On October 8, the Ziyoujia brand announced that its first model, Ziyoujia NV, was officially launched, and a total of three models, namely pure electric standard battery life, pure electric long battery life and extended range version, with a price range of 278,800 to 318,800 yuan. From now on, users can make an appointment through the official website of Youjia, official APP or a small amount to pay a 1,000 yuan intention deposit to lock in their rights. The first 20,000 car owners who pay the intention deposit and complete the order before December 31 can receive a lifetime vehicle warranty, a lifetime three-electric warranty, and 5 years of free maintenance.
Ziyoujia brand was founded by Niu Electric Vehicle founder Li Yinan in November 2018. At the end of 2021, the brand name was officially announced. The company was previously registered as Niu Innovation Energy and was recently renamed Mars Stone Technology Co., Ltd. At present, Ziyoujia NV adopts Jiangxi Dacheng Automobile OEM, and the first batch of vehicles are expected to be delivered in December this year. The sales channel adopts the franchise chain brand franchise model, and it is planned to open 44 sales centers in 23 cities across the country by the end of October, including Beijing, Shanghai, Guangzhou, Shenzhen and Chengdu. It is expected that by the end of the year, Ziyoujia will have 120 sales outlets covering 40 cities.
Back to the vehicle itself, the Ziyoujia NV is positioned as a medium and large five-seater SUV, with a length of 4915mm, a width of 1962mm, a height of 1755mm, and a wheelbase of 2910mm. In terms of design, it adopts a seven-hole shape imitating jeep, which also gives people the impression of a Land Rover square box, and is more masculine, which is consistent with its homely and playable positioning. It is said to be imitating JEEP seven-hole type, but it also incorporates the current trend. The seven-section partition of the center grid uses LED light strips to give this car a higher recognition.
The interior of the car is also keeping up with the mainstream aesthetics today and adopts a simple design style. As for equipment, at a price of more than 280,000 yuan, of course, it is full of leather-wrapped seats and steering wheels, and seat heating, ventilation and massage functions. In addition, the double-layer soundproof glass , 1.71 square meters can open the sunroof, 15-speaker speaker, wireless charging of the mobile phone, and multiple power interfaces are also essential.
is equipped with a 15.6-inch central floating screen and a 12.3-inch instrument screen. It is also equipped with a NIUTRON OS car system developed based on Android Automotive, which supports switching between the native system of the car and the on-board mobile application. In order to make the car computer strong, users will put down their phones when they get on the car, and connect the mobile phone functions to the car computer, Ziyoujia chose the latter. This new car supports sensorless connection CarPlay, Carlink and HiCar wireless interconnection.
power, the pure electric version is a dual-motor four-wheel drive, with a maximum output power of 280kW, a maximum torque of 452N·m, equipped with heat pump air conditioning , the standard battery life version CLTC battery life is 440km, and the long battery life version CLTC battery life is 560km. The extended range version uses a 1.5T four-cylinder five-in-one high-efficiency range extender, paired with permanent magnet synchronous motor , the front motor power is 130kW, the rear motor power is 140kW, the system maximum output power is 270kW, the CLTC operating range is 1257km, it is compatible with No. 92 gasoline, and the pure electric mileage is 150km.
Number is a latecomer of two-wheeled electric vehicles, but it has come from behind with its design and better motor battery technology and has become a popular brand that many young people are following. If you understand it from the story of Xiao Niu’s success, the self-you family can attract everyone’s attention. However, the current competition among new brands in products is fierce, and has changed from the earliest "food food" sense to a competition of technical equipment and capital. From such a high starting point, I haven't seen its "extraordinary" point yet. If so, maybe the "jeep" feature of the appearance design may be one point.
However, this is the first model of Ziyoujia after all, and we need it to run on the road first to take a look.
Xiaoxiang Morning News reporter Mao Chuan
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