car matrix car review: The sales data of models based on the number of new car traffic compulsory insurance purchases is more accurate than the wholesale and retail data released by the Passenger Association. In December, the domestic car sales were 1.067 million, a year-on-year increase of 4.7% and a month-on-month increase of 6.1%; The annual cumulative sales volume was 9.25 million, a year-on-year decrease of 8.8%.
In December, the year-end battle ended. Brands fought a "promotional" battle for sales. The huge discounts stimulated the explosive growth of model sales, with a significant year-on-year increase. The retail volume of the Dongfeng Nissan Sylphy's terminal reached a record 73,000 units, an increase of more than 30% from the previous month; the north-south Volkswagen 's compact "home sedan king" LaVida/Bora/Sagitar performed strongly, and the total sales of the three models broke the month. 160,000 vehicles, demonstrating strong market competitiveness; the all-new Hideo has increased by more than 40% year-on-year with greater market discounts since its return to the four-cylinder engine, becoming the main sales model of the Buick ; Toyota's flagship model for the family car market The product Corolla/Ralink showed a slight year-on-year decline in the month; nearly 35,000 Wuling Hongguang MINI EV sales increased by 10.69% month-on-month, a solid lesson for new domestic car manufacturers. Dongfeng Honda Civic increased by as much as this month 30%, the hatchback Civic is indispensable; the mid-level car field is still "led" by the Honda Accord. The FAW-Volkswagen Magotan is very close to it. The SAIC Volkswagen Passat has achieved gratifying results in the crash test again by the China Insurance Research Institute, which has restored the reputation of the Passat. Sales exceeded 25,000 that month, marking the first record for sales since the first crash test conducted by China Insurance Research Institute at the end of 2019. It seems that SAIC Volkswagen is still a "conscientious" enterprise. Other mid-size cars, Toyota Camry, performed smoothly this month, although they have The growth rate, but still in a tepid situation, the Dongfeng Nissan Teana is relatively far behind the above-mentioned mid-level cars, and the product reputation and quality control still need to be greatly improved; the domestically-made independent car models only Geely Emgrand / Changan Yidong, the month Yidong surged 120.63% year-on-year, but Emgrand unexpectedly fell outside the top 10. The luxury brand C-class car camp, FAW-Audi A6L is still in the lead that month, Audi A6L's excellent business marketing policy is very It is the Mercedes-Benz E-Class/BMW 5 Series that made the mid-term remodeling "helpless." In the same luxury brand B-class car field, the Audi A4L still leads the BMW 3 Series /Benz C-Class.
had 35 models with sales exceeding 10,000 that month, accounting for less than 10% of the total models on the list. It seems that the sales of cars are still concentrated on a few hot-selling models. (Including imported cars)
