit and emotional power behind cutting-edge technological innovations and technological breakthroughs. Huawei P50 Pocket, which brings together advanced folding innovation technology, not only has flagship performance and extraordinary strength, but also constantly understands and listens to the voices of consumers, bringing With a new upgrade in product experience, it is not only a folding flagship with both good looks and strength, but also a technological item that better understands consumers.
Huawei P50 Pocket (Huawei P50 treasure box) new color sales information
Huawei P50 Pocket Yunjin white and azure blue color, 8GB+256GB is priced at 8,988 yuan; 8GB+512GB is priced at 9,988 yuan. It will be officially launched at 18:08 on July 4, 2022 in Huawei Mall , major authorized e-commerce companies, Huawei experience stores, and authorized retailers. Let the exquisite treasure box start this summer freshly!
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