Recently, First Electric learned that Doug Field, the former head of Apple’s automotive project, has joined Ford as the director of advanced technology and embedded systems, responsible for Ford automotive control, enterprise connectivity, functions, integration and verification , Architecture and platform, driver assistance technology and digital engineering tools, report directly to Ford CEO Jim Farley.
In fact, at the beginning of his career, Doug Field worked for Ford Motor for 5 and a half years. In 2008, he formally joined Apple and was responsible for product design. In 2011, he became the vice president of hardware engineering for Mac . In 2013, Doug Field joined Tesla as the senior vice president of engineering. In 2018, he returned to Apple and became the head of the "Project Titan" (a self-driving car research and development program).
According to people familiar with the matter, after Doug Field left, Apple has appointed Kevin Lynch as the new head of the automotive project. Kevin Lynch formally joined Apple in 2013 and has been responsible for software development of Apple Watch and health business. Some analysts believe that Apple’s appointment of Kevin Lynch to take over the car project indicates that the company’s focus is still on basic software and autonomous driving technology.
However, foreign media reported that due to the unsatisfactory progress of negotiations between Apple and automakers, these large automakers are reluctant to become Apple's foundries. Therefore, Apple has decided not to delay. At present, the electric vehicle market is developing rapidly, and the company hopes to leave its mark on the market as soon as possible.
People familiar with the matter said that Apple has sent a request for quotations to auto parts manufacturers, which indicates that the company will soon find auto parts partners for Apple Car. It is reported that the hardware R&D department of Apple Car ceased operations in 2016.Its main energy is all put on the "Project Titan". But now the market changes have exceeded Apple's expectations, so they decided to resume the operation of the hardware research and development department.
Source: First Electric Network
Author: walKman
The address of this article: https://www.d1ev.com/news/qiye/156047
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